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Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
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Ahead in the cloud, Matt Wood, Amazon
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Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
Ahead in the cloud, Matt Wood, Amazon
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Ahead in the cloud, Matt Wood, Amazon

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Matt Wood is the Technology Evangelist for Amazon Web Services. In his role Matt educates customers on the technical and business aspects of cloud computing, mentor start-ups and coaches developers …

Matt Wood is the Technology Evangelist for Amazon Web Services. In his role Matt educates customers on the technical and business aspects of cloud computing, mentor start-ups and coaches developers throughout Europe. Matt will introduce the Cloud platform offered by Amazon, and discuss how organizations can make use of Amazon's massive scale and operational experience to achieve efficiency and business agility in the cloud, elastic, utility computing models and security at every level.

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  • 1. Ahead in the Cloud with Amazon Web Services Dr. Matt Wood T E C H N O L O G Y E VA N G E L I S T
  • 2. Hello.
  • 3. 3
  • 4. Building blocks 3 Security in the CloudState of the Cloud
  • 5. 1Building blocks
  • 6. Consumer Seller business business
  • 7. E-commerce platform
  • 8. E-commerce platformWebstore, merchants and payments
  • 9. Fulfilled by Amazon
  • 10. Decades of experience Operations, management and scale
  • 11. Programmatic access
  • 12. Unexpected innovation
  • 13. Blinding flash of the obvious
  • 14. Electricity is autility service
  • 15. Cloud computing is a utility service
  • 16. 5 years young
  • 17. Compute Storage ServicesDatabases & Support
  • 18. Hundreds of thousands of customers in 190 countries
  • 19. Objects in S3Billions of objects 500 375 250 125 0 Q4 2006 Q4 2007 Q4 2008 Q4 2009 Q4 2010 Q2 2011
  • 20. Each day AWS adds the equivalent servercapacity to power Amazon when it was a global, $2.7B enterprise (circa 2000)
  • 21. How can these servicesbenefit your organisation?
  • 22. Idea Product
  • 23. Idea Product Heavy lifting
  • 24. Scale Redundancy Admins 70%Idea Product Heavy liftingCapacity Management Procurement
  • 25. 30%Idea Product Infrastructure
  • 26. Maintenance Monitoring 30%Idea Product Infrastructure Logging New releases & environment
  • 27. Idea Product AWS
  • 28. Idea Product AWS
  • 29. Focus on your core competency
  • 30. Undifferentiated heavy lifting
  • 31. Faster time to marketAccelerates innovation Operating efficiency
  • 32. Business agility
  • 33. 2Cloud by Example
  • 34. Why?
  • 35. How?
  • 36. On board
  • 37. Strategy Migration On boardDev/test Production
  • 38. Elasticity
  • 39. Capacity Estimated demand Time
  • 40. Capacity Infrastructure Investment Estimated demand Barrier to entry Time
  • 41. Capacity Infrastructure Real demand Time
  • 42. Capacity Elastic capacity Real demand Time
  • 43. Scale in and out (if you need to)
  • 44. Design foravailability
  • 45. Web serversApplication serversData store
  • 46. Web serversApplication serversData store
  • 47. Redundancy
  • 48. eu-west-1 eu-west-2 Web servers Application servers Data store
  • 49. Reliability
  • 50. Web$Servers$ 1" 2" 3" 4" 5" 6" 7" 8" 9" 10"11"12"13"14"15"16"17"18"19"20"21"22"23"24" Hour$
  • 51. Web$Servers$ 1" 2" 3" 4" 5" 6" 7" 8" 9" 10"11"12"13"14"15"16"17"18"19"20"21"22"23"24" Hour$
  • 52. Web$Servers$ 1" 2" 3" 4" 5" 6" 7" 8" 9" 10"11"12"13"14"15"16"17"18"19"20"21"22"23"24" Hour$
  • 53. Web$Servers$ 1" 2" 3" 4" 5" 6" 7" 8" 9" 10"11"12"13"14"15"16"17"18"19"20"21"22"23"24" Hour$
  • 54. 25% SavingsWeb$Servers$ 1" 2" 3" 4" 5" 6" 7" 8" 9" 10"11"12"13"14"15"16"17"18"19"20"21"22"23"24" Hour$
  • 55. $Web$Servers$ 1" 5" 9" 13" 17" 21" 25" 29" 33" 37" 41" 45" 49" Week$
  • 56. $Web$Servers$ 1" 5" 9" 13" 17" 21" 25" 29" 33" 37" 41" 45" 49" Week$
  • 57. $Web$Servers$ 1" 5" 9" 13" 17" 21" 25" 29" 33" 37" 41" 45" 49" Week$
  • 58. $Web$Servers$ 1" 5" 9" 13" 17" 21" 25" 29" 33" 37" 41" 45" 49" Week$
  • 59. $Web$Servers$ 1" 5" 9" 13" 17" 21" 25" 29" 33" 37" 41" 45" 49" Week$
  • 60. 50% $ SavingsWeb$Servers$ 1" 5" 9" 13" 17" 21" 25" 29" 33" 37" 41" 45" 49" Week$
  • 61. Databases
  • 62. Oracle
  • 63. Oracle E-business suite Oracle FusionOracle Database middleware 11G OracleOracle Enterprise Oracle on manager RDS Oracle Enterprise Linux
  • 64. Licence on EC2 OracleUse existing licences
  • 65. Days to minutes
  • 66. SAP
  • 67. Rapid Deployment SAP Solutions BusinessObjects SAP Use existingLicence for EC2 licences
  • 68. MySQL OracleRelational Database Service
  • 69. Managed
  • 70. Scalable storage
  • 71. Synchronous replication eu-west-1a eu-west-1bHigh availability. Multi-AZ.
  • 72. Asynchronous replication Read replicas
  • 73. Remove the “muck”
  • 74. Automation +Orchestration
  • 75. Auto-scaling
  • 76. Auto-healing
  • 77. ELBCloudWatch Auto-scaling
  • 78. Custom metrics
  • 79. CloudFormation
  • 80. Template
  • 81. Template CloudFormation Provisioned resources
  • 82. Elastic Beanstalk
  • 83. Free
  • 84. Analytics
  • 85. Big data is abig opportunity
  • 86. Big data is abig problem
  • 87. Idea Product
  • 88. Scalable storageScalable compute Scalable tools
  • 89. Opening up the data realm
  • 90. Batch processing on EC2
  • 91. Hadoop
  • 92. ElasticMapReduce
  • 93. HPC
  • 94. Pricetransparency
  • 95. Options
  • 96. Economies of scale
  • 97. On-demand
  • 98. Reservedcapacity
  • 99. Spot instances
  • 100. Price awarearchitectures
  • 101. Back office Disaster recovery Mobile apps Databases HPC Asset hosting EmailDevelopment Content delivery Testing/QA Backup MessagingAnalytics Payment processing
  • 102. 3Security atevery level
  • 103. Sharedresponsibility
  • 104. Requirementbased access
  • 105. Certification
  • 106. ISO 27001 +SAS 70 Type II
  • 107. PCI DSS Level 1
  • 108. Control objectivesSecurity organisation Employee lifecycle Logical security Secure data handling Physical security Environmental safeguardsChange management Incident handling Availability and Data integrity redundancy
  • 109. DDOSMan in the Middle IP spoofing
  • 110. Data access control
  • 111. Data stays local
  • 112. Identity andaccess control
  • 113. API level rights management
  • 114. Account
  • 115. BillingAccount credentials Account MFA
  • 116. AccountDBA Developer Sys admin Finance Roles
  • 117. AccountDBA Developer Sys admin Finance Roles Sally Robert Users Chris
  • 118. Security credentials Multifactor authenticationManagement console access Data read/write access API level access
  • 119. Networkisolation
  • 120. Virtual Private Cloud
  • 121. Virtual network topology
  • 122. Public, private IP address range subnetsVirtual network topology Route tables Network gateways
  • 123. Network access control
  • 124. Inbound OutboundNetwork access control S3 access VPN
  • 125. Dedicatedinstances
  • 126. Public subnetPublic facing website
  • 127. Public subnet Network ACLs + security groups Private subnetMulti-tier applications
  • 128. Public subnet Private subnet IPsec VPN On-premiseExtend your data centre
  • 129. Private subnet IPsec VPN On-premiseExtend your data centre
  • 130. aws.amazon.com/security
  • 131. In summary...
  • 132. Reduce time to market Business agility Iterate quicklyOperate more efficiently Security in the Cloud
  • 133. aws.amazon.com FREE TIER:aws.amazon.com/free
  • 134. aws.amazon.com FREE TIER:aws.amazon.com/free
  • 135. QUESTIONS & COMMENTSmatthew@amazon.com
  • 136. Thank you!

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