What is happening to the advertising industry?
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This is a presentation I gave to an "Intro to Advertising" class at Howard University on October 18th, 2010. ...
This is a presentation I gave to an "Intro to Advertising" class at Howard University on October 18th, 2010.
I borrowed style elements and content from Dave Nottoli , Francois Grouiller (http://slidesha.re/ajAPZY), Gareth Kay (http://slidesha.re/dwfOPU) and Mike Arauz (http://slidesha.re/bALR9v) who are all planning/strategy rock stars. I also grabbed some slides from this year's Razorfish Feed report (http://feed.razorfish.com/), which is always a source of inspiration.
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