CONVENTIONS
W H AT A R E T H E Y ?
E X P E C TAT I O N S
PERSONAL EXPERIENCE
S U R V I VA L O F T H E F I T T E S T
# F O WA D U B , # F O WA D U B L I N
COMMON LANGUAGE
BENEFITS
REDUCED FRICTION
REDUCED LEARNING CURVE
INCREASED EASE IN DESIGN
PROBLEMS
R E S T R I C T S I N N O VAT I O N
LAZY
LOCAL MAXIMA
D E C R E A S E D M A R K E TA B I L I T Y
OPPORTUNITIES
COMMERCIAL WINS
CHANGE THE WORLD
WEB CONVENTIONS
L AY O U T
SIGNUP
COPY
HOME SCREEN
PA G E - B A S E D
BRANDING
W H AT ’ S T H E P R O B L E M ?
UNREMARKABLE
THE WRONG CONVENTIONS
BREAKING CONVENTIONS
WHEN TO BREAK?
OBSOLETE
GAME IS CHANGING
APIS
        TRUST
    CPU POWER
   SERVER TECH
  CONNECTIVITY
 BROWSER TECH
MICS / CAMERAS
L O C AT I O N AWA R E
W E B P...
W H AT T O Q U E S T I O N ?
L AY O U T
SIGNUPS
T RY B E F O R E Y O U B U Y
COPY
HOME SCREEN
PA G E   BASED
BRANDING
STOP THE SELL
Keynote             Welcome to Keynote




    STOP THE SELL
THE FUTURE
W H AT D O W E K N O W ?
THANKS
IMAGE CREDITS:
    HTTP://FLICKR.COM/PHOTOS/IANMAIN/12744620/
HTTP://FLICKR.COM/PHOTOS/34218374@N06/3183723569/
HTTP://FLI...
Unconventional Web Apps
Unconventional Web Apps
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Unconventional Web Apps

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Unconventional Web Apps

  1. 1. CONVENTIONS
  2. 2. W H AT A R E T H E Y ?
  3. 3. E X P E C TAT I O N S
  4. 4. PERSONAL EXPERIENCE
  5. 5. S U R V I VA L O F T H E F I T T E S T
  6. 6. # F O WA D U B , # F O WA D U B L I N
  7. 7. COMMON LANGUAGE
  8. 8. BENEFITS
  9. 9. REDUCED FRICTION
  10. 10. REDUCED LEARNING CURVE
  11. 11. INCREASED EASE IN DESIGN
  12. 12. PROBLEMS
  13. 13. R E S T R I C T S I N N O VAT I O N
  14. 14. LAZY
  15. 15. LOCAL MAXIMA
  16. 16. D E C R E A S E D M A R K E TA B I L I T Y
  17. 17. OPPORTUNITIES
  18. 18. COMMERCIAL WINS
  19. 19. CHANGE THE WORLD
  20. 20. WEB CONVENTIONS
  21. 21. L AY O U T
  22. 22. SIGNUP
  23. 23. COPY
  24. 24. HOME SCREEN
  25. 25. PA G E - B A S E D
  26. 26. BRANDING
  27. 27. W H AT ’ S T H E P R O B L E M ?
  28. 28. UNREMARKABLE
  29. 29. THE WRONG CONVENTIONS
  30. 30. BREAKING CONVENTIONS
  31. 31. WHEN TO BREAK?
  32. 32. OBSOLETE
  33. 33. GAME IS CHANGING
  34. 34. APIS TRUST CPU POWER SERVER TECH CONNECTIVITY BROWSER TECH MICS / CAMERAS L O C AT I O N AWA R E W E B P O P U L AT I O N OMNIPRESENT WEB
  35. 35. W H AT T O Q U E S T I O N ?
  36. 36. L AY O U T
  37. 37. SIGNUPS
  38. 38. T RY B E F O R E Y O U B U Y
  39. 39. COPY
  40. 40. HOME SCREEN
  41. 41. PA G E BASED
  42. 42. BRANDING
  43. 43. STOP THE SELL
  44. 44. Keynote Welcome to Keynote STOP THE SELL
  45. 45. THE FUTURE
  46. 46. W H AT D O W E K N O W ?
  47. 47. THANKS
  48. 48. IMAGE CREDITS: HTTP://FLICKR.COM/PHOTOS/IANMAIN/12744620/ HTTP://FLICKR.COM/PHOTOS/34218374@N06/3183723569/ HTTP://FLICKR.COM/PHOTOS/KEVINCOLLINS/2034191035/ HTTP://FLICKR.COM/PHOTOS/RCROWLEY/1800876615/ HTTP://FLICKR.COM/PHOTOS/SIXSTEPS/286627285/ HTTP://FLICKR.COM/PHOTOS/IPOM/2089157196/
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