• Thor is the God of Rain – we are Direct Marketing rainmakers hammering your process and increasing your ROI. We create predictive analysis and market share by working with your team executing a marketing strategy for transactional conversions. *www.thorassociates.com* 2
25+ years of DR Marketing Multi Channel IntegrationDirect to Consumer Specialists Senior Management Savvy Entrepreneurial Innovators DRMA Advisory Board Past ERA Executive Board *www.thorassociates.com* 3
• We review all marketing initiatives• We integrate online/offline touch points• We test to refine your revenue model• We analyze and improve your ROI• We excel at direct marketing to end-user• We are specific to your needs• We create best business practices *www.thorassociates.com* 4
Great consumer value Unique Selling Position (USP) Best in Market Demonstrable/TransformationalProduct AspirationalAttributes Ability to sell in multiple channels 1. Customer Experience Brand ONLINE OFFLINE Equity Web Media • DRTVCustomer Social Networks • Home ShoppingAcquisition Affiliate Marketing • Call Center Search/PPC • Radio Email/Remarketing • Print/Inserts/Direct Mail Couponing • Catalog Retail • Retailwww.thorassociates.com 6
• Creative: Production, Time • Offline: DRTV, Radio, Retail, Line, Testimonials, and Legal Catalog, Print, Home Shopping, Remarketing, Inserts, Direct Mail• Telemarketing: Scripting, Order taking, Customer Service, Save the Cancel • Online: Website Input, oversee SEO/SEM reporting, CPA Marketing, Social• Logistics: Fulfillment, Media, Remarketing Payment processing, CRM, IT infrastructure, Sourcing • Media: Identifying markets, competitive analysis,• Finance: Budget, Modeling, agency relationships Proof of Concept Metrics, Cost of Goods Sold• *www.thorassociates.com* 7
Execution,Knowledge Strategic The Core Monitoringand Insight Planning Concept and Measurement *www.thorassociates.com* 8
Like Us Connect Follow Us *www.thorassociates.com* 9
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