THE FUN IS OVER!!!                              Now its time for business…Copyright © 2012 FeedsFloor
Behovet for b2b platform                              About the donut companyCopyright © 2012 FeedsFloor
Begrundelser for ikke at bruge sociale medier         •       Comfort with the status quo                                 ...
Fordele og udbytte                         1                   2                     3         Gratis medlemskab          ...
Copyright © 2012 FeedsFloor
Copyright © 2012 FeedsFloor
FeedsFloor på nuværende tidspunkt       Visitors from 75 countries       Official media partner B2B conference in Beijing ...
Referencer       FeedsFloor is a great business model where-in it collates information from various       companies into o...
Vil du vide mere…     “It is about corporations having     conversations with other corporations”      FeedsFloor.com     ...
FeedsFloor virksomhedspræsentation
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FeedsFloor virksomhedspræsentation

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FeedsFloor har netop præsenteret platformen for danske b2b virksomheder på Erhvervsakademiet i Århus. Se præsentationen om hvordan du som b2b virksomhed kan komme hurtigt i gang med sociale medier uden du har brug for tekniske kompetencer, uden at du skal bruge mange ressourcer, og hvordan du slipper for de åbne kommentarer.

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FeedsFloor virksomhedspræsentation

  1. 1. THE FUN IS OVER!!! Now its time for business…Copyright © 2012 FeedsFloor
  2. 2. Behovet for b2b platform About the donut companyCopyright © 2012 FeedsFloor
  3. 3. Begrundelser for ikke at bruge sociale medier • Comfort with the status quo • No appetite for outsourcing the work • Conflicting opinions within management on • No clear branding strategy how to proceed • No clear sales plan • Discomfort with an informal communication • No distinct marketing function style • No examples of success within their • Discomfort with a less controlled industry communication style • No in-house talent to do the work • Fear of change • No process for ramping up new programs • Fear of divulging too much information • No social media champion within the • Fear of divulging too much information Fear of exposing weakness organization • Feeling that social media is frivolous • Old, outdated technology and IT support • Fear of exposing weakness General weakness in organizational • One or two vocal naysayers consensus building and decision making • Inability to connect social media Inadequate marketing budget • • Prior attempts that went bad Other priorities taking precedence engagement with sales and branding objectives • Refusal to see the connection between • Inadequate marketing budget casual online conversation and serious business • Internal focus – not paying enough attention • Too much focus on where customers are or to customer behavior and preferences were, rather than where they are going • Lack of precise ROI calculations • Uncertainty about how to begin • Leaders not understanding how and why • Unwillingness to experiment social media worksSource: www.wordsellinc.com/blog/social-media/why-b2b-firms-dont-use-social-media-2/Copyright © 2012 FeedsFloor
  4. 4. Fordele og udbytte 1 2 3 Gratis medlemskab Kommuniker Generer leads Del dine nyheder Bliv set af Publicer med interessenter virksomheder som virksomheds- ikke kender dit nyheder på 15 navn i forvejen – forskelligeInteraktionen Virksomheden sprog sker en-til-en relevante leads Din nyhed bliver også læst af virksomheder kontrollerer der ikke kender dit brand i forvejen kommunikationen Bliv vist blandt anderkendte SEO Bedre resultat på søgemaskiner virksomheder Interager med leads i et neutralt, lukket, en-til-en Følg alle Gratis miljø industrinyheder på et stedCopyright © 2012 FeedsFloor
  5. 5. Copyright © 2012 FeedsFloor
  6. 6. Copyright © 2012 FeedsFloor
  7. 7. FeedsFloor på nuværende tidspunkt Visitors from 75 countries Official media partner B2B conference in Beijing 2011 Official media partner World EXPO – Danish Pavilion 2012 South KoreaCopyright © 2012 FeedsFloor
  8. 8. Referencer FeedsFloor is a great business model where-in it collates information from various companies into one place - Venkat Raja, VP Citibank – New York FeedsFloor is easy to use, provides fresh and free content and an unmatched concept, I get to be promoted among leading sources within the industry - Wayne Walker, GCMSCopyright © 2012 FeedsFloor
  9. 9. Vil du vide mere… “It is about corporations having conversations with other corporations” FeedsFloor.com pernille@feedsfloor.comCopyright © 2012 FeedsFloor
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