The Future of Fundraisers and the Strategies to Never Ignore with Tara de Nicolas

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Change can be a very scary word, yet trying new things, experimenting with different platforms, and adopting new technologies are factors that can make the difference between coming close to fundraising targets and completely crushing your goals. In this workshop, Tara de Nicolas, who has launched numerous fundraising endeavors including Fashion for Paws (which delivered more than $3M in revenue to the Washington Humane Society), will discuss tried and true fundraising strategies as well as new technologies that are transforming the industry. From digital seating charts and auction apps to crowdfunding platforms, discover tools that will enhance the attendee experience, improve your fundraiser, and save you time.

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The Future of Fundraisers and the Strategies to Never Ignore with Tara de Nicolas

  1. 1. Tara de Nicolas Principal, Georgetown Consulting Group
  2. 2. #ElevateDCTara de Nicolas Agenda !   Introduction !   Thinking Outside-the-Donation-Box !   Art of the Thank You !   Walk the Walk
  3. 3. #ElevateDCTara de Nicolas Thinking Outside-the-Donation-Box
  4. 4. #ElevateDCTara de Nicolas PR + Fundraising = $$$$
  5. 5. #ElevateDCTara de Nicolas What is Unique to Your Mission? !   Can you make Crowdfunding work for you? !   The Campaign Process !   The Event
  6. 6. #ElevateDCTara de Nicolas 1. Build the Idea – MVP Model Created initial plan following the Lean Startup approach – scaled down for our first year 2. Stakeholders Create a committee of key stakeholders to shape and finalize plan, ensuring community investment EarthEcho International Expedition Council
  7. 7. #ElevateDCTara de Nicolas Partnerships
  8. 8. #ElevateDCTara de Nicolas Event Experience/Technology
  9. 9. #ElevateDCTara de Nicolas Social Media !   Lead the Conversation & Engage !   Promote Partners !   Promote Top Fundraisers !   Promote Success/Needs to Achieve Goal
  10. 10. #ElevateDCTara de Nicolas Art of Thank You !   Donors!   Participants
  11. 11. #ElevateDCTara de Nicolas “ The first responsibility of a leader is to define reality. The last is to say thank you. In between, the leader is a servant.” – Max de Pree Walk-the-Walk
  12. 12. #ElevateDCTara de Nicolas Fundraising Technologies Peer-to-Peer
  13. 13. #ElevateDCTara de Nicolas Fundraising Technologies Peer-to-Peer (Lower cost options)
  14. 14. #ElevateDCTara de Nicolas Auctions Don’t Always Stay Silent
  15. 15. #ElevateDCTara de Nicolas Questions?
  16. 16. #ElevateDCTara de Nicolas @TdeNicolas GeorgetownConsultingGroup.com TdeNicolas@georgetownconsultinggroup.com

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