• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Understanding Donor Behavior: Insights from FirstGiving 2007 - 2010
 

Understanding Donor Behavior: Insights from FirstGiving 2007 - 2010

on

  • 4,564 views

The first comprehensive study of FirstGiving donors and fundraisers from 2007 through 2010. The presentation includes insights and trending about who gives to online fundraisers, the timing of ...

The first comprehensive study of FirstGiving donors and fundraisers from 2007 through 2010. The presentation includes insights and trending about who gives to online fundraisers, the timing of donations throughout the year, which types of nonprofits receive the most donations, how much money FirstGivers raise, and the demographics of FirstGiving donors and fundraisers.

Statistics

Views

Total Views
4,564
Views on SlideShare
4,284
Embed Views
280

Actions

Likes
3
Downloads
277
Comments
0

5 Embeds 280

http://insights.firstgiving.com 274
http://www.slideshare.net 2
https://twitter.com 2
http://gatebesponsor.org 1
http://insights.firstgiving.com. 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

CC Attribution-NoDerivs LicenseCC Attribution-NoDerivs License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment
  • Regular peak is week 25 at $63.11Begins to rise again at week 42 and goes through week 53: $92.49Total donations and donation count by week mirror the monthly totals
  • Week 53 = 12% of all the year’s direct donations
  • 3am is the lowest count of direct donors

Understanding Donor Behavior: Insights from FirstGiving 2007 - 2010 Understanding Donor Behavior: Insights from FirstGiving 2007 - 2010 Presentation Transcript