FBDGA Spaaza - Sam Critchley & Dave Sevenoaks

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FBDGA Spaaza - Sam Critchley & Dave Sevenoaks

  1. 1. share your productsThursday, March 22, 12
  2. 2. WHO ARE WE?Thursday, March 22, 12
  3. 3. SAM CRITCHLEY @samcritch sam.critchley@spaaza.com DAVE SEVENOAKS @dave7oaks dave.sevenoaks@spaaza.com facebook.com/SpaazaThursday, March 22, 12
  4. 4. THE PROBLEMThursday, March 22, 12
  5. 5. 97% of shoppers use online media to decide what to buy locally*. Most of the time they still want to buy in-store (93% of all sales are offline**) ? ...but don’t know where to find the products they want nearby. * BIA Kelsey, March 2011 ** Google, November 2011Thursday, March 22, 12
  6. 6. FUTURE OF SHOPPING: COMBINING THE BENEFITS OF ONLINE AND OFFLINEThursday, March 22, 12
  7. 7. SPAAZA’S SOLUTIONThursday, March 22, 12
  8. 8. Facebook app Check availability site plugin A social product catalog and Webshop product finder visitors can see for a your where to buy facebook page product nearby Google local shopping API: Build your products into apps Our API makes Spaaza makes it easy for your offline developers to inventory build your searchable on product data Google into mobile appsThursday, March 22, 12
  9. 9. SPAAZA ON FACEBOOKThursday, March 22, 12
  10. 10. Thursday, March 22, 12
  11. 11. SPAAZA IS A PLATFORM Shoppers Spaaza’s apps and integrations Build real time shopping data into your apps...coming soon API JSON format. Spilt into authenticated and public versions Manage and control publishing channels + analytics Spaaza Product index Shop (or chain) Works with independent shops and chainsThursday, March 22, 12
  12. 12. TECH SETUP Frontend (inc. Facebook app): Rails Ruby EE, JQuery, manual OAuth API: JSON, PHP, MySQL Repo: Github Hosting: Hetzner (Germany)Thursday, March 22, 12
  13. 13. DEMONSTRATIONThursday, March 22, 12
  14. 14. SPAAZA’S ROLE IN THE FUTURE OF LOCAL SHOPPINGThursday, March 22, 12
  15. 15. HELP SHOPS, SHOPPERS AND APP DEVELOPERS BY BECOMING THE SOURCE OF REAL-TIME INVENTORY AND PRODUCT INFORMATIONThursday, March 22, 12
  16. 16. THE FUTURE: CLOSE THE LOOP BETWEEN ONLINE & OFFLINEThursday, March 22, 12
  17. 17. THE FUTURE: AUGMENTING DIGITAL ADS WITH OFFLINE DATAThursday, March 22, 12
  18. 18. THANKS AND QUESTIONS @spaaza spaaza www.spaaza.com (P.S. We are looking for FB/frontend developers)Thursday, March 22, 12

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