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FindYourWayInTheWorld                                          Video Marketing AgencyThe forefront of future is Social Med...
Become the MOST watched YouTube Channel          We Produce Video, We Market Video!PRODUCE                       BROADCAST...
Our Channels StructureAUDIENCE75% Locals                                              LOCAL                AUDIENCE25% Exp...
Advertising – Online VS Print
Market Outlook – Bangkok MediaROI                                       THB
Splash VS Targeting•   Newsletter (eDM) - Max Return 2/2.5%     e.g. 4000 email sent  only 80-100 reached•   Magazine - ...
Customers    LOOK FOR    YOU                  We Find ThemFacebook TH AdsProfiles                                 Google/...
Our Services (1/2)Based on Three (3) Packs (and some add-ons):1. Event Pack  YTeaser + Event Coverage + Broadcasting + YT...
Project Plan - Simplified
Our Services (2/2)              Video         Ads            Audience    Analytics           Event Media             Creat...
Motion Graphic Samples      Event           Internet Company            AppsSingapore Pub Crawl       Cllike.com          ...
Successful TH YouTube Channel  TOURISM                 BRAND           EVENT-Products          LIFESTYLE    Teaser        ...
YouTube Channel Project3 months minimum           Brand Identity                  Content & Viewership / mth  YouTube Skin...
Lifestyle Case Studies [SG]                                                                        Click on video linksMan...
Lifestyle Case Studies [TH]                                                                  Click on video links  DID – R...
VIDEO PortfolioBreizh Crepes – Food Panda    BangkokTennis.Net     Gossip – Bangkok Network                               ...
Clientèle   Member of the Franco Thai Chamber of Commerce 2013                                                You?
A New Media Enterprise, the forefront of future is SocialThanks!          Media and now, the future is within your reach. ...
FindYourWayInBangkok Media Pitch 2013
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FindYourWayInBangkok Media Pitch 2013

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Transcript of "FindYourWayInBangkok Media Pitch 2013"

  1. 1. FindYourWayInTheWorld Video Marketing AgencyThe forefront of future is Social Mediaand now, the future is withinyour reach ...
  2. 2. Become the MOST watched YouTube Channel We Produce Video, We Market Video!PRODUCE BROADCAST PLATFORMS (click here) - Internet TV Sample - Google TV – VIDEO DEMO
  3. 3. Our Channels StructureAUDIENCE75% Locals LOCAL AUDIENCE25% Expats 25-55yrs old 70% Expats Website – 5,000 visitors [TH] 30% Thai FB – 2,300 Likes 30,000 Weekly Reach 1413 LIKES 1100 LIKES 6500 LIKES 1849 LIKES 30,000 W/r 20,000 W/r 80,000 W/r 35,000 W/r COMING IN 18-44yrs old 18-44yrs old 18-44yrs old 25-55yrs old 2013 75% Expats 75% Expats 75% Expats 80% Expats 25% Thai 25% Thai 25% Thai 20% Thai
  4. 4. Advertising – Online VS Print
  5. 5. Market Outlook – Bangkok MediaROI THB
  6. 6. Splash VS Targeting• Newsletter (eDM) - Max Return 2/2.5%  e.g. 4000 email sent  only 80-100 reached• Magazine - Max Return 1/2%  e.g. 30,000 printed  300/600 reached• Blog Banner - Max Return 4/5%  e.g. 10,000 unique visitors  400/500 reached• Video Marketing - Max Return 10/15%  e.g. 100,000 targeted (*keyword + profiling)  10/15,000 reached
  7. 7. Customers LOOK FOR YOU We Find ThemFacebook TH AdsProfiles Google/Youtube Ads  Keywords Search
  8. 8. Our Services (1/2)Based on Three (3) Packs (and some add-ons):1. Event Pack  YTeaser + Event Coverage + Broadcasting + YT&FB Video Ads – 4 weeks (2 x before + 2 x after)2. Push Pack  Video Generation + Broadcasting + YT&FB Video Ads – 4 weeks3. Extra Pack  Video Generation + Broadcasting + YT&FB Video Ads – 8 weeks ADD-ONS  Simple Video Creation – THB 10,900/video  Online Video Broadcasting – THB 6,900/month  Article Write-Up (500-800 words) – THB 1,990/article  Corporate YouTube Channel Skin Design – THB 6,990/design  YouTube Mash-Up (teaser) – THB 7,900/video We are the UNIQUE local LAST MINUTE online solution for Events! YT: YouTube, FB: FaceBook, SMM: Social Media Marketing
  9. 9. Project Plan - Simplified
  10. 10. Our Services (2/2) Video Ads Audience Analytics Event Media Creation Adjustment Reminders & CoveragePlanning Add-on KPIs*  During campaign  reception of Weekly ‘Live’ Analytics.  Packs Pricing   PartyPack  THB 16,900 – 14-30 days campaign PushPack  THB 14,900 - 30 days campaign ExtraPack  THB 21,900 - 60 days campaign  Party Pack & Push Pack include 4,000 THB Ads (YT+Fb) spent  Extra Pack includes 8,000 THB Ads (YT+Fb) *KPI: Key Performance Indicators
  11. 11. Motion Graphic Samples Event Internet Company AppsSingapore Pub Crawl Cllike.com CallMyName Per Project 40K-120K THB per video Infinite Possibilities
  12. 12. Successful TH YouTube Channel TOURISM BRAND EVENT-Products LIFESTYLE Teaser Teaser Teaser TeaserYOUTUBE CHANNEL YOUTUBE CHANNEL YOUTUBE CHANNEL YOUTUBE CHANNELBangkok Airways AIS Operator Motor Expo TH Thai-Faq.comCreated 28/07/2011 Created 27/01/2011 Created 22/06/2010 Created 01/01/2010 411 Subscribers 1,255 Subscribers 313 Subscribers 1,463 Subscribers 757,000 Views 1,112,544 Views 589,000 Views 942,670 Views 27 Videos 220 Videos 75 Videos 78 Videos
  13. 13. YouTube Channel Project3 months minimum Brand Identity Content & Viewership / mth YouTube Skin Design 6,900 THB Two (2) Video 12,900 THB Video ID Generation 13,900 THB Two (2) Broadcasting 7,900 THB Total 19,900THB Total 19,900THB Expected return:  Months 1 – 3: 2k to 4k views per video  Months 4 – 6: 4k to 6k views per video  Months 7 – 12: 6k to 8k views per video  Months 12…
  14. 14. Lifestyle Case Studies [SG] Click on video linksManHunt 2012 – Event FLVRZ - Shop Cebu PB - Travel Prelude – F&B Bean Artistes Hip Hop Fashion Boat Party Experience Rooftop Bar/Bistro PARTY PACK PUSH PACK PUSH PACK Ex-PUSH PACK Teaser Teaser Teaser Teaser 2 x ARTICLE 1 x ARTICLE 1 x ARTICLE 3 x ARTICLE Time: 1 Weeks Time: 4 Weeks Time: 4 Weeks Time: 7 Weeks Video: 22,000+ Vws Video: 7,000+ Vws Video: 12,000+ Vws Video: 14,500+ Vws FB: 80,000 Imps FB: 650 Clk/Act Event: 4,000 ivts YT: 50,000 Imps YT: 156,000 Imps YT: 205,000 Imps YT: 700 Clk/Act YT: 600 Clk/Act YT: 950 Clk/Act Total - 600+ attendees Event Coverage FB: 750,000 Imps FB: 620,000 Imps FB: 980,000 Imps FB: 350 Clk/Act FB: 2,400 Clk/Act FB: 3,200 Clk/Act Direct - 65 buyers Direct- Fully Booked Direct – 135 cons
  15. 15. Lifestyle Case Studies [TH] Click on video links DID – Restaurant Sofitel So Bangkok CultureONE MusicExperience-Social Project Buddha Bar DJ Festival 2012 PUSH PACK PARTY PACK PARTY PACK Teaser Teaser Teaser 1 & 2 2 x ARTICLE 1 x ARTICLE 2 x ARTICLE Time 6 Weeks Time: 4 Weeks Time: 1 Weeks 2 Videos Video 1: 4000 Vws Video: +980Vws Video 2: 6000 Vws Number 1: POPSCENE & FB: 654,866 Imps TOPMAN FB: 867,939 Imps FB: 665 Clk/Act FB: 355 Clk/Act Video 1: 17k Views Total – 120 People Total – 15 Leads FB: 862,497 Imps Social Project Video 2370 Clicks/Act YT: 57k Imps. 3.6k Click Video 2: 5667 Views YT: 41k Imps. 764 Click
  16. 16. VIDEO PortfolioBreizh Crepes – Food Panda BangkokTennis.Net Gossip – Bangkok Network Yours?Breizh Crepes – Restaurant French Fair BKK 2012
  17. 17. Clientèle Member of the Franco Thai Chamber of Commerce 2013 You?
  18. 18. A New Media Enterprise, the forefront of future is SocialThanks! Media and now, the future is within your reach. Contact FindYourWayInTheWorld NOW! CONTACTS info@findyourwayintheworld.com

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