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THE DESIGN OF
CREDIT VALLEY HOSPITAL



              FROM
             WORDS
         TO REALITY
Credit Valley Hospital
treats the whole person:
  body, mind and spirit.
“Our vision is to
 be the finest hospital
     in Canada in the
    hearts and minds
of the people we serve.”

    Credit ...
“…THE FINEST HOSPITAL IN THE
   …HEARTS AND
      MINDS...”
“We realized that an
ordinary design would make
these words meaningless.”
            Wayne Fyffe, past President & CEO
  ...
CVH also knew the
 consequences of a
“SAY—DO GAP”
CVH also knew the
  consequences of a
“SAY—DO GAP”
between their words and
    physical reality.
The consequences of a
   “SAY—DO GAP”
  (mixed message)
       include:
- compromised credibility with
  staff, patients + community

- emotional disconnect with
  donors + volunteers

- reputat...
So Credit Valley Hospital
 gave serious thought
 to what their hospital
  needed to be for the
     21st century.
What does it mean to be the
 “…FINEST HOSPITAL IN THE
    HEARTS AND
      MINDS...”
“When we asked
                          patients about their
                          priorities for design
            ...
What are the results
  of CVH’s quest
   to transform
 inspiring words
    into reality
© Farrow Partnership Architects / Credit Valley Hospital / photo: Tom Arban




                                          ...
© Farrow Partnership Architects / Credit Valley Hospital /
photo: Peter Sellar




                                       ...
© Farrow Partnership Architects / Credit Valley Hospital / photo: Peter Sellar
“...most people are
surprised to learn
that...
© Farrow Partnership Architects / Credit Valley Hospital / photo: Tom Arban




                                          ...
“The bold design
was embraced
immediately
as a logical
extension of
our vision and
values.”

Wayne Fyffe,
past President &...
WINNER:
                                        Canadian Company or CEO
                                        with the B...
What can we learn from
Credit Valley Hospital’s
  “words to reality”
     commitment
1.
“too nice for us”(?)
                       “we probably can’t get
                       enough support for this.”(?)
...
2.
 “dedicated to innovation”(?)
                   “patient-focused care”(?)
“healing environment”(?)

    Ordinary words...
3.
 impersonal and cold?
                        say—do gap?

     Create a 3D
  mission statement
an inspiring sense of p...
4.
 emotional connection(?)
                           generic(?)
            “could be anywhere”(?)


    “Anonymous”
 is...
5.
        institutional image(?)
                    weighs on the spirit(?)
raises blood pressure(?)

     Intangibles h...
6.
        “Medical centers are costly liabilities!”(?)
 “In this economy we must build bland.”(?)
“Hospitals are function...
focus on technology! (?)
                                            7.
 Create “something
   that is alive!”
            ...
© Farrow Partnership Architects / Credit Valley Hospital /
photo: Peter Sellar




                                       ...
Architects and Collaborators for Credit Valley Hospital:
                         Farrow Partnership Architects Inc.
     ...
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Words To Reality: Hospital Design

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Profiles a hospital's commitment to align the design of their physical space with an inspiring "hearts and minds" vision.

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Transcript of "Words To Reality: Hospital Design"

  1. 1. THE DESIGN OF CREDIT VALLEY HOSPITAL FROM WORDS TO REALITY
  2. 2. Credit Valley Hospital treats the whole person: body, mind and spirit.
  3. 3. “Our vision is to be the finest hospital in Canada in the hearts and minds of the people we serve.” Credit Valley Hospital
  4. 4. “…THE FINEST HOSPITAL IN THE …HEARTS AND MINDS...”
  5. 5. “We realized that an ordinary design would make these words meaningless.” Wayne Fyffe, past President & CEO Credit Valley Hospital
  6. 6. CVH also knew the consequences of a “SAY—DO GAP”
  7. 7. CVH also knew the consequences of a “SAY—DO GAP” between their words and physical reality.
  8. 8. The consequences of a “SAY—DO GAP” (mixed message) include:
  9. 9. - compromised credibility with staff, patients + community - emotional disconnect with donors + volunteers - reputation for empty words
  10. 10. So Credit Valley Hospital gave serious thought to what their hospital needed to be for the 21st century.
  11. 11. What does it mean to be the “…FINEST HOSPITAL IN THE HEARTS AND MINDS...”
  12. 12. “When we asked patients about their priorities for design they responded: ‘something that gives us hope; something that is alive.’’’ © photos: Tye S. Farrow Wayne Fyffe, past President & CEO Credit Valley Hospital
  13. 13. What are the results of CVH’s quest to transform inspiring words into reality
  14. 14. © Farrow Partnership Architects / Credit Valley Hospital / photo: Tom Arban “...contributes to new thinking and influences the UK’s future experience of delivering health care in the 21st century.” Juror’s comments: CABE (Commission for Architecture and the Built Environment) Building Better Healthcare Awards, London, UK
  15. 15. © Farrow Partnership Architects / Credit Valley Hospital / photo: Peter Sellar “...raised expectations for what is possible.” Client Survey Participant, Angus Reid Strategies Report, 2009
  16. 16. © Farrow Partnership Architects / Credit Valley Hospital / photo: Peter Sellar “...most people are surprised to learn that our project came in $10 million under budget.” Ron Noble, Vice President Corporate Planning & Construction, Credit Valley Hospital
  17. 17. © Farrow Partnership Architects / Credit Valley Hospital / photo: Tom Arban “...leadership and vision…above and beyond to enhance the healing environment.” Healthcare Facilities Symposium Award juror, Chicago
  18. 18. “The bold design was embraced immediately as a logical extension of our vision and values.” Wayne Fyffe, past President & CEO, Credit Valley Hospital
  19. 19. WINNER: Canadian Company or CEO with the Best Design Strategy Wayne Fyffe Past President & CEO, Credit Valley Hospital and Carlo Fidani Peel Regional Cancer Centre Ian Sinclair, Tye Farrow, Wayne Fyffe
  20. 20. What can we learn from Credit Valley Hospital’s “words to reality” commitment
  21. 21. 1. “too nice for us”(?) “we probably can’t get enough support for this.”(?) Aim higher and avoid either/or thinking “The board got it and instantly saw that this was the right thing to do.”* “Don’t assume you need to choose between the budget and making your words a reality.”**
  22. 22. 2. “dedicated to innovation”(?) “patient-focused care”(?) “healing environment”(?) Ordinary words = ordinary results “finest in the hearts and minds…”
  23. 23. 3. impersonal and cold? say—do gap? Create a 3D mission statement an inspiring sense of purpose instill confidence body, mind & spirit
  24. 24. 4. emotional connection(?) generic(?) “could be anywhere”(?) “Anonymous” is bad for business “An anonymous steel-columned box would contradict our values and turn our vision into empty words.”* memorable identity
  25. 25. 5. institutional image(?) weighs on the spirit(?) raises blood pressure(?) Intangibles have tangible benefits lowers the blood pressure attracts qualified staff emotional connection with donors
  26. 26. 6. “Medical centers are costly liabilities!”(?) “In this economy we must build bland.”(?) “Hospitals are functional infrastructure, period.”(?) There WILL be naysayers inspirational design costs the same as institutional design
  27. 27. focus on technology! (?) 7. Create “something that is alive!” strong connections with nature feed the spirit life-affirming reflect local culture “gives us hope”
  28. 28. © Farrow Partnership Architects / Credit Valley Hospital / photo: Peter Sellar CLIENT: Credit Valley Hospital; Cancer Care Ontario Ron Noble, Vice President Corporate Planning & Construction LOCATION: Mississauga, Ontario, Canada CONSTRUCTION BUDGET: $82 million CAD OCCUPANCY: June 2005
  29. 29. Architects and Collaborators for Credit Valley Hospital: Farrow Partnership Architects Inc. www.farrowpartnership.com * Wayne Fyffe, past President & CEO ** Tye Farrow, Design Architect
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