Building Engagement within
Internal Communities
Nancy Kinder
www.feverbee.com
nancy@feverbee.com
Where are we?
What is the magic
Formula?

People

=

+

Process

+

Technology

Engaged Knowledge

Sharing Communities
The of community
building
Identify
People

Interview

Mentor

Communicat
e

Survey

Engaging

People
Charter

Collaborate
together

Introductions

O...
• Identify 2 groups
• Key members
• Sample of wider audience

Identify
People

• Personal introduction
• Research people
•...
• Interview a small group
• 10-15 people

• Ask their opinions

Interview

• What key topics do you spend most
time discus...
• Simple and Easy

Survey

• Maximum of 10 questions

• Survey Monkey
• What is your biggest challenge?
• Where do you go ...
• Collate feedback

Charter

• Define the purpose of the
community (and value
created)
• Include common
objectives, delive...
• Make personal
introductions:

Introductions

• Welcome on platform
• Kick off community call
• Face to face event

• Inv...
• Identify 2 most influential
members to start

Something to
learn, somethi
ng to share
• Ask them to share with the
group...
Objectives

• Ask members to build
community goals into
their annual personal
objectives
• Examples include:
• Before star...
• Connect common
challenges

Collaborate

• Agree to work on shared
knowledge assets
• Create a ‘safe’
environment
• Celebrate progress
made

Communicat
e

• Recognize both
individuals and groups
• Make it personable
• Identify stakehold...
• Connect with a new
community leader

Mentor

• Invite them to observe
your community
engagement
• Coach them on engaging...
Identify
People

Interview

Mentor

Communicat
e

Survey

Engaging

People
Charter

Collaborate
together

Introductions

O...
So remember……
Build your internal
communities like the
CHRISTMAS
LECTURES® and
focus on your people
to build strong
engage...
Nancy Kinder
course.feverbee.com

www.feverbee.com
nancy@feverbee.com
Contact:
Email: nancy@feverbee.com
Visit: Course.feverbee.com
Nancy Kinder at Vircomm14 - 'Building engagement within internal communities'
Nancy Kinder at Vircomm14 - 'Building engagement within internal communities'
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Nancy Kinder at Vircomm14 - 'Building engagement within internal communities'

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Nancy Kinder at Vircomm14 - 'Building engagement within internal communities'

  1. 1. Building Engagement within Internal Communities Nancy Kinder www.feverbee.com nancy@feverbee.com
  2. 2. Where are we?
  3. 3. What is the magic Formula? People = + Process + Technology Engaged Knowledge Sharing Communities
  4. 4. The of community building
  5. 5. Identify People Interview Mentor Communicat e Survey Engaging People Charter Collaborate together Introductions Objectives Something to learn, Something to share
  6. 6. • Identify 2 groups • Key members • Sample of wider audience Identify People • Personal introduction • Research people • Why their knowledge is important • Describe community as: • Community of Experts • Community of Practice • Network of Knowledge
  7. 7. • Interview a small group • 10-15 people • Ask their opinions Interview • What key topics do you spend most time discussing? • What discussions or content would get you participating? • Share the draft objectives • Listen and build real relationships
  8. 8. • Simple and Easy Survey • Maximum of 10 questions • Survey Monkey • What is your biggest challenge? • Where do you go to find knowledge? • How long do you spend trying to solve your challenges?
  9. 9. • Collate feedback Charter • Define the purpose of the community (and value created) • Include common objectives, deliverables and milestones
  10. 10. • Make personal introductions: Introductions • Welcome on platform • Kick off community call • Face to face event • Invite members to describe what elements of the community interests them most
  11. 11. • Identify 2 most influential members to start Something to learn, somethi ng to share • Ask them to share with the group 2 things: 1. Something they are really proud of, a project, product 2. Something they need help on
  12. 12. Objectives • Ask members to build community goals into their annual personal objectives • Examples include: • Before starting anything new, can the community help? • Answer community questions within 24 hours • Publicly thank another member within community for
  13. 13. • Connect common challenges Collaborate • Agree to work on shared knowledge assets • Create a ‘safe’ environment
  14. 14. • Celebrate progress made Communicat e • Recognize both individuals and groups • Make it personable • Identify stakeholder groups • • Leader – elevator pitch Groups – newsletter
  15. 15. • Connect with a new community leader Mentor • Invite them to observe your community engagement • Coach them on engaging people
  16. 16. Identify People Interview Mentor Communicat e Survey Engaging People Charter Collaborate together Introductions Objectives Something to learn, Something to share
  17. 17. So remember…… Build your internal communities like the CHRISTMAS LECTURES® and focus on your people to build strong engaged communities
  18. 18. Nancy Kinder course.feverbee.com www.feverbee.com nancy@feverbee.com
  19. 19. Contact: Email: nancy@feverbee.com Visit: Course.feverbee.com

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