Start the day with inspiration, insight, and creative ideas Erik Qualman as he discusses how social media is changing the event landscape and how new technologies are changing the way that people do business. Learn key takeaways that you can easily implement into your social media strategy to maximize your digital footprint and improve event business.

1. 1
Elevate D.C.
Erik’s mobile: 404-808-4561

2. 2
1.
Socialnomics
2.
Digital
Leadership
3.
Trends

4. Socialnomics

5. 5

6. 6

7. 7

9. We
don’t
have
a
choice
on
whether
we
do
digital,
the
choice
is
how
well
we
do
it.

11. Digital Leaders Are Made - Not Born

12. Simple True Act Map People

13. 13SIMPLE

15. !
“The trick isn’t adding stuff,
it’s taking away.”

16. 16
TRUE

17. 17
#TRUE

18. 18
ACT

19. 19
!
“If you want less email, send less
email.”
!
-­‐
Jeff
Weiner,
CEO
LinkedIn

22. TextWe’ve deleted the rogue tweet but
rest assured the Red Cross is sober
and we’ve confiscated the keys.

23. !
FLAWsome

24. 24
MAP

27. 27
!
“If you aren’t getting pushback
then you aren’t pioneering.”
!
-­‐
Erik
Qualman

28. 28
PEOPLE

30. 1.Lasting #Hashtag
2.Promote the #
3.Engage the external global audience
4.Socialization point person
5.LiveStream
6.Curate & repurpose content
7.Mobile App
8.Academy awards photo opportunities
9.Leverage speakers/executives/celebs
10.Free & Easy WiFi
11.Feedback from onstage
12.Watch Guy Kawasaki

31. 31Lasting Hashtag

32. 32
Promote #
#ElevateDC

33. 33
Engage Externally
#ElevateDC

34. 34
Live Stream

35. 35
Socialization
Person

36. 36
Curate

37. 37
Mobile

38. 38
Oscars

39. 39Leverage

40. 40
WiFi

41. 41
Onstage
Feedback

42. 42
Guy Kawasaki

43. 43
Text Vegas to: 67076

44. 44TRENDS

45. Momentum Marketing

46. Same
Day
&
An+cipatory

48. 40x
more
business
opportunities
HR
>>
Digital
Team

49. Digital
Stamp
=
Digital
Footprints
+
Digital
Shadows

51. 51
Elevate D.C.
Erik’s mobile: 404-808-4561