Finance for Startups workshop    Translating your business model into figures             What are the key parts of your f...
Sponsors17/04/201207/02/2012   Xavier Corman | Martin van Wunnik   2
Financial Plan             • Financial Plan                – Why?                – How?                – What (results) ? ...
Who are we ?             Martin van Wunnik             Xavier Corman07/02/2012                       Xavier Corman | Marti...
This presentation is available for free:              http://www.slideshare.net/xaviercorman             http://www.slides...
Why a Financial Plan ?             If you dont think about the future,                    you cannot have one.            ...
http://www.monstarterkit.be/bzplan.cfm17/04/201207/02/2012            Xavier Corman | Martin van Wunnik   7
17/04/201207/02/2012   Xavier Corman | Martin van Wunnik   8
Financial PlanContent      – Assumptions      – Profit & Loss      – Balance Sheet / Investment      – Cash-Flow -> Cash n...
Financial Plan in 10 min• Don’t waste your time in developing a huge  financial plan before to be sure that your  project ...
Financial Plan in 10 min /questions                  What are your revenues ?                    What are your costs ?    ...
Accounting: notions         • Balance Sheet – Bilan – Balans         • Profit & Loss – Compte de résultat – Winst-en Verli...
Accounting: Balance Sheet                    ACTIVE                                   PASSIVE                             ...
Accounting: Profit & Loss (P&L)                                             COGS (Cost of Sales)                          ...
Financial Plan / Profit & Loss      Revenues (Sales…)                    COGS (Cost of Sales)                   General Ex...
Financial Plan / Prerequisites &                       Assumptions• Financial plan for 3 to 5 years• Monthly or Quarterly ...
Tips for assumptions• Office: 10-25 m²/person• EUR 100/m²/year + 15 % for maintenance           [ or COWORKING !]• Insuran...
• Car leasing : 300 – 800 EUR per month• Salary : Gross monthly x 19,2 = Yearly cost• Revenues: worst-case & best-case    ...
Financial Plan / Investments              List all your scheduled investments                                   YEAR 1    ...
Required Cash-Flow17/04/201207/02/2012       Xavier Corman | Martin van Wunnik   20
Questions & Answers                                                           Free download:                              ...
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Workshop: Financial Plan

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Financial plan: translating your business model into figures

What are the key parts of your financial plan? What is the logic behind it?

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Workshop: Financial Plan

  1. 1. Finance for Startups workshop Translating your business model into figures What are the key parts of your financial plan? What is the logic behind it? Martin van Wunnik Xavier Corman17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 1
  2. 2. Sponsors17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 2
  3. 3. Financial Plan • Financial Plan – Why? – How? – What (results) ? • Individual Q&A07/02/2012 Xavier Corman | Martin van Wunnik 3
  4. 4. Who are we ? Martin van Wunnik Xavier Corman07/02/2012 Xavier Corman | Martin van Wunnik 4
  5. 5. This presentation is available for free: http://www.slideshare.net/xaviercorman http://www.slideshare.net/FinanceCoach2407/02/2012 Xavier Corman | Martin van Wunnik 5
  6. 6. Why a Financial Plan ? If you dont think about the future, you cannot have one. John Golsworthy where you want to go You need to know how you are supposed to get there17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 6
  7. 7. http://www.monstarterkit.be/bzplan.cfm17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 7
  8. 8. 17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 8
  9. 9. Financial PlanContent – Assumptions – Profit & Loss – Balance Sheet / Investment – Cash-Flow -> Cash needed – Valuation of the project – Profitability / return of the project17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 9
  10. 10. Financial Plan in 10 min• Don’t waste your time in developing a huge financial plan before to be sure that your project is viable !• In many case, in less than 10 minutes, you can see if your idea worst something.• How to make a very quick financial plan ?17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 10
  11. 11. Financial Plan in 10 min /questions What are your revenues ? What are your costs ? What are your investments ? How many persons for your project ?17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 11
  12. 12. Accounting: notions • Balance Sheet – Bilan – Balans • Profit & Loss – Compte de résultat – Winst-en Verliesrekening • Cash-flow – Trésorerie – Schatkist • Financial Plan – Plan financier – Financieel Plan17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 12
  13. 13. Accounting: Balance Sheet ACTIVE PASSIVE Equity + Reserves (Capital/Kapitaal) Non Current Assets (Actifs Immobilisés/ Vast Activa) LT Debts Current Assets (Actifs circulants/ Vlottend Activa) ST Debts17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 13
  14. 14. Accounting: Profit & Loss (P&L) COGS (Cost of Sales) General Expenditures Personnel Costs Revenues (Sales…) Depreciation Financial cost Taxes EBIT Profit17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 14
  15. 15. Financial Plan / Profit & Loss Revenues (Sales…) COGS (Cost of Sales) General Expenditures COSTS Personnel Costs Financial cost Depreciation CASH CASH-FLOW IF NEGATIVE DRAIN Profit17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 15
  16. 16. Financial Plan / Prerequisites & Assumptions• Financial plan for 3 to 5 years• Monthly or Quarterly base• Excel or Calc is your friend• Start by listing your main assumptions17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 16
  17. 17. Tips for assumptions• Office: 10-25 m²/person• EUR 100/m²/year + 15 % for maintenance [ or COWORKING !]• Insurances: 1 -3 % of revenues• Marketing: define a % of revenues + starting investment• Don’t forget lawyers, accountant, social secretary, office supplies…17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 17
  18. 18. • Car leasing : 300 – 800 EUR per month• Salary : Gross monthly x 19,2 = Yearly cost• Revenues: worst-case & best-case – First 3 to 6 months: 0 EUR – Maximum ‘billable’ hours per day (one-off events, holidays, prospecting, etc...)• Own salary : “0 EUR” / Realistic different ‘hats’17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 18
  19. 19. Financial Plan / Investments List all your scheduled investments YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 517/04/201207/02/2012 Xavier Corman | Martin van Wunnik 19
  20. 20. Required Cash-Flow17/04/201207/02/2012 Xavier Corman | Martin van Wunnik 20
  21. 21. Questions & Answers Free download: http://www.slideshare.net/XavierCorman http://www.slideshare.net/FinanceCoach2417/04/201207/02/2012 Xavier Corman | Martin van Wunnik 21
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