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Trend Report: Emerging Technologies

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Laurie Orlov, Founder and Analyst, Aging in Place Technology Watch presented "Technology for Aging in Place."

Laurie Orlov, Founder and Analyst, Aging in Place Technology Watch presented "Technology for Aging in Place."

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  • www.ageinplacetech.com © 2009,Aging in Place Technology Watch.
  • www.ageinplacetech.com © 2009,Aging in Place Technology Watch.
  • www.ageinplacetech.com © 2009,Aging in Place Technology Watch.
  • www.ageinplacetech.com © 2009,Aging in Place Technology Watch.
  • www.ageinplacetech.com © 2009,Aging in Place Technology Watch.

Trend Report: Emerging Technologies Trend Report: Emerging Technologies Presentation Transcript

  • Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch
  • The reality of caregiving
    • 10 million seniors live alone
    • 25% of families care for someone outside the home*
    • 79% of care recipients are over age 50
    • Average age of care recipients is 75
    • Informal caregiving costs estimated at $60 billion
    * Care: occasional up to frequent help with ADLs or IADLs
  • The looming crisis of care 2009 2020 55 million seniors 65+ 39 million seniors 65+ *** Caregivers: Women aged 25-44 2015 2010 Population growth projection from US Census *Source: MetLife $38K/year for Assisted Living 2009 * Cost of care? $ 51K/year Assisted Living** ** Source Amer. Association LTC & MetLife ***Source National Clearinghouse Direct Care Workforce Growth Rate Time Copyright Aging in Place Technology Watch 2010
  • Aging status changes vary an individual’s needs over time Home Safety Personal Status Personal Safety Personal Health Personal Medical Status Time Independent Frailer Alarm system E-mail, phone, Video, chat PERS, Fall Detection, Home Monitor Medication Reminders, Wellness Guides Chronic disease monitors Copyright Aging in Place Technology Watch 2010
  • Providers Seniors Family & Caregivers Aging in Place depends on connected relationships… … Not well connected today Copyright Aging in Place Technology Watch 2010
  • Four aging in place technology categories Communication and Engagement Home Safety and Security Health and Wellness Learning and Contribution Email, Chat Video Cell phone PC, Mac Security PERS Fall detection Home monitor Telehealth Medication dispensing and reminders Disease management Fitness Legacy Education and learning Volunteer, work Copyright Aging in Place Technology Watch 2010 Caregiving
  • Awareness and potential use of home technology devices among 65+ Derived from Healthy@Home study, AARP Foundation 2008 Copyright Aging in Place Technology Watch 2010
  • A day in the life: Tech-enabled relationships Copyright Aging in Place Technology Watch 2010
    • Passes doorway motion sensor
    • Puts on fall detector
    • Receives reminder to take meds
    • Gets a video call from grandkids
    • Requests transportation pickup
    • Participates in online hobby forum
    • Attends a distance learning course
    Senior living at home Long-distance Family
    • Makes the video call
    • Shares trip photos
    • Sets up family tree
    Family/Caregivers
    • Updates personal health record
    • Preloads medication canister
    • Sets med reminder schedule
    • Configures notification phone list
    • Receives home-related alerts
    Healthcare Providers
    • Updates personal
    • health record
    • Writes ePrescription
    • Checks downloaded data from wearable cardiac monitor
    • Answers e-mail question
    • Provides a video consultation
  • Hubs offer a lens to view and find Aging in Place Services Example sites : DiabetesMine.com PatientsLikeMe WebMD Role-based Hub-and-spoke model (Caregiver - Senior) Need-based hub-and-spoke model (Rehab at home) Example sites : SilverPlanet.com Caring.com Grandparents.com Products Services Devices Guidance Shared Information Copyright Aging in Place Technology Watch 2009
  • Four aging in place technology categories Communication and Engagement Home Safety and Security Health and Wellness Learning and Contribution Email, Chat Video Cell phone PC, Mac Security PERS Fall detection Home monitor Telehealth Medication dispensing and reminders Disease management Fitness Legacy Education and learning Volunteer, work Copyright Aging in Place Technology Watch 2010 Caregiving
  • Role- and Need-based hubs will emerge and grow
    • Providing a lens to serving aging-related roles
    • Powering a community of shared interests
    • Serving caregiver family and professionals
    • Spanning the distance and disconnect in relationships
    • Building upon today’s social networks
    • Simple to use and intuitive
    Copyright Aging in Place Technology Watch 2010
  • Fewer boxes, less data, more information
    • Will referral channels dominate? Identifying and marketing to common needs
      • Health and home care provider
      • Social services
      • Geriatric care managers
    • Who goes into the home? B uilt-in computers, TVs, wireless, with sensors and cameras in and around the home, easily switched on and off
    • Who connects the home and the individual?
      • ISP Network provider
      • Cable company
      • Security dealer
      • Cell or smart phone provider
  • For seniors, firms will emphasize:
    • Subscription -based services
    • Systems to link home to outside – for health-related monitoring or for sharing information
    • Wearable inside and outside
    BigScreenLive Software BigScreenLive To Go Computers for Seniors Large Monitors Touchscreen Monitors Easy Keyboards Trackballs and Mice Special Offers   BigScreenLive Products & Accessories BigScreenLive is software you install on a Windows computer with a 17 inch or larger monitor. Learn more about the BigScreenLive product on our BigScreenLive Software page or select one of the images at the left, get started with a free no-obligation Trial Membership , or look at our Gift Ideas for Seniors . We don’t make a special computer for Seniors. However, the links on the left side of this page can help you to get a computer , touchscreen or large monitor , keyboard , or trackball/ mouse that works well for seniors. Copyright Aging in Place Technology Watch 2010                                                         privacy policy   copyright © 2009  BigScreenLive. all rights reserved.   home view cart my account order status               Home How it works Get started Support User stories Products Sign in                                                                                                                                                 Terms & Conditions Site Map BigScreenLive Blog about us contact us    
  • Applications will meet social and information needs
    • Discovery and finding people with common interests
    • Opt-in information and connecting to services (health, safety, work)
    • Blurred life stages – available as needed for individuals at every age
    • Mobile – applications will follow the person from home or away
    Copyright Aging in Place Technology Watch 2010
  • Aging in place market silos overlap Healthcare Role- and need- Based hubs Home Automation Services Home Design Assistive Technology Copyright Aging in Place Technology Watch 2010
  • Aging in place market silos will overlap
    • NAHB CAPS certification will require home wireless and sensor networking knowledge
    • Home automation bundles as a service will become a feature offered through need-based hubs
    • Security vendors will provide interfaces for healthcare devices
    • Remote healthcare will take the initiative to partner with security and home monitoring
    Copyright Aging in Place Technology Watch 2010
  • Eskaton Demonstration Home Courtesy of Eskaton Senior Residence and Services 2008
    • Connectivity through TV
    • or home computer
    • Wellness monitoring
    • Cognitive fitness games
    • Smart reminders
    • Smart lighting and
    • appliances
    Copyright Aging in Place Technology Watch 2009
  • How large is the market? 2008 2020 2015 2010 Growth Rate $ Time Copyright Aging in Place Technology Watch 2009 $2 billion $20 billion…
    • Games/Fitness
    • Computers/TVs
    • Web cameras
    • Smart phones
    • Chronic disease mgmt
    • Caregiving
    • Home automation
    • Mobility aids
    • Fall detection
    • Fall prevention
    • Car safety technology
    • ???
  • $20 billion…or more?
    • Games/Fitness
    • Computers/TVs or Broadband TVs
    • Web cameras
    • Smart phones with smart apps
    • Chronic disease mgmt
    • Caregiving portals
    • Home automation
    • Mobility aids
    • Fall detection, fall prevention
    • Car safety technology
    • And the enabling infrastructure…
    Copyright Aging in Place Technology Watch 2010
  • Advice to marketers
    • Create a boomer-and-senior aware website
    • Test usefulness with the target audience
    • Narrow scope, broaden messaging
    • Be wary of box obsolescence
    • Give away device and sell service
    • Offer the free trial
    • Add related and useful value
    • Add the community to the product
    • Monitor reputation on consumer websites
    • Cultivate members of other markets -- early
  •  
  • Baby boomers circa…now Copyright Aging in Place Technology Watch 2010
  • Thank you! Laurie M. Orlov Aging in Place Technology Watch www.ageinplacetech.com [email_address] 772-345-3725