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FindYourWayInBangkok Media Pitch 2013

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  • 1. FindYourWayInTheWorld Video Marketing AgencyThe forefront of future is Social Mediaand now, the future is withinyour reach ...
  • 2. Become the MOST watched YouTube Channel We Produce Video, We Market Video!PRODUCE BROADCAST PLATFORMS (click here) - Internet TV Sample - Google TV – VIDEO DEMO
  • 3. Our Channels StructureAUDIENCE75% Locals LOCAL AUDIENCE25% Expats 25-55yrs old 70% Expats Website – 5,000 visitors [TH] 30% Thai FB – 2,300 Likes 30,000 Weekly Reach 1413 LIKES 1100 LIKES 6500 LIKES 1849 LIKES 30,000 W/r 20,000 W/r 80,000 W/r 35,000 W/r COMING IN 18-44yrs old 18-44yrs old 18-44yrs old 25-55yrs old 2013 75% Expats 75% Expats 75% Expats 80% Expats 25% Thai 25% Thai 25% Thai 20% Thai
  • 4. Advertising – Online VS Print
  • 5. Market Outlook – Bangkok MediaROI THB
  • 6. Splash VS Targeting• Newsletter (eDM) - Max Return 2/2.5%  e.g. 4000 email sent  only 80-100 reached• Magazine - Max Return 1/2%  e.g. 30,000 printed  300/600 reached• Blog Banner - Max Return 4/5%  e.g. 10,000 unique visitors  400/500 reached• Video Marketing - Max Return 10/15%  e.g. 100,000 targeted (*keyword + profiling)  10/15,000 reached
  • 7. Customers LOOK FOR YOU We Find ThemFacebook TH AdsProfiles Google/Youtube Ads  Keywords Search
  • 8. Our Services (1/2)Based on Three (3) Packs (and some add-ons):1. Event Pack  YTeaser + Event Coverage + Broadcasting + YT&FB Video Ads – 4 weeks (2 x before + 2 x after)2. Push Pack  Video Generation + Broadcasting + YT&FB Video Ads – 4 weeks3. Extra Pack  Video Generation + Broadcasting + YT&FB Video Ads – 8 weeks ADD-ONS  Simple Video Creation – THB 10,900/video  Online Video Broadcasting – THB 6,900/month  Article Write-Up (500-800 words) – THB 1,990/article  Corporate YouTube Channel Skin Design – THB 6,990/design  YouTube Mash-Up (teaser) – THB 7,900/video We are the UNIQUE local LAST MINUTE online solution for Events! YT: YouTube, FB: FaceBook, SMM: Social Media Marketing
  • 9. Project Plan - Simplified
  • 10. Our Services (2/2) Video Ads Audience Analytics Event Media Creation Adjustment Reminders & CoveragePlanning Add-on KPIs*  During campaign  reception of Weekly ‘Live’ Analytics.  Packs Pricing   PartyPack  THB 16,900 – 14-30 days campaign PushPack  THB 14,900 - 30 days campaign ExtraPack  THB 21,900 - 60 days campaign  Party Pack & Push Pack include 4,000 THB Ads (YT+Fb) spent  Extra Pack includes 8,000 THB Ads (YT+Fb) *KPI: Key Performance Indicators
  • 11. Motion Graphic Samples Event Internet Company AppsSingapore Pub Crawl Cllike.com CallMyName Per Project 40K-120K THB per video Infinite Possibilities
  • 12. Successful TH YouTube Channel TOURISM BRAND EVENT-Products LIFESTYLE Teaser Teaser Teaser TeaserYOUTUBE CHANNEL YOUTUBE CHANNEL YOUTUBE CHANNEL YOUTUBE CHANNELBangkok Airways AIS Operator Motor Expo TH Thai-Faq.comCreated 28/07/2011 Created 27/01/2011 Created 22/06/2010 Created 01/01/2010 411 Subscribers 1,255 Subscribers 313 Subscribers 1,463 Subscribers 757,000 Views 1,112,544 Views 589,000 Views 942,670 Views 27 Videos 220 Videos 75 Videos 78 Videos
  • 13. YouTube Channel Project3 months minimum Brand Identity Content & Viewership / mth YouTube Skin Design 6,900 THB Two (2) Video 12,900 THB Video ID Generation 13,900 THB Two (2) Broadcasting 7,900 THB Total 19,900THB Total 19,900THB Expected return:  Months 1 – 3: 2k to 4k views per video  Months 4 – 6: 4k to 6k views per video  Months 7 – 12: 6k to 8k views per video  Months 12…
  • 14. Lifestyle Case Studies [SG] Click on video linksManHunt 2012 – Event FLVRZ - Shop Cebu PB - Travel Prelude – F&B Bean Artistes Hip Hop Fashion Boat Party Experience Rooftop Bar/Bistro PARTY PACK PUSH PACK PUSH PACK Ex-PUSH PACK Teaser Teaser Teaser Teaser 2 x ARTICLE 1 x ARTICLE 1 x ARTICLE 3 x ARTICLE Time: 1 Weeks Time: 4 Weeks Time: 4 Weeks Time: 7 Weeks Video: 22,000+ Vws Video: 7,000+ Vws Video: 12,000+ Vws Video: 14,500+ Vws FB: 80,000 Imps FB: 650 Clk/Act Event: 4,000 ivts YT: 50,000 Imps YT: 156,000 Imps YT: 205,000 Imps YT: 700 Clk/Act YT: 600 Clk/Act YT: 950 Clk/Act Total - 600+ attendees Event Coverage FB: 750,000 Imps FB: 620,000 Imps FB: 980,000 Imps FB: 350 Clk/Act FB: 2,400 Clk/Act FB: 3,200 Clk/Act Direct - 65 buyers Direct- Fully Booked Direct – 135 cons
  • 15. Lifestyle Case Studies [TH] Click on video links DID – Restaurant Sofitel So Bangkok CultureONE MusicExperience-Social Project Buddha Bar DJ Festival 2012 PUSH PACK PARTY PACK PARTY PACK Teaser Teaser Teaser 1 & 2 2 x ARTICLE 1 x ARTICLE 2 x ARTICLE Time 6 Weeks Time: 4 Weeks Time: 1 Weeks 2 Videos Video 1: 4000 Vws Video: +980Vws Video 2: 6000 Vws Number 1: POPSCENE & FB: 654,866 Imps TOPMAN FB: 867,939 Imps FB: 665 Clk/Act FB: 355 Clk/Act Video 1: 17k Views Total – 120 People Total – 15 Leads FB: 862,497 Imps Social Project Video 2370 Clicks/Act YT: 57k Imps. 3.6k Click Video 2: 5667 Views YT: 41k Imps. 764 Click
  • 16. VIDEO PortfolioBreizh Crepes – Food Panda BangkokTennis.Net Gossip – Bangkok Network Yours?Breizh Crepes – Restaurant French Fair BKK 2012
  • 17. Clientèle Member of the Franco Thai Chamber of Commerce 2013 You?
  • 18. A New Media Enterprise, the forefront of future is SocialThanks! Media and now, the future is within your reach. Contact FindYourWayInTheWorld NOW! CONTACTS info@findyourwayintheworld.com

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