ASJA Presentationwww.slideshare.net/fauziaburke      Fauzia Burke, Founder & President           www.fsbassociates.com    ...
Your Website in 2011 Attracting the Social and Mobile Readers
Changing Habits of Consumers
The Future is Here“By the year 2013, forecasts predict that there will be1.7 billion mobile internet users”-- Juniper Rese...
Rise of Social Media       “9 out of 10 Internet users visited a       social networking site each month       in 2010”   ...
Rise of Smart Phones “60% of moms have smart phones, and they spend 6 hours a day using them to get information, buy produ...
Mobile Buying “1 in 5 US adult mobile phone owners have used their device to make a purchase in the past month.” -- Hubspot
Impact of Blogging “Companies that blog get 55% more website visitors” -- Hubspot
Your Response?Attract the Social and Mobile           Readers
Think Mobile. Be Social.  1. Personalize Your Website  2. Be Authentic. Write Like Yourself  3. Blog to Increase Traffic  4...
Mobile Friendly Website  Avoid Large Graphics  Provide Easy Navigation  Clear Content & Compelling Headlines  Stay Away fr...
Don’t Use Flash
Social Media Elements  Update Your Home Page Often  Links to Social Media sites  Blog, Photos and Videos  Include Facebook...
Navigation                              Easy                                       Contact  Small Graphics                ...
Remember the habits of your readers are changing.         Make Your Websites        Mobile & Social Friendly
ASJA Presentationwww.slideshare.net/fauziaburke      Fauzia Burke, Founder & President           www.fsbassociates.com    ...
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Attract the Social and Mobile Consumers to Your Website by @fauziaburke

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Presentation from the ASJA 2011. Designing a website that is social and mobile friendly.

Please follow me on Twitter @fauziaburke

Copyright © 2011 Fauzia Burke, FSB Associates

Published in: Business, Technology
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  • Attract the Social and Mobile Consumers to Your Website by @fauziaburke

    1. 1. ASJA Presentationwww.slideshare.net/fauziaburke Fauzia Burke, Founder & President www.fsbassociates.com 908-204-9340 twitter.com/fauziaburke . Linkedin.com/fauziaburke
    2. 2. Your Website in 2011 Attracting the Social and Mobile Readers
    3. 3. Changing Habits of Consumers
    4. 4. The Future is Here“By the year 2013, forecasts predict that there will be1.7 billion mobile internet users”-- Juniper Research
    5. 5. Rise of Social Media “9 out of 10 Internet users visited a social networking site each month in 2010” -- Hubspot
    6. 6. Rise of Smart Phones “60% of moms have smart phones, and they spend 6 hours a day using them to get information, buy products, and check social media sites” -- Baby Center and iMarketer
    7. 7. Mobile Buying “1 in 5 US adult mobile phone owners have used their device to make a purchase in the past month.” -- Hubspot
    8. 8. Impact of Blogging “Companies that blog get 55% more website visitors” -- Hubspot
    9. 9. Your Response?Attract the Social and Mobile Readers
    10. 10. Think Mobile. Be Social. 1. Personalize Your Website 2. Be Authentic. Write Like Yourself 3. Blog to Increase Traffic 4. Update Your Home Page Often 5. Make Buying/Contact/Sharing Easy
    11. 11. Mobile Friendly Website Avoid Large Graphics Provide Easy Navigation Clear Content & Compelling Headlines Stay Away from Dark Backgrounds Don’t Use Flash
    12. 12. Don’t Use Flash
    13. 13. Social Media Elements Update Your Home Page Often Links to Social Media sites Blog, Photos and Videos Include Facebook and/or Twitter Widgets Use AddThis (www.addthis.com) for Easy Sharing
    14. 14. Navigation Easy Contact Small Graphics White Background Social Media Facebook Widget www.fsbassociates.com
    15. 15. Remember the habits of your readers are changing. Make Your Websites Mobile & Social Friendly
    16. 16. ASJA Presentationwww.slideshare.net/fauziaburke Fauzia Burke, Founder & President www.fsbassociates.com 908-204-9340 twitter.com/fauziaburke . Linkedin.com/fauziaburke

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