On October 23rd, 2014, we updated our
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How a few Web2.0 Tools can intermingle on a website. PureMichigan Blog Youtube & Podcast Social Networking and RSS The blood, guts and soul of a site. Where information is posted – articles, how-to’s, recipes, alerts - Anything A mouth of the site. Where the information on the blog can be shared to a large audience quickly and efficiently. A possible folder of the site. Where the blog can host videos and such.
What is Facebook
Friends, groups, events
Popular Social networking website
60 million users from the United States
Who uses Facebook?
The dominate group of users on facebook is the age group over 25.
6 million users 13-17 ,
19.5 million 18-25 ,
13.4 million 26-34,
9.7 million 35-44 ,
4.6 million 45-54 , and
2.8 million over 55 .
How is facebook being used?
Product recognition and support.
From Coca-Cola to 4-H .
Fan Page versus Personal Page
Fan page work with groups of people
Personal pages manage individual friends
A suggested use of facebook
As the social tie for a blog or a website, with frequent content updates.
( MI Family Living Fan page & MI Family Living Blog )
Link to the content on the blog from facebook
Use facebook as a tool to group a bunch of people together and send updates directly.
Benefits of Facebook
As an advertisement
John Smith became a fan of FCS. Become a fan too.
As a public bulletin board
Bringing staff and ideas together
Safe Kids USA
Set up & Examples
Safe Kids USA
Safe Kids Livingston County
MSUE Huron County
MI Family Living
Michigan Gardening Fan Page
MSUE Facebook Group
Twitter is a form of blogging known as micro-blogging.
Each message posted is limited to 140 characters.
Used as an alert or update on ones status.
Everything posted is public
http://twitter.com/cnnbrk - CNN Breaking News
http://twitter.com/CounterSuicide Counter Suicide
http://twitter.com/AD_Research Alzheimer Research
Why use Twitter
Very easy to find.
Google search “Twitter *Username*” – click follow.
Extremely fast and mobile way to get updates out
Blackberry plugin, iPhone, even SMS (text messages).
Possible uses for Twitter cont…
Update on happenings at organization
Non-sensitive information distribution
2 more days to register for *this event*
New post on *this site* &link&
Drawback to Social Networking Sites
The User’s first must find you and become a fan or a follower.
The user must then utilize the website to see updates (unless they used the RSS Feature built in or email notifications)
This is not meant to have people to start using facebook or twitter but to grab the people who already to use it.
Other examples of Social Networking
is a business-oriented social networking site mainly used for professional networking. As of May 2009, it had more than 40 million registered users, spanning 170 industries. (wikipedia.com)
Another networking site like facebook but much less pleasant to look at.
Web logs (blogging)
Usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video.
http://www.wordpress.com – my suggestion
http://www.blogger.com/home - google’s
http://www.socialworkblog.org/ Social Workers Blog
http://nutritionknowhow.org – another Wordpress blog
Why use blogging
Easily post articles online
People can easily find articles
Easier to use than the portal
And allows more consistent updates
Allow dialog as well
post polls – questions - comments
How you can easily to get content rolling
You can start with posting newsletter articles online
Post audio and videos
Use Google or just merely upload the file and have the users download them.
Use Content you have already created and copy and paste w/ minor modifications.
Blogs and Facebook
I suggest using blogs and a facebook fan page together as a one-two-punch
Facebook would hold the collection of fans
The Blog would hold the collection of content and educational material
Just put links from content updates from the blog onto facebook.
RSS Stands for “Really Simple Syndication”
It allows you to easily stay informed by retrieving the latest content from the sites you are interested in. You save time by not needing to visit each site individually.
The simple definition
It is a way, online, for you to get a quick list of the latest story headlines from all your favorite websites and blogs all in one place.
Suppose you have 50 sites and blogs that you like to visit regularly. Going to visit each website and blog everyday could take you hours. With RSS, you can “subscribe” to a website or blog, and get “fed” all the new headlines from all of these 50 sites and blogs in one list, and see what’s going on in minutes instead of hours.
Why are RSS feeds good for us?
It makes our content much more accessible to the RSS Users.
This allows a step toward
migrating to a world without email lists for new content,
or the hope they will return to the site to see the new updates.
Podcasts – A form of RSS
Series of digital media files, usually audio or video, that are made available for download via web syndication, i.e. RSS.
How to view Podcasts
Subscribe and get updates as they happen.
Use of programs such as iTunes, WinAMP
Youtube.com – Video
Pandora.com – Audio/Music
Last.fm – Audio/Music
Apple Movie Trailers
Anything you download - Torrents
Imbedded and played in the browser
Media is played as it is received
Uses for streaming media
Instant access to media
No issue with file types
May use less bandwidth
Optional: Media is sent as it is being recorded/filmed
Media is played once the user receives the entire file.
Online Media and Your Organization
Audio and Video as a tool
Tutorials – How to ??
Recordings of classes- so that learners can review on there schedule
On site recordings -
Interviews – with distant “resource” people
Use social networking to notify
Events, emergencies, news bulletins
Use blogs to post information
Research results, news posts, recipes, link to books/reviews
Use Audio/Video medium as another means to relay information