II Convención de Agronegocios - UPC
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II Convención de Agronegocios - UPC

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Panelista 3: PeruBiodiverso

Panelista 3: PeruBiodiverso

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  • 1. Demand and supply of biodiversity products Roberto Duarte Coordinador Componente Manejo de Recursos Naturales y Biodiversidad. Lima, September 20th, 2010 Programa Desarrollo Rural Sostenible – PDRS 04.09.2011 Seite 1
  • 2. Prioritized products / value chains 04.09.2011 Seite 2 2 Página
  • 3. Five products, different usesFood, cosmetics and pharmaceutical (otc) industries Tara Maca  Sacha Inchi Camu Camu Yacón Helado‐Francia Vitaminas‐ Canadá Cosmético‐Francia Cereal bar‐ USA Chocolate‐ USA Salsas Alemania Energizante ‐Japón Cuidado Personal ‐ UK Bebida Funcional‐ USA Vitamina‐USA Cosmético‐ UK OTC‐ USA Cosmético‐ Francia‐ Golosina‐ Japón Cereal‐USAFuente: Datamonitor‐Promperu. Elaboración: PBD‐GTZ 04.09.2011 Seite 3 3 Página
  • 4. Peru’s total biodiversity exports (in million US$, fob) 160 140 135 125 120 120 100 87 87 80 66 60 40 20 0 2004 2005 2006 2007 2008 2009 Promperu, siicexPrograma Desarrollo Rural Sostenible - PDRS 04.09.2011 Seite 4 4 Página
  • 5. Maca exportsPrograma Desarrollo Rural Sostenible - PDRS 04.09.2011 Seite 5 5 Página
  • 6. Sacha Inchi exportsPrograma Desarrollo Rural Sostenible - PDRS 04.09.2011 Seite 6 6 Página
  • 7. Export of sacha inchi, companies (US$, fob)$ 900,000$ 800,000 288,384$ 700,000 269,324$ 600,000$ 500,000$ 400,000$ 300,000 108,334$ 200,000 76,630$ 100,000 17,700 13,200 12,391 $0 2005 2006 2007 2008 2009 Unique S.A. Agroindustrias Amazonicas S.A. Roda Selva S.A.C. 3qp Sociedad Anonima Cerrada Exportaciones Amazonicas Nativas Srltda. Industrias Sisa S.A.C. Otras empresas 04.09.2011 Seite 7 7 Página
  • 8. Tara exportsPrograma Desarrollo Rural Sostenible - PDRS 04.09.2011 Seite 8 8 Página
  • 9. Problems of rural markets for Response Perubiodiverso native biodiversity ingredients Intransparent transactions Rountables (Mesas técnicas) Partnerships Low bargaining power Organizational capacity (asociatividad) Low value added Organic certifications, GAP Predatory ressource use Management plansPrograma Desarrollo Rural Sostenible - PDRS 04.09.2011 Seite 9 9 Página
  • 10. Tara value chain partnership with Exandal S.A.• Strengthening of five producers associations and fostering partnership with tara export company Exandal• Signing of five-year sales agreement with firm has enabled producer associations to sell aprox. 2000 tn of tara circumventing intermediaries.• Prices of tara pod per kg have been levered above prices in other production zones Tara (S/. x kg) Zona 2005 2006 2007 2008 2009 San Marcos 1.24 1.90 1.75 3.91 1.47 Cajabamba 1.27 1.94 1.79 3.78 1.25 Jesús 1.21 1.82 1.78 3.85 1.27 Jequetepeque 1.25 1.85 1.77 3.85 1.37 04.09.2011 Seite 1010 Página
  • 11. Partnership Asociación de productores y transformadores de macaRegión Junín “Nación Pumpush” and Bebidas Interandinas S.A.C.Objectives: Development of new maca based products inclusion of local rural communities in economic activities with higher value added and sustainable use of biodiversity in protected area of Lago Junin Results:Increases in producer prices of maca up to 100% 04.09.2011 Seite 1111 Página
  • 12. GTZ CounterpartsRegional level Gob. Reg. Piura Gob. Reg. Cajamarca Gob. Reg. San Martín Piura Moyobamba CajamarcaNational level AGRORURAL-MINAG MEF-DGPM Lima SERNANP-MINAM MINCETUR-PROMPERUPrograma Desarrollo Rural Sostenible - PDRS 04.09.2011 Seite 1212 Página
  • 13. Promoting internal consumptionPrograma Desarrollo Rural Sostenible – PDRS 04.09.2011 Seite 13
  • 14. Native ingredients’ frequency of use* At home Restaurants Ají amarillo Ají amarillo Rocoto Increasing frequency of use Rocoto Café (no orgánico) Cacao (bajo la forma  de cocoa o chocolate) Cacao (bajo la forma  de cocoa o chocolate) Papa nativa* Papa nativa* Café (orgánico y no  orgánico) Quinua Quinua*preliminary results of Arellano Marketing market study comissioned by APEGA, OXFAM, SOS‐FAIM, GTZ and Conveagro 14 04.09.2011 Seite 1414 Página
  • 15. Biodiversity trade off (?)Certifications: FSC, Fair Wild, Fair for Life, UEBT Certifications: organic, fair tradeEmphasis on management plans! UEBTPrograma Desarrollo Rural Sostenible – PDRS 04.09.2011 Seite 15
  • 16. Programa Desarrollo Rural Sostenible – PDRS 04.09.2011 Seite 16
  • 17. Thank youPrograma Desarrollo Rural Sostenible - PDRS 04.09.2011 Seite 1717 Página