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Andrea Giannangelo<br />21 years young<br />twitter.com/Facens<br />startups, fundraising, Italy<br />ZzZ<br />Images from...
my story<br />my experience<br />there is no best way<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2...
web design<br />as LEGO-replacement<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/03/10/pt_paul_...
Graphic Farm<br />high-traffic forum on web graphics and web design <br />twitter.com/Facens<br />Image from …me<br />
three months in a web agency<br />at fourteen<br />FFFFFFFFFFFFFFFFUUU****<br />twitter.com/Facens<br />Image from http://...
classical studies<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2008/03/19/pt_paulbackpack_02tpng/<br />
in the meantime<br />the years of IRC<br />MONKEYS ARE ALWAYS MONKEYS<br />twitter.com/Facens<br />Image from http://hello...
pixel art<br />twitter.com/Facens<br />Image from …me<br />
at seventeen, me-too of altervista.org<br />on a three-letters domain (ypu.com)<br />twitter.com/Facens<br />Image from ht...
abandoned<br />lesson learned:<br />I had to be “ready”<br />NO FUEL<br />twitter.com/Facens<br />Image from http://hello....
at university:<br />economics and marketing<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/03/29/...
at nineteen, <br />ecommerce for (well-designed) t-shirts,<br />with innovative business model on the concept of scarcity<...
abandoned<br />lesson learned:<br />again, I was not “ready enough”<br />GNAM<br />twitter.com/Facens<br />Image from http...
few months later,<br />I finally hit the shot<br />webtelevideo.com comes to life in a week<br />and starts growing<br />T...
not for money<br />but for experience<br />DON’T TALK, DIGG!<br />twitter.com/Facens<br />Image from http://hello.eboy.com...
lesson learned:<br />you're alone, SEO is great,<br />most twenties are completely unreliable,<br />start something and us...
at twenty<br />iubenda comes to my mind<br />LOOKING AT BUTTERFLIES?<br />twitter.com/Facens<br />Image from http://hello....
developing it with other twenties?<br />failed<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/12/...
developing it with a web agency?<br />failed<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/05/25...
developing it alone?<br />too much complexity, I’m not a back-end developer<br />twitter.com/Facens<br />Image from http:/...
what to do?<br />venture capital!<br />WHAT TO DO?<br />BARBARA STRAISAND<br />twitter.com/Facens<br />Image from http://h...
aperiod of study:<br />know everything about Venture Capital,<br />identify and start following key people,<br />read ever...
weeks for preparing a single email,<br />a single shot:<br />GianlucaDettori, dPixel<br />LOVE ME! PLEASE!<br />twitter.co...
goal reached:<br />Gianluca schedules the meeting,<br />it’s on May 2010<br />twitter.com/Facens<br />Image from http://he...
lesson learned:<br />that email had probably the power to change my future;<br />luckily, it was well prepared<br />after ...
six months of deal flow,<br />spent building the team,<br />defining the idea<br />twitter.com/Facens<br />Image from http...
I had no prototype,<br />and no possibility to build one.<br />I had to play my cards right<br />BUNGA BUNGA!!!<br />twitt...
what I did:<br />customer development<br />market research<br />building the network<br />MARKET RESEARCH<br />twitter.com...
lesson learned:<br />bulding trust toward the investors is a key,<br />and if your track record is poor, <br />you have to...
lesson learned:<br />don’t ask the money until you are sure of the response,<br />and be patient<br />BE PATIENT, BE PATIE...
lesson learned:<br />it’s much easier to find team members<br />with a VC behind you<br />LIMOUSINE EFFECT<br />twitter.co...
lesson learned:<br />raising money is horribly time-consuming<br />TIME-WHAAAT?AAAH..!! BUNGA BUUUUNGA..!<br />twitter.com...
lesson learned:<br />negotiating principles:<br />luckily, studied at University<br />this avoided many errors!<br />STUDY...
lesson learned:<br />convertible debt<br />is your best friend<br />STUDY!<br />twitter.com/Facens<br />Image from http://...
lesson learned:<br />work on people, <br />build relationships while you're not looking for something<br />BUNGA BUNGA!<br...
disclose yourself,<br />ask for help<br />COMPLETELY DISCLOSED...<br />BUNGA BUNGA?<br />twitter.com/Facens<br />Image fro...
raising money is not the goal, it’s the beginning<br />product is the only real battleground<br />JUST THE BEGINNING<br />...
working hard: granted<br />but “you can”, even in Italy<br />BUNGA BUNGA: WORKING HARD...<br />twitter.com/Facens<br />Ima...
you have to be good, it’s a necessity<br />anyway, is the ability to show how good you are<br />to make the difference<br ...
forget everything and do it your own way<br />SANTA SAYS:YOU CAN SUCCEED, EVEN IN ITALY, AND “BUNGA BUNGA” IS NOT THE ONLY...
slides already available online<br />at www.thinkamination.com<br />YOU'RE GOING TO SEE SOME SERIOUS SHIT.<br />twitter.co...
slides already available online<br />at www.thinkamination.com<br />Andrea Giannangelo<br />twitter.com/Facensfacebook.com...
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Startups, fundraising, Italy

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Transcript of "Startups, fundraising, Italy"

  1. 1. Andrea Giannangelo<br />21 years young<br />twitter.com/Facens<br />startups, fundraising, Italy<br />ZzZ<br />Images from http://hello.eboy.com/eboy/2006/08/17/pt_crowdblock_front_01kpng/ and http://hello.eboy.com/eboy/2006/02/06/pt_stuhl_front_01kpng/<br />
  2. 2. my story<br />my experience<br />there is no best way<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/09/28/pt_paul_worker_07spng/<br />
  3. 3. web design<br />as LEGO-replacement<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/03/10/pt_paul_gamer_01wtpng/<br />
  4. 4. Graphic Farm<br />high-traffic forum on web graphics and web design <br />twitter.com/Facens<br />Image from …me<br />
  5. 5. three months in a web agency<br />at fourteen<br />FFFFFFFFFFFFFFFFUUU****<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2011/01/03/pt-taubenfutterer-01k-png/<br />
  6. 6. classical studies<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2008/03/19/pt_paulbackpack_02tpng/<br />
  7. 7. in the meantime<br />the years of IRC<br />MONKEYS ARE ALWAYS MONKEYS<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/07/16/pt_monkeys_01tpng/<br />
  8. 8. pixel art<br />twitter.com/Facens<br />Image from …me<br />
  9. 9. at seventeen, me-too of altervista.org<br />on a three-letters domain (ypu.com)<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2010/06/30/pt-bonanzabikeguy-01t-gif/<br />
  10. 10. abandoned<br />lesson learned:<br />I had to be “ready”<br />NO FUEL<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/01/17/pt_paul_smallrocket_01tpng/<br />
  11. 11. at university:<br />economics and marketing<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/03/29/pt_paul_graduate_01tpng/<br />
  12. 12. at nineteen, <br />ecommerce for (well-designed) t-shirts,<br />with innovative business model on the concept of scarcity<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/07/16/pt_paketbote_01tpng/<br />
  13. 13. abandoned<br />lesson learned:<br />again, I was not “ready enough”<br />GNAM<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/07/03/pt_luandaliondinner_01tpng/<br />
  14. 14. few months later,<br />I finally hit the shot<br />webtelevideo.com comes to life in a week<br />and starts growing<br />THE SHOT<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/02/17/pt_ecity_explosion_t01_3xpng/<br />
  15. 15. not for money<br />but for experience<br />DON’T TALK, DIGG!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/01/05/pt_dpplsandhaufen_01tpng/<br />
  16. 16. lesson learned:<br />you're alone, SEO is great,<br />most twenties are completely unreliable,<br />start something and use it as a gym<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2009/10/05/pt_yahoomoustagebillboard_01t-png/<br />
  17. 17. at twenty<br />iubenda comes to my mind<br />LOOKING AT BUTTERFLIES?<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/01/05/pt_dpplsandhaufen_01tpng/<br />
  18. 18. developing it with other twenties?<br />failed<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/12/14/pt_burningguy_02kpng/<br />
  19. 19. developing it with a web agency?<br />failed<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/05/25/pt_shot_guy_01_4xpng/<br />
  20. 20. developing it alone?<br />too much complexity, I’m not a back-end developer<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2010/09/30/pt-shootkneeler-03k-png/<br />
  21. 21. what to do?<br />venture capital!<br />WHAT TO DO?<br />BARBARA STRAISAND<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/11/22/pt_zeltguy_01tpng/<br />
  22. 22. aperiod of study:<br />know everything about Venture Capital,<br />identify and start following key people,<br />read everything about pitching,<br />watch tens of Dragon's Den episodes,<br />be patient and wait for the right moment<br />STUDY!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/03/02/pt_paul_donkeyshake_01kpng/<br />
  23. 23. weeks for preparing a single email,<br />a single shot:<br />GianlucaDettori, dPixel<br />LOVE ME! PLEASE!<br />twitter.com/Facens<br />Images from http://hello.eboy.com/eboy/2006/11/03/pt_academypodest_02kpng/ and http://hello.eboy.com/eboy/2007/03/09/pt_paul_cupid_02kpng/<br />
  24. 24. goal reached:<br />Gianluca schedules the meeting,<br />it’s on May 2010<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/06/15/pt_2guysandeames_01tpng/<br />
  25. 25. lesson learned:<br />that email had probably the power to change my future;<br />luckily, it was well prepared<br />after that, reach the goal of being interesting<br />INTERESTING ENOUGH?<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2009/10/05/pt_yahoomoustagebillboard_01t-png/<br />
  26. 26. six months of deal flow,<br />spent building the team,<br />defining the idea<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/11/26/pt_menhole_01tpng/<br />
  27. 27. I had no prototype,<br />and no possibility to build one.<br />I had to play my cards right<br />BUNGA BUNGA!!!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/12/15/pt_rocketgirls_03kpng/<br />
  28. 28. what I did:<br />customer development<br />market research<br />building the network<br />MARKET RESEARCH<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/11/20/pt_disco_01tpng/<br />
  29. 29. lesson learned:<br />bulding trust toward the investors is a key,<br />and if your track record is poor, <br />you have to prove how good you are<br />I LOVE YOU TOO...<br />TOO...<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/06/22/pt_devilandangel_01tpng/<br />
  30. 30. lesson learned:<br />don’t ask the money until you are sure of the response,<br />and be patient<br />BE PATIENT, BE PATIENT,<br />BE PATIENT!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2009/10/05/pt_yahoomoustagebillboard_01t-png/<br />
  31. 31. lesson learned:<br />it’s much easier to find team members<br />with a VC behind you<br />LIMOUSINE EFFECT<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/02/23/pt_blacklimo_01kpng/<br />
  32. 32. lesson learned:<br />raising money is horribly time-consuming<br />TIME-WHAAAT?AAAH..!! BUNGA BUUUUNGA..!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/06/30/pt_hulahoopgirl_02tpng/<br />
  33. 33. lesson learned:<br />negotiating principles:<br />luckily, studied at University<br />this avoided many errors!<br />STUDY!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/03/02/pt_paul_donkeyshake_01kpng/<br />
  34. 34. lesson learned:<br />convertible debt<br />is your best friend<br />STUDY!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/03/02/pt_paul_donkeyshake_01kpng/<br />
  35. 35. lesson learned:<br />work on people, <br />build relationships while you're not looking for something<br />BUNGA BUNGA!<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2009/09/07/pt-nuns-01k-png/<br />
  36. 36. disclose yourself,<br />ask for help<br />COMPLETELY DISCLOSED...<br />BUNGA BUNGA?<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/11/26/pt_menhole_01tpng/<br />
  37. 37. raising money is not the goal, it’s the beginning<br />product is the only real battleground<br />JUST THE BEGINNING<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/12/20/pt_weddingrp_01kpng/<br />
  38. 38. working hard: granted<br />but “you can”, even in Italy<br />BUNGA BUNGA: WORKING HARD...<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/12/20/pt_weddingrp_01kpng/<br />
  39. 39. you have to be good, it’s a necessity<br />anyway, is the ability to show how good you are<br />to make the difference<br />“GOOD” ENOUGH?<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2006/12/20/pt_weddingrp_01kpng/<br />
  40. 40. forget everything and do it your own way<br />SANTA SAYS:YOU CAN SUCCEED, EVEN IN ITALY, AND “BUNGA BUNGA” IS NOT THE ONLY WAY<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2007/12/19/pt_tokiotaxigirls_01kpng/<br />
  41. 41. slides already available online<br />at www.thinkamination.com<br />YOU'RE GOING TO SEE SOME SERIOUS SHIT.<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2009/08/08/pt_delorean_doorsopen_02tpng/<br />
  42. 42. slides already available online<br />at www.thinkamination.com<br />Andrea Giannangelo<br />twitter.com/Facensfacebook.com/andrea.giannangelo<br />www.iubenda.com<br />www.thinkamination.com<br />twitter.com/Facens<br />Image from http://hello.eboy.com/eboy/2009/12/24/pt-cnnvan-01t-png/<br />
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