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FIUWINETECH OCTOBER 6TH
 

FIUWINETECH OCTOBER 6TH

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October 6th Lecture

October 6th Lecture

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    FIUWINETECH OCTOBER 6TH FIUWINETECH OCTOBER 6TH Presentation Transcript

    • Wines of Alsace (France) Germany and Austria
    • ALSACE
      • 99% of wines are white
      • Alsace is the only AOC region in France
      • to list the grape varetal on the label
    • Alsace
    • Main grape varietals
      • Riesling
      • Pinot Blanc
      • Pinot Gris (aka Tokay d’Alsace)
      • Muscat
      • Sylvaner
      • Gewürztraminer
    • Alsace Classifications
      • AOC Alsace
      • AOC Alsace Grand Cru
      • * Riesling, Gewürztraminer, Muscat, Pinot Gris
            • Vendange Tardive
            • Sélection de Grains Nobles
      • AOC Cremant d’Alsace (sparkling wines)
      • Rare wines, less than 1%
      • of Alsace wine production
      • Vendange Tardive (Late Harvest)
      • Grapes picked when over-ripe, often several weeks after regular harvest. Some «noble rot» may be present
      • Sélection des Grains Nobles
      • Affected by «noble rot», individual grapes are picked one-by-one during harvest
    • Noble Rot (Botrytis Cinerea)
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    • Germany ” A German wine label is one of the things life's too short for, a daunting testimony to that peculiar nation's love of detail and organization.” From the book Everyday Drinking by Kingsley Amis
    • Germany has 13 wine regions
      • The most famous are
          • Mosel-Saar-Ruwer
          • Rheingau
          • Rheinhessen
          • Rheinpfalz
    • Mosel View
    • Saar View
    • Ruwer View
    • Grapes are listed on label!
      • Main grapes (white)
            • Riesling
            • Sylvaner
            • Muller-Thurgau
    • Traditional German Classifications from low to high
      • Deutscher Tafelwein & Landwein
      • Table wine/Country wine (not exported)
      • Qualitätswein Bestimmter Anbaugebiete (QBA)
      • Quality Wine of a Specified Origin
      • Qualitätswein Mit Prädikat (QmP)
      • Quality Wine with Specific Attributes
    • Qualitatswein Bestimmter Anbaugebiete (QBA)
      • Daily quaffing wines
      • Blended grape varieties
      • Well-known brands:
      • Blue Nun (Liebfraumilch)
      • Zeller Schwarze Katz
    • Qualitatswein Mit Pradikat (QmP) Levels indicate stage of ripeness of grapes
      • Kabinett = Dry (Regular harvest)
      • Spätlese = Late harvest
      • Auslese = Select picking
      • Beerenauslese = Select berries picking
      • Trockenbeerenauselese = Select dry berries picking
      • Eiswein = Ice wine
    •  
    • Other terms on German labels
      • Erzeugerabfüllung = estate bottled
      • Gutsabfüllung = bottled by grower's cooperative
      • Abfüller = shipper bottled
      • Trocken = dry
      • Halbtrocken or Feinherb = half-dry/off-dry
    • AP Number, "Amtliche Prüfnummer" Official Approval Number
      • Official government quality control examination
      • Conducted every year
      • Control number appears on label of all QbA and QmP wines
      • Consists of several blocks of numbers identifing the wine:
      • 3 907 027 282 98
      • 3 Testing center location
      • 907 Village where winery is located
      • 027 Code number for the winery
      • 282 Two-hundred-eighty-second bottling of this wine
      • 98 Year this test is conducted
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    • Main Austrian Grapes
      • WHITE
      • Grüner Veltliner
      • Riesling
      • RED
      • Blauburgunder (Pinot Noir)
      • Blaufränkisch
    • Austrian Wine Classifications Levels indicate stage of ripeness of grapes
      • Tafelwein/Landwein = Table & Country wine (not exported)
      • Qualitätswein = Quality Wine of a Specified Origin
          • Kabinett - Trocken
      • Prädikatswein = Quality Wine with Specific Attributes
          • Spätlese = Late harvest
          • Auslese = Select picking
          • Beerenauslese = Select berries picking
          • Ausbruch = Select berries picking (botrytis)
          • Trockenbeerenauselese = Select dry berries picking
          • Eiswein = Ice wine
    • Enough Classifications! Let's move on
    • How Are Wines Rated?
    • 100-point scale
      • Most widely used rating method in the USA
      • Made popular by wine critic Robert Parker in the 1970s
      • The 100-point scale = same as US school grading system
      • Used by the following magazines:
      • Wine Advocate (Robert Parker's newsletter)
      • Wine Spectator
      • Wine Enthusiast
      • Wine News
    • 20-point Scale
      • Originally, this was the most popular wine rating scale in the US
      • The 20-point scale is most often used in Europe, as that is the basis of the European school grading system
    • 5-point/5 star Scale
      • Used by Decanter Magazine & The Wall Street Journal
      • WSJ ratings by Dorothy J. Gaiter & John Brecher:
          • Yech
          • OK
          • Good
          • Very Good
          • Delicious or Delicious!
    • Who wants a B-rated wine?
      • Wine X is rated 89 points out of 100
      • and
      • Wine Z is rated 90 points out of 100
      • Wine Z will sell thousands more cases than Wine X because of a 1-point difference
      • Wines rated 100 points sell out ASAP, become collector’s items, price goes up dramatically.
      • Wine enthusiasts will buy them at ANY price!
    • Are ratings unfair?
      • "A wine gets rated one time — a nanosecond in its life cycle. From then on, its fate is determined. Aren't wines always evolving? Shouldn't they be rated every year?"
      • — Quote from Sebastiani winemaker Mark Lyon
      • Most influential publications in wine market:
            • Robert Parker's Wine Advocate newsletter
            • Wine Spectator magazine
      • Tastings: Individual vs. panel
      • When a panel/group tastes, scores are averaged
    • 100-point scale does not really go from 1 to 100
      • At Wine Spectator , base starts at 50 points
      • At Wine News , base starts at 60 points
      • Points 0-10
      • Apperarance 5
      • Aroma 7
      • Palate 9
      • Finish/Aftertaste 3
        • Subtotal 24 Points
              • Base +60 Points
              • Total = 84 Points
    • A matter of taste…
      • Wine Critic Robert Parker
      • +
      • “ Flying Winemakers”
      • consulting around the world
      • = “sameness”
      • Mass appeal
      • vs.
      • unique, local characteristics
    • How do critics taste wines? Exhibit #1
      • Wines are tasted "blind." The taster does NOT know the price of the wine or the brand
      • Reason:
      • To avoid any personal bias, preconceived notions, expectations based on price/brand
    • How do critics taste wines? Exhibit #6
      • Professionals never swallow! They take a sip, swirl it around in their mouth, inhale, and then spit it out into a spit bucket
      • Reason:
      • Due to the high volume of wines tasted in a regular tasting session, this ensures the alcohol will not affect the taster
    • How do other types of critics rate products and services?
      • Restaurant critics
      • Movie critics
      • Book critics
      • Fashion critics
    • In real life….wine consumers:
      • Know how much they paid for the wine
      • See the winery name on label/bottle
      • Rarely taste wine in sterile, silent, perfectly-lighted surroundings with white surfaces
      • Most often eat food with wine
      • Do not spit out their wine!
    • Critics vs. Consumers
      • Wine consumers and wine critics have…
      • … mutually exclusive tasting experiences!
      • Conclusion:
      • Be your own wine critic!
      • Your palate and preferences are unique to you
      • “ There are standards of taste in wine, poetry and prose…. Each man’s own taste is the standard, and a majority vote cannot decide for him or in any slightest degree affect the supremacy of his own standard.” — Mark Twain, 1895
    • Wine: ________________________________________________ Price: _________ Rating: 1 = unacceptable _______ 2 = good _______ 3 = great ______ Aroma intensity : barely perceptible_____ expressive ______concentrated/complex _____ On the Palate ACIDITY soft _____ crisp _____ high/strong ______ TANNINS soft _____ medium ______ intense ______ SWEETNESS needs more ____ just right _____ noticeable _____ cloying/sticky______ OAK PRESENCE none _____ light _____ medium ______ heavy ______ BODY/WEIGHT light _____ medium _____ full ____ FINISH/PERSISTENCE ______ short ______ medium _______ lengthy Purchasing criteria Do not buy at any price_______ Buy only if "priced right"______ Buy at current price______ Buy a case! Great price/value ratio______ Buy for special occasions______ Buy only as collector/showcase item _______
    • Typical Aromas & Flavors honey cinnamon apricot pear lychee jasmine rose petals strawberry orange/mandarin lime melon papaya pineappple minerals + slate rock candle wax
    • Wine: ________________________________________________ Price: _________ Rating: 1 = unacceptable _______ 2 = good _______ 3 = great ______ Aroma intensity : barely perceptible_____ expressive ______concentrated/complex _____ On the Palate ACIDITY soft _____ crisp _____ high/strong ______ TANNINS soft _____ medium ______ intense ______ SWEETNESS needs more ____ just right _____ noticeable _____ cloying/sticky______ OAK PRESENCE none _____ light _____ medium ______ heavy ______ BODY/WEIGHT light _____ medium _____ full ____ FINISH/PERSISTENCE ______ short ______ medium _______ lengthy Purchasing criteria Do not buy at any price_______ Buy only if "priced right"______ Buy at current price______ Buy a case! Great price/value ratio______ Buy for special occasions______ Buy only as collector/showcase item _______