Storefront Signs – How To Choose The Right Sign for Your Business
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Storefront Signs – How To Choose The Right Sign for Your Business

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In today's presentation we are going to take a look at the different types of storefront signs, and how to choose the right sign for your business.

In today's presentation we are going to take a look at the different types of storefront signs, and how to choose the right sign for your business.

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Storefront Signs – How To Choose The Right Sign for Your Business Presentation Transcript

  • 1. For Your Business Storefront SignsHow To Choose The Right One by FitSmallBusiness.com
  • 2. “Hanging out your shingle” Goes back to the early days of our country when many professionals worked out of their homes.
  • 3. “Hanging out your shingle” Goes back to the early days of our country when many professionals worked out of their homes. They would often use a roof tile, or shingle, as the surface to post their name and the type of service near the front door.
  • 4. “Hang out your shingle” If you are ready to you have a variety of options to consider.
  • 5. Restrictions Check Zoning For any zoning restrictions or permits needed for signage for your location.
  • 6. Restrictions Check Zoning For any zoning restrictions or permits needed for signage for your location. Many cities publish helpful brochures with detailed information and photos of what types of signs are allowed
  • 7. Look around your neighborhood to see what signs work well in your location. to your Location Suit Sign
  • 8. to your Location Suit Sign You will want your sign to be in keeping with the look and feel of your neighborhood.
  • 9. Think about will be seeing your sign. who
  • 10. Think about will be seeing your sign. who Then you will want to consider a sign that can be viewed by a pedestrian. Window signs or signs that hang above the entranceway are good options.
  • 11. Will your customers find you by driving by your location?
  • 12. Will your customers find you by driving by your location? Then the size and content of your sign must be visible and readable from the street.
  • 13. through your area at different times of day and night to see which signs work and which ones are hard to read. Walk or drive
  • 14. Keep it Simple A well-designed sign makes a strong first impression
  • 15. Keep it Simple A well-designed sign makes a strong first impression On potential customers and can reflect well on the character of your business.
  • 16. Choose the Best Design for your needs Storefront signs come in a variety of materials, sizes and shapes.
  • 17. Choose the Best Design for your needs Storefront signs come in a variety of materials, sizes and shapes. To help you narrow down your options, here are the examples of seven popular types of business signs:
  • 18. Painted 1Plywood Simple and personalized, this type of sign is affordable and creative.
  • 19. Painted 1Plywood Can start as low as $70, not including installation fees.
  • 20. Painted 1Plywood Can start as low as $70, not including installation fees. These signs are subject to weather damage.
  • 21. 2If you are looking for a low-cost, yet attractive and distinctive option, use your store’s windows as the canvas for your sign. Painted Glass
  • 22. 2Depending on your design and complexity, painted glass signs start around $150 and can run into the thousands. A possible drawback could be lack of visibility from the street. Painted Glass
  • 23. punch 3metal Durable and weather- resistant, these signs can offer a clean and modern feel or a historic flavor.
  • 24. punch 3metal A two-sided metal sign that is 18” x 24” can start about $75, not including installation. The addition of size, color and texture add to the price.
  • 25. Metal 4Logo & Lettering These three- dimensional signs, and any shadows they throw off, add texture and interest.
  • 26. Metal 4Logo & Lettering These signs generally start around $200, not including installation or custom design fees.
  • 27. Fabric 5Sign Can be colorful and unique; however, they do require upkeep and replacement.
  • 28. Fabric 5Sign Vinyl, plastic or nylon banners can range from $3 to $9 per square foot.
  • 29. Metal 6Band Eye-catching and professional, these signs work well in a variety of locations.
  • 30. Metal 6Band An average 4’ X 8’ metal storefront can cost around $400 including installation.
  • 31. Awning 7Signs These offer the option of providing shade for your business, shelter for your customers as well as attractive signage.
  • 32. Awning 7Signs Costs for awning signs depend on the size and fabric of the awning as well as the hardware needed to hang it.
  • 33. Select a Sign Company Think back to the tour of neighborhood signs you did when you started this project. Which ones did you especially like?
  • 34. Select a Sign Company Most business owners will be happy to share recommendations for both the company and the type of material that worked best for their signs.
  • 35. the cost Of your sign will vary widely depending on the size of your sign and the materials used.
  • 36. the cost Of your sign will vary widely depending on the size of your sign and the materials used. Make sure you contact companies that are knowledgeable in the zoning restrictions of your neighborhood.
  • 37. Here are some questions to ask when you contact a sign company: •Will the sign company apply for any needed permits? •Does the company offer design service? •What are the cost differences among materials? •How does more color add to my cost? •Does the company offer installation? •Is there an extra installation fee? •What maintenance and leaning is required?
  • 38. Here are some questions to ask when you contact a sign company: •Does the company offer maintenance and at what cost? •Inquire about company’s insurance for installation and if the insurance covers any mishap should the sign fall or hurt someone in any way? •Does the sign company offer a guarantee or a warranty for the life of the sign? •How long will it take to get your sign ready and installed?
  • 39. An attractive and professional storefront sign can be one of the best business decisions you make.
  • 40. When you put your business name out in front for all to see, it symbolizes that you are open and ready for action.
  • 41. Take the steps to make this decision one that reflects the quality and thought you are putting into every aspect of your company.
  • 42. with pride! Then “Hang out your shingle”
  • 43. And Finally...
  • 44. the process of To learn how to running your business visit us at.... simplify
  • 45. www.FitsmallBusiness.com Thanks for watching Click here to tweet this presentation. See the full article here