Bragging Rights: Personal Branding For Entrepreneurs

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  • + grahairs Graham Bennett 2 years ago
    Good show - useful and informative... Thanks!!!!!
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Bragging Rights: Personal Branding For Entrepreneurs - Presentation Transcript

  1.  
    • What is personal branding?
    • Why is it important?
    • The 3 step game plan
  2.  
    • A perception in the mind of people that is relevant with who you are and what you do.
    • A persona that positively and emotionally connects with others.
    • When many people perceive the same image in the same way – a brand is born.
  3.  
    • Competitive
    • Fast paced
    • Constantly changing
    • Multi-ethnic
    • Unpredictable
  4. BRAD PITT , jack welch, Larry Page, Angelina , Donald Trump
  5.  
    • I hereby give you permission to claim superiority and excellence in your business.
  6.  
    • INTANGIBLE
    • Appearance
    • Competency
    • Personality
    • Vision
    • Values
    • TANGIBLE
    • Yourname.com
    • Website
    • Blog
    • Resume 2.0
    • Social Network
    • Business Card
    • Portfolio
    • References
    • 1.Re-perceive yourself.
      • Talents
      • Interests
      • How others perceive you
      • Value add
    • 2. Define you!
      • Personal brand template
      • Mood boarding
      • 3 prominent talents/characteristics
    • 3. In practice
      • Look
      • Communication
      • Networking
    • You need to re-perceive yourself!
    • YOU ARE A UNIQUE PERSON. PLAY WITH WHAT MAKES YOU, YOU!
    • Don’t let illusion and pre-set ideas hamper your strategy or creativity.
    • Hunt for the create genius in you
    • Communicate coolness!
    • Map you talents and skills
    • What’s your value add?
    • Be authentic
    • Choose your 3 key strengths
    • Turn this into something visual
    • Determine your look and feel.
    • Your tagline?!
    • Know your offering.
    • Communicate it effectively!
    • Live what you preach.
    • 1. Look the part!
    • You must be neat
    • Consistent on and offline
    • 2. Voicemail and phone forwarding
    • www.gotvmail.com
    • 3.Web based faxing and receiving
    • www.rapidfax.com
    • 4. Video and conferencing calls
    • www.skype.com
    • 5. Collaboration
    • www.conceptshare.com
    • 6. Project Management
    • www.basecamp.com
    • FREE!!!
  7. The constantly curious, entrepreneur and marketing magician.

+ Beverley MerrimanBeverley Merriman, 2 years ago

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