Chapter 42 Fasion And Design
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Chapter 42 Fasion And Design



Fashion, apparel, textile, merchandising, garments

Fashion, apparel, textile, merchandising, garments



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Chapter 42 Fasion And Design Chapter 42 Fasion And Design Presentation Transcript

  • Chapter 42: Fashion and Design Describe the fashion industry. Analyze ways industry influences consumers. Describe elements, principles of design. Choose flattering clothing. Demonstrate knowledge of color terms.
  • Define:
    • fashion—design characteristics that are popular at a certain point in time.
    • style—a distinctive form of a clothing item.
    • target market—the consumers that the makers of a product plan to appeal to.
    • illusion—an image that fools the eye.
    • hue—a specific color that can be identified by name, such as green, red, or blue-violet.
    • value—the lightness or darkness of a color.
    • shade—a darker color created by adding black to a hue.
    • tint—a lighter color created by adding white to a hue.
    • intensity—the brightness or dullness of a color.
    • color schemes—color combinations that look good together.
    • emphasis—the technique of drawing attention where you want it.
    • proportion—the way one part of a design relates in size to another part and to the whole.
  • Explain the difference between fashions and styles.
    • Fashions are design characteristics that are popular at a certain.
    • A style is a distinctive form of clothing.
  • Identify the segments of the fashion industry and describe the functions of each.
    • Textile industry—produces the fibers and fabrics that clothes are made from.
    • Apparel industry—Manufacturer’s designers create the “look” fro the season. The manufacturers buy the fabric and mass produce their clothing collections.
    • Fashion merchandising—the segment of the fashion industry that sells apparel and accessories to consumers.
    • Fashion promotion—experts who use ads and publicity photos to influence consumers as a group.
  • What are some ways in which the fashion industry influences consumers?
    • Choices are limited by what manufacturers produce.
    • Creates a desire for status with designer logos for higher prices.
    • Advertising creates a message about desired garment features that can affect how a person looks at him-or herself.
  • How can line be used to make a person appear taller?
    • The eye follows an unbroken vertical line, giving a sense of height.
    • Name and describe the four basic clothing shapes.
    • Natural—Follows the body’s outline. Emphasizes the natural waistline.
    • Bell—Combines vertical and horizontal lines. Can add contours and make the wearer appear shorter.
    • Tubular—Rectangular with no waistline. Vertical lines are dominant. Can make the wearer appear taller and slimmer.
    • Full—Has more horizontal and curved lines than the other shapes. Makes the body look larger.
  • What types of fabric textures are usually chosen for casual clothes?
    • Rough texture , such as denim, corduroy, and bulky wool.
    • Explain how hue, value, and intensity are related.
    • Hue is the specific name of a color.
    • Value is the lightness or darkness of a hue that is created by adding white or black to a hue.
    • Intensity describes a hue’s brightness or dullness.
  • Give an example of a color that is a tint. How are tints created?
    • White is added to a hue to create a tint.
    • Examples: pastel colors such as pink and lavender.
    • If you wanted to appear taller, what color shirt would you wear with blue jeans? Why?
    • Blue, because a one-color outfit gives the illusion of added height.
  • What do color schemes help you do? Give an example of a complementary color scheme.
    • They help you choose color combinations that look good together.
    • Green and red or yellow and violet.
    • Explain how you can use emphasis to create outfits that look good on you.
    • You can draw attention away from figure traits you want to minimize and toward those you want to highlight.
  • What is meant by proportion? What type of proportion is most pleasing?
    • Proportion is the way one part of a design relates to another part and to the whole design.
    • Unequal proportions are most pleasing to the eye.