Let Social Be Social

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CASEx Presentation at CASE Summit on the importance of leveraging social openness and insights to guide engagement strategy.

Published in: Technology, Health & Medicine
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Let Social Be Social

  1. 1. Let Social Be Social @hosimmons4Let Social Be
  2. 2. Text
  3. 3. 80% Of Advancement Offices are on Twitter
  4. 4. 96% Of Advancement Offices are on Facebook
  5. 5. WHY?
  6. 6. =
  7. 7. @angryalum vs. @yourinstitution State U
  8. 8. talking with State U @angryalum @yourinstitution @advancementvp @similarlyfrustratedalum @alumclassmate @professor@alumvolunteer
  9. 9. 100 Hours of YouTube Video Uploaded Every Minute
  10. 10. 400 Million Tweets Every Day
  11. 11. 16 Billion Instagram Photos Shared All Time
  12. 12. “Value is being created by people who lead, connect and do things ridiculous and remarkable...when word spreads: that’s where we create value.” Seth Godin on the connection economy
  13. 13. Letting Social Be Social is... talking personally knowing your network taking action, giving value
  14. 14. evertrue.com/blog
  15. 15. “If you hold onto it, you won’t have it... but if you give it away, you can’t run out of it.”
  16. 16. @evertrue @hosimmons4 harvey@evertrue.com

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