Google Search Appliance Version 2.0 Webinar - May 2012

1,009 views
903 views

Published on

Exploring Enterprise Search for Oracle WebCenter Content. Harness the Power of Google Search

Published in: Technology, News & Politics
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,009
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
17
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Google Search Appliance Version 2.0 Webinar - May 2012

  1. 1. Exploring Enterprise Search forOracle WebCenter ContentOracle WebCenter ContentHarness the Power of Google SearchPresented by Fishbowl Solutions5.31.2012
  2. 2. AgendaIntroductionWhat is Enterprise Search?What is Enterprise Search?Enterprise Search ConsiderationsWebCenter Search OptionsWebCenter Search OptionsDemo: GSA Connector Version 2.0Demo: GSA Connector Version 2.0
  3. 3. About Fishbowl SolutionsSpecializing in portals & content management for 13yearsyearsCustomers throughout North America & EMEAEnterprise-wide consulting servicesEnterprise-wide consulting servicesPackaged software for WebCenter100+ WebCenter-related projects100+ WebCenter-related projectsin last 2 yearsGoogle Enterprise PartnerGoogle Enterprise Partner
  4. 4. About Fishbowl SolutionsWebCenter Mobile User Experience DesignSharePoint Integration Google Search IntegrationSharePoint Integration Google Search Integration
  5. 5. Why Search MattersIntroductionWhy Search Matters
  6. 6. Why Search?User expectations are changing– Proliferation of internet search capabilities– Proliferation of internet search capabilities– Changing demographics
  7. 7. The Need for SearchProductivityCan you do without your phone/computer?ProductivityCan you do without your phone/computer?1 GB of data created per user annually91% use multiple search tools, 86% unhappyK-workers spend 25% time to find informationSelf-serve customer service is cheaperFast-fail saves $1B in drug costCostFast-fail saves $1B in drug cost30-40% leaders find it hard to get information30-40% leaders find it hard to get informationfor company-wide decisionsKeep track of industry, competitionIntelligence
  8. 8. WebCenter Search FrustrationCan’t find the content after check-inMakes users feel like the system doesn’t workMakes users feel like the system doesn’t workCan’t remember metadataDecreased AdoptionUnhappy UsersUnhappy Users
  9. 9. The Cost of “We Can’t Find Anything”1 in 5 searches do not find what is they were seekingAn average knowledge worker spends 16% of theirAn average knowledge worker spends 16% of theirtime searching20% spent with unsuccessful searches20% spent with unsuccessful searchesAn organization with 4,500 knowledge workers islooking at a inefficiency cost of $1.7 million per year.looking at a inefficiency cost of $1.7 million per year.Many organizations are running at 40% to 70%success rates for searchsuccess rates for searchSource: http://www.personalinfocloud.com/2010/05/understanding-the-cost-of-we-cant-find-anything.html
  10. 10. What Is Enterprise Search?What Is Enterprise Search?
  11. 11. Enterprise SearchSearch AllSearch AllEnterprise Contentfrom One Placefrom One PlaceWebCenterFile sharesFile sharesSharePointSharePointWeb Sites
  12. 12. ArchitectureUserSearchEngineOracleWebCenter ContentContentServerConnectorSharePointOtherConnectorsSharePointConnectorFile SystemConnectorOther SourcesNetworkFile ShareMicrosoftSharePoint Sites
  13. 13. Evaluating Search OptionsWhat to Consider WhenEvaluating Search Options
  14. 14. What are your search needs?Internet vs.EnterpriseEnterpriseReporting vs.ResearchResearchContent TypeLanguageSecuritySecurity
  15. 15. ContentWhere is my data located?– Databases– Databases– Content Management Systems – OracleWebCenter, SharePoint, Documentum, FileNetWebCenter, SharePoint, Documentum, FileNetFormats– html/Documents – PDF, MS Office, etc.– html/Documents – PDF, MS Office, etc.Social/People Search– MS – expert finder, social proximity– MS – expert finder, social proximity
  16. 16. Organizing ContentSites/Collections/Source Groups– Security Classifications– Security Classifications– Search Subsets of Indexed Content– Configure Relevancy– Configure Relevancy
  17. 17. Indexing ProcessCrawling– Website/HTML Content– Website/HTML Content– Internal page links help determine relevancyFeeding (Connectors)Feeding (Connectors)– MS Office– PDF– PDF– Other binary files
  18. 18. CrawlingSub-CategoryPageDetailPagesCategoryPageSub-Category DetailSearchEngineHomePageCategoryPageSub-CategoryPageDetailPagesEngineCategoryPageSub-CategoryPageDetailPagesSub-CategoryPageDetailPagesPages
  19. 19. FeedingSearchEngineContentConnectorContentSourcePeriodicallyAsks for new orchanged content itemsPeriodicallyFeeds list of new or changedcontent to connectorFeeds new or updatedcontent to SearchIndexes contentcontent to SearchEngine
  20. 20. Content ConnectorsDeveloped for individual content sourcesLeverage vendor frameworksLeverage vendor frameworksMay assist with security
  21. 21. Connector Availability and FeaturesConnector Availability and Support– Vendor – May require additional licensing– Vendor – May require additional licensing– Partners– Custom – consider documentation, user communities,– Custom – consider documentation, user communities,and the underlying technologies usedFeatures can vary greatly between searchFeatures can vary greatly between searchplatforms and connector implementation– Security– Security– Metadata Configuration– Performance
  22. 22. Searching Secure ContentWhat to Consider WhenSearching Secure Content
  23. 23. SecurityAuthentication– Identifying and validating the user performing the– Identifying and validating the user performing thesearch request, i.e. User Name/PasswordAuthorizationAuthorization– Determining which content the user haspermission to access. Commonly based on grouppermission to access. Commonly based on groupmemberships or specific access granted to users.– Early Binding vs. Late Binding– Early Binding vs. Late Binding
  24. 24. User Experience & FeaturesWhat to Consider AroundUser Experience & Features
  25. 25. Tuning Results – RelevanceCompare platformsTrue results comparison in your organizationTrue results comparison in your organizationwith your contentConsider standard SEO methods toConsider standard SEO methods tomeasure/influence relevancyResult biasingResult biasing
  26. 26. User ExperienceSearch suggestionsSpelling suggestionsSpelling suggestionsFaceted classificationText clusteringText clustering
  27. 27. Search suggestionsSimilar termsType-ahead / AutocompleteType-ahead / Autocomplete
  28. 28. Faceted classificationCheck the topicboxesboxesLimits search,particularly helpfulparticularly helpfulwhen searching forterms with broadterms with broadmeanings
  29. 29. Search MetricsWhat to Consider AroundSearch Metrics
  30. 30. Popular queriesUsers are definingwhat’s importantwhat’s importantThey’re also telling youwhat’s hard to find viawhat’s hard to find vianavigation
  31. 31. Ineffective queriesQueries with low click-through rate (CTR)Search results aren’t what users seekSearch results aren’t what users seek
  32. 32. Failed (Zero Result) QueriesUsers looking for something, it’s not thereTaxonomy – valid synonyms?Taxonomy – valid synonyms?Need to publish something?Need to crawl something?Need to crawl something?
  33. 33. Webcenter Search OptionsWebcenter Search Options
  34. 34. The Evolution of SearchHIGHVerity• LocalOracleTextSearch• Powerful but a lot ofOracleTextSearch –11gGSA Connector• In-context searchexperienceUSERSATISFACTION• Local• Configurable• Millions of items• Powerful but a lot ofadministrativeoverheadSecure EnterpriseSearch (SES)• Extremely powerfulbut still high level ofadmin overheadexperience• WebCenter websites andrepositoriesOracle SESFAST• Restricted uselicense• Secure crawling,indexing & searching• ImprovedmanageabilityLOWmanageability• FunctionalityoverlapYEAR
  35. 35. Microsoft FAST SearchHighly customizableProsPros– Connect to LOB data sources(databases or other repositories, ERP, CRM, ECM)– Connectors for Exchange– Connectors for Exchange– Flexible UI customizations using web partsConsCons– Once search expands outside of department,complexity goes up– Long deployment times– Long deployment times– “Limited” WebCenter Content integration
  36. 36. Oracle Secure Enterprise SearchEnterprise search for Oracle-basedsystems/applicationsPros– Easier to install as standalone– Integrates with Oracle Applications– Integrates with Oracle WebCenterContentContentCons– Some connectors are an additional– Some connectors are an additionalcost
  37. 37. Google Search ApplianceRapid installation with reducedadministrationPros– Plug-and-play– Easy to install and maintain– Integration with Oracle WebCenterContentContentCons– Two-year-term licenses– Two-year-term licenses– Limited extensibility
  38. 38. Google Side-by-Side Search ToolCompare search results from GSAalongside results from any othersearch engine or alternate appliancesearch engine or alternate applianceFeatures:– Voters vote and taken to the nextquery– Tool can be seeded with queries of– Tool can be seeded with queries ofyour choice– Simple web-based tool to configuremultiple testsmultiple tests– Most votes, probabilities andconfidence intervals, and whetherthere is enough data for thecomparison to be statisticallycomparison to be statisticallysignificant– Randomize set of results that showsup on which side– See vote history and even change– See vote history and even changeprevious votes.
  39. 39. Enterprise Search & the FishbowlEnterprise Search & the FishbowlGoogle Search Appliance
  40. 40. Universal Search from GoogleFilesharesIntranets Databases EnterpriseapplicationsContentManagement
  41. 41. Additional GSA FeaturesUser Experience– Self-Learning Scorer– Query Suggestions– Automatic Spellcheck– View as HTMLContent & CollaborationContent & Collaboration– 220+ Supported File Types
  42. 42. Dynamic Navigation
  43. 43. Fishbowl + Google + WebCenterContent ServerEnterprise SearchEnterprise SearchSiteStudio SiteContent-Based WebCenterContent-Based WebCenterPortals
  44. 44. Fishbowl’s GSA Connector: OverviewProvides alternative to nativeOracle WebCenter ContentOracle WebCenter Contentdatabase searchIntegrate WebCenterIntegrate WebCenterwebsites, intranets,content repositoriesInsure higher adoption ratesand overall useExtend the Value of YourExtend the Value of YourOracle WebCenter Investment
  45. 45. Fishbowl GSA Connector 2.0What’s New– Ready-to-use templates for OracleContent ServerContent Server– Google Search available as QuickSearch– Retrieve cached text versions through– Retrieve cached text versions throughthe Content Server– Expose type-ahead and spellingsuggestionssuggestions– Administration interfaces for easycollection configuration and contentmaintenancemaintenance– Make other GSA collections availablefor search within WebCenter Content:SharePoint, Fileshares, etc.SharePoint, Fileshares, etc.
  46. 46. Fishbowl GSA Connector 2.0Additional Features– Search full text, standard, and custommetadatametadata– Crawl Oracle WCM (SiteStudio) sites– On-demand full search collection buildand rebuildand rebuild– Supports custom search interface &result templates– Return public and secure content– Return public and secure contentbased on credentials– Search multiple WebCenter Contentinstancesinstances
  47. 47. Once Stop Shop for GSASoftwareHardwareHardwareServices+ ++ +“Google is pleased to add Fishbowl Solutions to the Google Enterprise Partner program.We’re looking forward to Fishbowl Solutions extending the power and reach of theGoogle Search Appliance by offering content connectors for Oracle UCM to customers.”Brent VerWeyst, Search Partner Lead for Google EnterpriseBrent VerWeyst, Search Partner Lead for Google Enterprise
  48. 48. DemoDemoFishbowl Solutions GSA Connectorfor Oracle WebCenter Content
  49. 49. Increased Visitor Time Spent on Website forSensor ManufacturerBusiness ProblemInternet looked “dated”ResultsIncreased site visitsInternet looked “dated”Complaints regarding websearchesSite analysis showed highbounce rates and short site visitsIncreased site visitsDecreased bounce rateIncreased average time on siteDecreased complaintsbounce rates and short site visitsFishbowl SolutionDecreased complaintsregarding “findability”Fishbowl SolutionGSA Connector for WebCenterWebsite searches facilitated by GSAConsulting ServicesPublic-FacingSite Studio SiteConsulting ServicesUpgraded UCM 7.5 SiteStudio systemto 10gR4Implemented Dynamic NavigationSite Studio Site
  50. 50. Accelerated Access to Corporate Information forEmployees at Healthcare ProviderBusiness ProblemLost staff time wasted infruitless searchingResultsShortened search times foremployees and development timefruitless searchingConfusing results pagenavigationLatency in content beingemployees and development timefor IT staffDecreased administrationLatency in content beingavailable for searchFishbowl SolutionMore relevant search resultsSearch backed by was Googlequickly adopted by staffFishbowl SolutionGSA Connector for WebCenterIntranet searches facilitated by GSAConsulting Servicesquickly adopted by staffSite StudioConsulting ServicesEnable Oracle WCM (SiteStudio)based web pages to be part ofsearch resultsSite StudioEmployeeIntranet
  51. 51. Improved Intranet Portal Search for Employees atHealthcare ProviderBusiness ProblemUsers complained search wasbad on old intranetResultsMore relevant search resultsbad on old intranetPoor search on the new intranetwould hurt adoptionManually sorting andMore relevant search resultsfor usersDecreased development timeto implementManually sorting andconfiguring search results wastime consuming and ineffectiveto implementBetter end-user impressionof new intranet siteFishbowl SolutionGSA Connector for WebCenterIntranet searches facilitated by GSA WebCenterIntranet searches facilitated by GSAConsulting ServicesUse Google Search Appliance tosearch WebCenter Content surfacedup via WebCenter Portal and displayWebCenterPortal Intranetup via WebCenter Portal and displayresults in the Poratl
  52. 52. Why Fishbowl & the GSA ConnectorWorld’s most popular search enginebacked by best-in-class ECMSingle provider– GSA Hardware, Software and Services– GSA Hardware, Software and Services– GSA implementation and configuration expertsDeep domain expertise with Oracle WebCenterDeep domain expertise with Oracle WebCenter– Numerous customers in productionEnd-to-End Consulting Services– Project Scoping, Implementations, Support, Tuning
  53. 53. SummaryWhat is Enterprise Search?Enterprise Search ConsiderationsEnterprise Search ConsiderationsWebCenter Search OptionsEnterprise Search with Google & Fishbowl’sGSA Connector Version 2.0GSA Connector Version 2.0+ ++ +
  54. 54. Fishbowl Summer Webinar SeriesCreating a Visually Rich and Personalized WebCenter-Based Intranet in 60 Days or Less– June 7th, 12pm CST– June 7th, 12pm CSTECM on the Go: A Quick Start iPad Application for MobileContent ManagementContent Management– June 14th, 12pm CSTPreview Fishbowls SharePoint Connector for OraclePreview Fishbowls SharePoint Connector for OracleWebCenter Version 2.0 - Beta Customers Wanted!– June 21st, 12pm CSTregister:register:fishbowlsolutions.com/news
  55. 55. Contact Us to Learn Moreweb: fishbowlsolutions.com email: info@fishbowlsolutions.comphone: +1.952.465.3400 blog: cfour.fishbowlsolutions.comtwitter: @FishbowlE20twitter: @FishbowlE20facebook: facebook.com/fishbowlsolutionslinkedIn: join our groupswebcenter content & webcenter portalwebcenter content & webcenter portal
  56. 56. Indexing Items fromOracle WebCenter ContentOracle WebCenterContent UserGoogle SearchApplianceFishbowl GSAConnectorOracleWebCenter ContentChecks in content itemAsks for new orchanged content itemsPeriodicallyFeeds list of new or changedcontent IDs to ConnectorIndexes contentFeeds new or updatedcontent to GSAIndexes content
  57. 57. Searching Secured Content from withinOracle WebCenter ContentOracle WebCenterContent UserGoogle SearchApplianceFishbowl GSAConnectorOracleWebCenter ContentPerforms searchForwards search request to the GSARequests user IDPasses User ID back GSAExecutes queryagainst all contentRequests which content isRequests which content isaccessible by user(Batch Authorization)Requests security groups andaccounts user has access toPasses security group andaccount informationReturns list of items back to WebCenterEvaluates which itemsuser has access toProvides list of contentitems user can viewReturns list of items back to WebCenterApplies result template anddisplays results to user
  58. 58. Searching Public Content from withinOracle WebCenter ContentOracle WebCenterContent UserGoogle SearchApplianceFishbowl GSAConnectorOracleWebCenter ContentPerforms searchForwards search request to the GSAReturns list of items back to WebCenterExecutes query againstall public contentReturns list of items back to WebCenterApplies result template anddisplays results to user
  59. 59. Searching Secured Content from theGoogle Search Appliance Front-EndGSA Front-EndUserGoogle SearchApplianceFishbowl GSAConnectorOracleWebCenter ContentPerforms searchExecutes queryRequests user credentialsUser credentials passed to GSAExecutes queryagainst all contentRequests which content isaccessible by user(Batch Authorization)Requests security groups and(Batch Authorization)Requests security groups andaccounts user has access toPasses security group andaccount informationEvaluates which itemsuser has access toProvides list of contentitems user can viewReturns list of items to user with the GSA’s front-end interface
  60. 60. Searching Public Content from theGoogle Search Appliance Front-EndGSA Front-EndUserGoogle SearchApplianceFishbowl GSAConnectorOracleWebCenter ContentPerforms searchExecutes query againstall public contentReturns list of items to user with the GSA’s front-end interface
  61. 61. AuthorizationIndex Time– Access determined when content is indexed– Access determined when content is indexed– Can be out of date since last index update– Most efficient approach– Most efficient approachQuery Time– Access is evaluated when search is performed– Access is evaluated when search is performed– May use individual HTTP HEAD requests, or moreefficient batch authorizationefficient batch authorization

×