1. © FAKTUM
FAKTUM :
Enthusiasm for communication
2014

2. FAKTUM – Communicating uniquely
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Shaping external perception
FAKTUM initiates opinion forming processes and drives them forward. In close cooperation with our
customers we work out qualitative statements as the basis of authentic and unique positions in
communication.
Our strategic concepts guarantee sustainability. Continual communications processes and an integrated
media presence generate attention and strengthen differentiation from the competition. An
unmistakeable communication style with intelligently set emotional accents provides appeal.

3. The agency
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FAKTUM MARKETING I Communication I PUBLIC RELATIONS is an owner-
managed communications agency in Heidelberg. We have supported
reputable nationally and internationally operating companies since 1992.
As a communication agency we offer strategic consulting in Corporate
Communication, Brand Communication, Corporate Publishing and Public
Relations.
Founded: 1992
9 employees in Germany • Associated graphic atelier with 7 employees
9 employees in China • Offices in Beijing and Shanghai
Member of an international network of owner-managed PR agencies
Michael Fass
Owner / Managing Director

4. FAKTUM Practices
Corporate Communication:
Strategy concepts
Advertisements
Corporate brochures
Trade fair concepts and realisation
Corporate design
Public Relations:
Strategy consulting, communications concepts
Crisis PR, product PR
Media cooperation
Press conferences
Symposiums, workshops, congresses
Corporate Publishing:
• Customer magazines, print und online newsletters,
annual reports
Staff Communication:
Communications concepts
Staff newspapers, print and online newsletters
Research:
Subject and concept laboratory
Customer and journalist surveys
Media analyses
PR in China:
Strategy consulting
Product PR and launches
Intercultural consulting, roadshows
Events:
Corporate events, staff events
• Product launches and promotions
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5. Corporate Communications
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Strategic Concepts made by FAKTUM

6. SEW-Eurodrive
“Flagship Store of Movement”
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Corporate Communications

7. Advertisement series
“20/10 Perfect Vision”
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Integrated Communication made by FAKTUM

8. Communication is our passion
We position our customers
using public relations and
corporate communication
tools.
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9. Business press (Welt, F.A.Z., Handelsblatt)
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Public Relations made by FAKTUM

10. Business press
(Wirtschaftswoche)
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Communication is our passion

11. Trade press, B2B, product PR
Public Relations made by FAKTUM
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12. Corporate Publishing competes for readers’ attention. They
spend only 20 minutes a day reading printed media. While
most media items are acquired voluntarily, customer
magazines usually reach potential readers unsolicited.
To be able to succeed here corporate publishing products
have to be journalistically convincing, offer the target group
the right contents and have persuasive design.
Concept customer magazine:
Bosch Rexroth “drive&control”
Corporate Publishing: including storytelling
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13. Concept customer magazine:
Bosch Rexroth “drive&control”
Corporate Publishing made by FAKTUM
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14. Customer magazine:
SEW-Eurodrive
“Driveworld”
3x a year;
Circulation: 45,000;
translated into three
languages;
up to 72 pages long
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Including storytelling

15. Customer magazine:
SEW-Eurodrive “Driveworld”
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Corporate Publishing made by FAKTUM

16. Trade Fair Düsseldorf: strategy publication
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17. 17
Corporate Publishing made by FAKTUM

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Trade Fair Düsseldorf: strategy publication

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Corporate Publishing made by FAKTUM

20. Trade Fair Düsseldorf: online business newsletter
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21. App customer magazine and corporate newsletter
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Corporate Publishing made by FAKTUM
SEW-Eurodrive

22. Moving pictures on new channels
Hamilton
Laetus / Coesia
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References
Volkswagen AG | Wolfsburg • Porsche Automobilholding SE | Stuttgart • Freudenberg Gruppe | Weinheim • Natoil |
Luzern (CH) • Röchling Gruppe | Mannheim • OYSTAR. The Process & Packaging Group | Stutensee • Heidelberger
Druckmaschinen AG | Heidelberg • SEW-Eurodrive | Bruchsal • KSB AG | Frankenthal • Landeshauptstadt Düsseldorf
| Düsseldorf • Messe Düsseldorf | Düsseldorf • VAG Armaturen GmbH | Mannheim • Herbold | Meckesheim • PMT
Partikel-Messtechnik AG | Heimsheim • HeidelbergCement AG | Heidelberg • HOCHTIEF Projektentwicklung GmbH |
Eschborn • Langenbach AG | Wiesloch • Importhaus Wilms | Taunusstein • ABB AG | Mannheim • Spedition Fels |
Heidelberg • Gelita AG | Eberbach • DS Smith Packaging | Fulda • Edelmann Group | Heidenheim • Cooper Standard |
Michigan (USA) • VITA Zahnfabrik | Bad Säckingen • Sirona Dental Systems GmbH | Bensheim • Hu-Friedy | Leimen •
Dentsply Friadent | Mannheim • Kodak Dental Systems | Paris (F) • Bredent Medical | Senden • 20/10 Perfect Vision |
Heidelberg • BayerHealthcare | Leverkusen • GP Grenzach Produktions GmbH | Grenzach/Wyhlen • COPACO | Mainz •
Limmatdruck/Zeiler AG | Köniz & Spreitenbach (CH) • Global Packaging Alliance | Hannover & Berlin • Karl Knauer
KG | Biberach (Baden) • DyStar | Frankfurt • Laetus GmbH | Alsbach-Hähnlein • Wolke Inks & Printers GmbH |
Hersbruck • REA Elektronik GmbH | Mühltal • Hamilton Bonaduz AG | Bonaduz (CH) • ALTANA AG | Wesel • Leica
Camera AG l Solms • Empolis Information Management GmbH l Kaiserslautern • Packservice PS Marketing GmbH l
Kaiserslautern • KSPG AG l Neckarsulm • RKW SE l Frankenthal

24. FAKTUM GmbH
Friedrich-Ebert-Anlage
27
D-69117 Heidelberg
Postfach 102264
D-69002 Heidelberg
Tel.: +49 (0) 62 21 / 45 89-0
Fax: +49 (0) 62 21 / 45 89 89
faktum@faktum-kommunikation.de
www.faktum-kommunikation.de www.faktum-newsroom.de
© FAKTUM