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Leveraging Technology & Social Media to Impact Military Community Wellness & Quality of Life
 

Leveraging Technology & Social Media to Impact Military Community Wellness & Quality of Life

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    Leveraging Technology & Social Media to Impact Military Community Wellness & Quality of Life Leveraging Technology & Social Media to Impact Military Community Wellness & Quality of Life Presentation Transcript

    • Leveraging Technology & Social Media to Impact Military Community Wellness & Quality of Life Family and MWR Soldier Family Action Plan Training Symposium 2010 January 2010 Bryan K. O’Rourke, MBA
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLBryan K. O’Rourke, MBAall content available on my site @www.bryankorourke.com
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLWhat should you come away with ?1. Understand key technology trends2. Understand social media trends3. Review Wellness & QOL Opportunities4. Review Potential Impact of Adoption
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLBefore we start a word from Seth Myers
    • Seth MyersAll Video at Bryankorourke on Thanks Technology
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLQOL Military & Their Families
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL West Point
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL AF Academy
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLUdon Thani, Thailand
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • All Video at Bryankorourke on
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Yet....What does it all mean ?
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL 2
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLtechnology
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL people
    • technology - what has it & All Video at Bryankorourke onhow will it impact our lives ?
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLTechnology: etymology greek - meaning skillfulapplication of an art. The practical application ofscience in commerce or industry.
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Gordon Moore Co-Founder of Intel Number of transistors on a chip will double every two years. “Moore’s Law”Technology: the pace of change is not linear itsexponential. Adoption rate is increasingsimilarly.
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLTechnology is accelerating in all areas. We are just seeking the start - knee of the curve.
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL -Commercial Internet began only 5,300 days ago -Serves over 1.5 Billion people -79% of US adult population -40% of US consumers use search engines for comparative shoppingInternet: The free exchange of information withlimited constraints.
    • All Video at Bryankorourke on
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLThe “Grid” Becoming Increasingly Integrated
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Mobile Internet Access: Pew - 56% of US Adults Increase of 73% in 17 monthsMobility: Communication & information whenever and where ever the customer wants it.
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLMobile speeds will increase ...........
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL The ability to increasingly and more easily integrate technology into daily life is upon us.Devices - getting smaller and more powerful.
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Web 3.0 the “Semantic” WebInternet will become more intelligent ...........
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Outsourced Service Platforms Salesforce.comCloud Computing: Low cost ubiquitous storageand application deployment !
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLexplosion of interactive tools & platforms
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL FMWR Academy Chief Patricia Tucker
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLincreasing ubiquity of information and unlimited communication capacity !NEW MINDSETS NEEDED TO REALIZE NEW POSSIBILITIES
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL just the beginning......social media - what is it ?
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL All Video at Bryankorourke on
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL people
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL The Consumer is empowered.... It’s all about the “You”
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLwhat these platforms offer is empowerment of users & their communities
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLwellness &life quality
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLWe ALL Understand the Challenges. Consider...•     23% of Americans participate in no physical activity*•     62% of Americans obese or overweight -18% rise in last decade.*•     23% of Americans still smoke. 3000 start each day.*•     78% of men eat vegetables less than three times per day. *•     75% - 90% of visits to Primary Care Physicians are for stress.***  Centers for Disease Control**  Murphy, American Journal of Health PromotionTHE COST IS BANKRUPTING OUR NATION
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLInitiatives to Impact Wellness Lack ParticipationLifestyle Choices are THE Key Driver How Can We Overcome These engagement, incentives & Challenges ? accountability
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Think in terms of a private sector business.....To Achieve Mission in this new world...... Product = Experience Price = New Value Exchanges or Incentives Place = Marriage of Digital & Physical 24/7 Promotion = Conversation or Engagement
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLOrganizations are evaluating traditionalmodalities......in fact almost everything isbeing reevaluated.
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLPromotion = ConversationConversation = Web 2.0Organizational Models = “Socialnomics”
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    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLIt is about the customer - not about us
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL In Wellness & QOLMerger of Technologies Including Social Media Creating New Solutions
    • New ParadigmsAll Video at Bryankorourke on Nike Plus
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLSpangdahlem AFB
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLEngagement Accountability Social Wellness Social Media is Creating Incentives New Wellness Paradigm
    • All Video at Bryankorourke on
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL This is Only the Beginning 5 Eras of the Social Web
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Jeremiah Owyang
    • All Video at Bryankorourke on
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL remember ? yet.... What does it all mean ?
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Rapid technology change - isn’t going to stopQuick Recap Mobility & cloud driving evolution Customer is empowered at the center Proposition changing from old 4 P’s to new Must engage with evolving social platforms Unprecedented Opportunity : QOL & Wellness New Eras of Social Web Upon Us
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOL Think of theOpportunity
    • Leveraging Technology & Social Media to Impact Military Community Wellness & QOLThanks to the FMWR, ALA, and to each of youBryan K. O’Rourke, MBAall content available on my site @www.bryankorourke.com
    • New Opportunities RequireAll Video at Bryankorourke on We Think Differently