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Webinar: Mobile Email Design & Intro to Mobile Optimized Templates
 

Webinar: Mobile Email Design & Intro to Mobile Optimized Templates

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Consumer mobility is ever changing. As an email marketer, you’re responsible for making design decisions that affect your subscribers’ ability to use and experience your emails. This webinar deck ...

Consumer mobility is ever changing. As an email marketer, you’re responsible for making design decisions that affect your subscribers’ ability to use and experience your emails. This webinar deck will help you get started, by sharing the top 5 things you need to remember for designing for mobile devices. It also includes an overview of our new mobile optimized templates, developed to help guide you through your mobile design journey.

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  • So what do we know about today’s inbox? What are we learning?
  • And the way to do this is… frameworks….
  • The static elements of a template may be thought of as a shell, and different arrangements of content coded inside that shell.
  • 25% Clicks
  • A phased responsive approach was tested against a mobile-friendly format, and a full responsive format. When including metric lift and production time, the responsive-aware was rolled out.
  • You can hold and touch an email this way – if you just look at a full screenshot of it, it’s not the way your customers are going to consume it.
  • Second mobile DesSubscriber to the Email Design Blog

Webinar: Mobile Email Design & Intro to Mobile Optimized Templates Webinar: Mobile Email Design & Intro to Mobile Optimized Templates Presentation Transcript