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Printshop pitchdeck



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  • 1. Femi Adetiwa | Co-founder
  • 2. Elevator Pitch is created to give business and individuals quick access to creative and professional designs, and quality print services conveniently. An online shop for print services. We have passion for helping businesses make lasting impressions and help individuals express themselves Inspired by UK: (Founded 2004, Funded €5M) USA: VistaPrint (Founded, Annual revenue) India: PrintVenue (2011, Backed by RocketInternet. Funded $10M)
  • 3. Our team Text Femi Adetiwa Business Development Emeka Ezeagu Graphics Designer Gabriel Ojomu Software Developer
  • 4. What is the problem? Unavailability of affordable creative designers Difficulty in accessing print vendor Expensive cost of printing . Unavoidable need to print large volumes Wasted time and effort in picking up printed materials Lack of customer services and support
  • 5. Our Solution is an online shop for printing solutions. It offers over 100 design templates, premium print quality, and delivery at affordable price. Features: • • • • • • • Template catalogues Template Customization tool Online Proofing Instant Pricing and Quoting Job Scheduling and tracking Easy Reorder and job Tracking Online Payment options
  • 6. Our advantages • Faster turn-around time • Large selection of free templates of business cards, flyers, brochur es, etc. • Extensive customer service and support • Delivery services within Nigeria • Easy access to creative designs and premium quality prints anytime, anywhere • We offer Print-on-demand services
  • 7. The Market 5% 0% Target Audience • Small businesses • Freelance and Designers communities • Churches • Individuals Underserved 95% Market opportunity Over 90% of the market either depend on brick and mortal vendors, or rather do without printing. The influence of over 50 million internet users at 48% penetration, fast adoption of e-commerce and increasing rate of small businesses makes this opportunity a viable one. NGN 50 Billion Industry. Design and print 1 Million Small Businesses Over 10 billion Yearly turnover
  • 8. Product overview We combines web-to-print technology, cloud computing and intuitive user experience to provide and easy to use, and reliable shopping experience for print products. Product • • • • • • • • • • • Business cards Flyers Letterheads Brochures Bags Stickers Invitation Cards Corporate Gifts Business Card holders Photograph Picture Frames
  • 9. Competitor analysis Offline Our current major competitors are Brick and mortal Print Vendors. Less than 5000 shops across the country Online shops The web-to-print market is a new technology in Nigeria. Only 3 online store exist currently owning less than 10% of the market share collectively . Duduprintz PrintMagic Printivo (Yet to launch)
  • 10. How will we make money? Sales of Print products and Services Sales of Accessories (Business Card holder, Picture frames, etc) Sales of premium design templates . Custom Services
  • 11. Journey So Far… Increased Design Marketing team We added 2 more designers to the team. Partner Training Partnered with 2 of the best printers in Lagos, Nigeria. Design and Assesment Development Early stage Technology Sales Have over 50 template designs and kicked off development. 1 month to go Live. NGN750,000 from 15 customers in 2 weeks of pilot offline sales.
  • 12. What Next… Team Marketing Growth Launch Training Website Increase Assesment Marketing Increase Technology Revenue PrintShop team would expand to 20, operational in the design, development and sales department Our first web launch on 20th January 2014 Increase marketing effort with the goal of reaching 150 unique customer per month Maximize customers to increase revenue to NGN 1,000,000 per month
  • 13. Investing Secure Office Space Team growth to 30 Invest in Printing Technology $ 150 000 Increase Marketing Efforts Profitability within 1 year
  • 14. Contact Adetiwa Olufemi | Co-founder + 234 706 936 7108 Live:femi.adetiwa