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Mobile revolution 2014
 

Mobile revolution 2014

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  • Or Api-fy at the core
  • You still need to manage Partners, Apps and API’s
  • Crestron in Skyloft18+ apps800,000 downloads
  • Let’s see how blind use of processes that work for stable business fail when applied to innovation in the conditions of uncertainty.Company strategy is not what it says it is, but what it is doing, i.e. flow of investment decisions. DCF worked well for telco when making infra investments, compare costs with future projected cash flow.Because new market conditions are unpredictable – select wrong projects (those that able to show multi-year growthIn 2009: Telcos were putting their bets on WAC and app stores2012: WhatsApp and Viber reach well over 100M users each.
  • Every job is being impacted by software. Without technology you can't function today.Advancements in mobile, the cloud driving down the costs of computing, and social media immersion by customers are all driving the rapid adoption of new technologies
  • Wrong for telco due to disruption and investments by competitors.- Not improvement over the status quoteBut averting the non-linear deterioration of the current businessBasic assumption that current business will perform as it is today – More likely “do nothing” scenario is non-linear decline in the current businessDCF disregards this

Mobile revolution 2014 Mobile revolution 2014 Presentation Transcript

  • [APP]-cessorizing Everything! November 2013 ARP – Application Resource Planning A Cloud based platform providing you the intelligence, tools and connections for managing your portfolio of Applications
  • The Mobile Revolution Proprietary & Confidential 2
  • Proprietary & Confidential 3 Images courtesy of Thomas Crampton, SCMP, China Daily, Philly.com, engadget.com
  • The App-ification of Everything! Proprietary & Confidential 4
  • Connected Home, Connected Devices Proprietary & Confidential 5
  • It’s real! Proprietary & Confidential 6
  • So real in fact Amazon dedicates a whole section to it Proprietary & Confidential 7
  • Proprietary & Confidential 8
  • Developers API Proprietary & Confidential 9
  • And how Apps flourish in an API world Apps APIs Service The device and the Network (REST, SOAP) Location Proxy Server/Cloud Protocol (XML, JSON) Proprietary & Confidential 10
  • A Single Product: a Lightbulb You can either appcessorize it Proprietary & Confidential 11
  • A Single Product: a Lightbulb Or Api-fy at the core Proprietary & Confidential 12
  • A Single Product: a Lightbulb You still need to manage Partners, Apps and API’s Proprietary & Confidential 13
  • For a whole Industry: Automotive You can either appcessorize it… Proprietary & Confidential 14
  • For a whole Industry: Automotive Or Api-fy it at core… Proprietary & Confidential 15
  • For a whole Industry: Automotive And then you need to manage Partners & Apps Applications Partners Proprietary & Confidential 16
  • A Single Hotel • 18+ apps • 1M+ Downloads Universal Remote Control Proprietary & Confidential 17
  • Textile Industry Proprietary & Confidential 18
  • Proprietary & Confidential 19
  • Proprietary & Confidential 20
  • Across multiple industries 250 Number of Apps 200 150 100 50 0 Hotels Industrial Proprietary & Confidential Media Automotive 21
  • Problem: as Apps multiply, so does complexity Proprietary & Confidential 22
  • As does the investment 1 app = US$ 1 M Investment 1 App, 2 platforms, 5 countries Proprietary & Confidential 23
  • API = BFF! Proprietary & Confidential 24
  • Providing you with the intelligence, tools and connections to make you successful in mobile End – to - End EXICON DASHBOARD i2a Apps Analytics Developer API The right Developer Manage your apps App and API Performance metrics Manage developers and projects Manage your APIs APP Directory API Directory Proprietary & Confidential 25
  • A collaborative Overview for all apps, metrics and insights Social Feeds Analytics Developers Apps and APIs Distribution & Promotion Proprietary & Confidential Adoption & Discoverability 26
  • Proven track record with leading relationships 60 Markets With developers, content and expertise 1,500 Connections Between Development Houses and OEMs, Enterprises, Brands globally 3,000 Development partners On every continents for a better worldwide integration 10,000 Successful Enterprise applications For benchmarking and competitive analysis 1,800 Active Live APIs For your discovery Proprietary & Confidential 27
  • Software is eating the world - 106 - 78 - 38 -1 -7 + 427 + 73 +4 + 71 +1 -1.5 +2.5 Market Cap Change in 5 Years in US$ B Proprietary & Confidential 28
  • Traditional financial tools fail predictably in the conditions of uncertainty 1. select wrong projects due to fundamental unpredictability Source: HBR, “Innovation Killers” Proprietary & Confidential 29
  • Every Job is impacted by technology Proprietary & Confidential 30
  • Traditional financial tools fail predictably in the conditions of uncertainty 1. select wrong projects due to fundamental unpredictability 2. disregard cost of doing nothing Source: HBR, “Innovation Killers” How Financial Tools Destroy Your Capacity to Do New Things by Clayton M. Christensen, Stephen P. Kaufman, and Willy C. Shih Proprietary & Confidential 31
  • Create Technology as part of Corporate DNA Proprietary & Confidential 32
  • Acqui-Hire Proprietary & Confidential 33
  • DONOR: 20 of the best up and coming companies Proprietary & Confidential 34
  • Fresh blood to continually evolve 5. Retain 1. Partner 4. Integrate 2. Source 3. Acquire Proprietary & Confidential 35
  • Proprietary & Confidential 36
  • Nearly 20 / year Proprietary & Confidential 37
  • Proprietary & Confidential 38
  • Proprietary & Confidential 39
  • Proprietary & Confidential 40
  • Proprietary & Confidential 41
  • Embrace or Resist? … You have 2 years Proprietary & Confidential 42
  • CEO & Founder Stefan Rust stefan@exiconglobal.com WEBSITE www.exiconglobal.com I2a.exiconglobal.com Transforming business by Application Proprietary & Confidential 43