Web Hosting Basics


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In today’s presentation we are going to cover web hosting basics, including the 5 main types of hosting packages, the basic terms you will come across when choosing a web host and more.

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Web Hosting Basics

  1. 1. web hosting basics by FitSmallBusiness.com
  2. 2. What exactly is Web Hosting?
  3. 3. The files that make up your site need to reside somewhere. That place is know as a server which is just a computer with special software that allows you to “host” your website files and serve them up to the internet.
  4. 4. Web hosting companies rent thier servers out to clients so their website files can reside (be hosted) there.
  5. 5. The different types of hosting packages
  6. 6. 1. Shared Hosting (less than $10 a month) This is like renting space in a large room that everyone shares.
  7. 7. Two Primary Drawbacks of Shared Hosting: A. You don’t have much control over the setup.
  8. 8. B. Increases in traffic to other sites on the server can affect your site’s performance.
  9. 9. 2. Virtual Private Server ( $20 to $150 per month) Is like renting an apartment. The server is still shared, but is divided up and you get a specific amount of dedicated space on that server. You have more control over the configuration and what you can install on the server.
  10. 10. 3. Dedicated Server ( $100 to $200 per month) Is like renting a house that is not shared with anyone else. You have full control over everything. If your site is having performance issues it’s easier to figure out where the problem is. You also have unlimited uptions for configuring the server.
  11. 11. 4. Co-Location Facility ( $200 + per month + Cost Equipment) Is like owning a house but having all the maintenance taken care of by someone else. Basically, instead of renting the servers you buy them. Large companies may use this method because they want to make sure there is uninterrupted power, internet connection, climate control, etc.
  12. 12. 5. Cloud Hosting ( Based on usage) Is like paying for electricity for your business, you simply pay the hosting company for the bandwidth and storage you use. Cloud Hosting is a huge advantage for sites that have unpredictable traffic.
  13. 13. Cloud Hosting ( Based on usage) So, if your site may get millions of views one day and thousands of views the next, cloud hosting will scale up and down automatically.
  14. 14. Which type of hosting should you choose?
  15. 15. When this article was written, FitSmallBusiness.com had about 500 visitors a day to the site and was using a shared hosting package from Godaddy without issue. With this in mind most small businesses will be fine with a shared hosting package.
  16. 16. Click here to see info on the Deluxe hosting package we use.
  17. 17. If you are doing a lot more traffic than this, have large unpredictable traffic spikes, and/or are hosting a lot of images and video, then you may want to consider upgrading to a cloud hosting package.
  18. 18. Basic terms when buying hosting
  19. 19. Bandwidth: is the amount of traffic which is allowed to travel between your site, the internet, and the visitors to your website. It’s like the amount of traffic that a road can handle. Some hosting packages and companies will limit the amount of bandwidth that is allocated to your site.
  20. 20. Many companies also claim to offer unlimited bandwidth, however this is a bit of a misnomer. Going back to our traffic example, while there is no limit on the amount of traffic that is “allowed” to travel on the interstate, at some point there will be a traffic jam and your site will slow to a crawl.
  21. 21. Disk/Storage Space: This is the amount of space on the server that the files which make up your website take up. As with bandwidth even the most basic hosting packages will have enough storage for most small business sites. If you are hosting a lot of images or videos, then you may need more space and your hosting company can help you explore your options.
  22. 22. Linux vs. Windows: VS. Most hosting companies will offer two options for the type of server, Windows or Linux. Long story short, if you do not know the difference then go with Linux which is by far the most popular option. The only time you “may” want to choose Windows is when you are running a Windows specific application on your website.
  23. 23. MySQL Database: Many web applications like the popular content management system Wordpress need a database in order to run. While you can technically configure many of these applications to run using 1 database, the default is 1 database per install.
  24. 24. SSL Certificate Secure Sockets Layer (SSL). When on websites like banking websites or credit card order pages, you will often see an s added to the http: so it looks like this https://www.fitsmallbusiness.com. The “s” means that you are operating on a secure connection which is accomplished using an SSL certificate.
  25. 25. Additional Perks
  26. 26. Many hosting companies like Godaddy, offer coupons for Google, Bing and Facebook which can total $200 or more in free advertising. For most businesses these additional perks will more than offset the cost of hosting for the first year.
  27. 27. And Finally...
  28. 28. To learn how to be a more successful entrepreneur visit us at....
  29. 29. (Click The Link Below) www.FitsmallBusiness.com