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Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
Gamification
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Gamification

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A introduction to gamification and how it can be used in online activism

A introduction to gamification and how it can be used in online activism

Published in: Technology, Business
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  • 1. Fabel Kommunikation Gamification Max Valentin max@fabel.se an introductionmåndag den 7 maj 2012
  • 2. 2måndag den 7 maj 2012
  • 3. 3måndag den 7 maj 2012
  • 4. måndag den 7 maj 2012
  • 5. måndag den 7 maj 2012
  • 6. 5måndag den 7 maj 2012
  • 7. What is gameification? A growing trend Gamification 6måndag den 7 maj 2012
  • 8. What is gameification? A growing trend? Gamification Activism 7måndag den 7 maj 2012
  • 9. What is gameification? An Aspect Gamification Activism Social media 8måndag den 7 maj 2012
  • 10. What is gameification? part of a landscape Gamification Activism Social media Internet 9måndag den 7 maj 2012
  • 11. Level 1 - what is it Not? games and badges 10måndag den 7 maj 2012
  • 12. Level 2 - what is it? The integration of the mechanics that make games fun and absorbing into non-game platforms and experiences in order to improve engagement and participation. Findlay and Alberts 2011 11måndag den 7 maj 2012
  • 13. Level 3 Examples Nike+ Gamification to support sales 12måndag den 7 maj 2012
  • 14. Level 3 - examples Stack overflow 13måndag den 7 maj 2012
  • 15. Level 3 - examples Mole bridge Gamification to support crowd sourcing 14måndag den 7 maj 2012
  • 16. Level 3 - Examples Commons and foursquere Gamification to support crowd sourcing 15måndag den 7 maj 2012
  • 17. Level 4 - High jacking the brain How Does it work? Connecting to other people Reward system Uncertainty Rapid, frequent feedback Short and long term goalsmåndag den 7 maj 2012
  • 18. Level 4 - Example of mechanics How Does it work? Achivement Community effort 17måndag den 7 maj 2012
  • 19. Level 4 - Example of mechanics How Does it work? 18måndag den 7 maj 2012
  • 20. Level 4 - Example of mechanics How Does it work? Points Levels Badges 18måndag den 7 maj 2012
  • 21. Level 4 - Example of mechanics How Does it work? Points Integrated Levels Playful Badges Not to easy 18måndag den 7 maj 2012
  • 22. Level 4 - Example of mechanics How Does it work? Points Integrated Levels Playful Badges Not to easy Leaderboards Rewards 18måndag den 7 maj 2012
  • 23. Level 4 - Example of mechanics How Does it work? Points Integrated Levels Playful Badges Not to easy Leaderboards Social aspects Rewards competition 18måndag den 7 maj 2012
  • 24. Level 4 - Example of mechanics How Does it work? Points Integrated Levels Playful Badges Not to easy Leaderboards Social aspects Rewards competition Challenges 18måndag den 7 maj 2012
  • 25. Level 4 - Example of mechanics How Does it work? Points Integrated Levels Playful Badges Not to easy Leaderboards Social aspects Rewards competition Challenges surprice is cool 18måndag den 7 maj 2012
  • 26. Fighting the boss What can go wrong? 19måndag den 7 maj 2012
  • 27. Fighting the boss What can go wrong? Unintended consequences/gaming the system 19måndag den 7 maj 2012
  • 28. Fighting the boss What can go wrong? Unintended consequences/gaming the system Breaking social norms - control/non control 19måndag den 7 maj 2012
  • 29. Fighting the boss What can go wrong? Unintended consequences/gaming the system Breaking social norms - control/non control If using a ´´bribe´´ what happens if it ends? 19måndag den 7 maj 2012
  • 30. Bonus level Questions ? 20måndag den 7 maj 2012
  • 31. Hidden level Links Contexts Inspiration Games for change - US festival: Fortum active: http://www.gamesforchange.org/ http://www.youtube.com/watch? This is playful - UK conference v=S3hS6BQDgwg http://www.thisisplayful.com/ Guru talk - Jane Mcgognial @ TED: http://www.ted.com/talks/ Games jane_mcgonigal_gaming_can_make_a_bet ter_world.html Child Line South Africa: http://www.championsforchildren.org.za/ Crowdfunding and crowd sourcing champchase site for journalism: World bank - Urgent Evoke: http://www.spot.us/ http://www.urgentevoke.com/ Bayer health care and Nintendo - Diabetes plugin DS: http://www.businessweek.com/ magazine/content/10_16/ b4174062706997.htm 21måndag den 7 maj 2012
  • 32. hidden level efficiency? Finlay & Alberts 2011 22måndag den 7 maj 2012

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