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Ralf Schlozer - The Market for Digital Print Today
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Ralf Schlozer - The Market for Digital Print Today

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  • 1. The Market for Digital Print TodayDigital Printing Forum ItalyRalf SchlözerDirector On Demand Printing & Publishing Europe23.2.2011
  • 2. What is Driving Digital Print
    The Economy
    Choice in Devices
    What is next in Digital Print
  • 3. Effect of the Financial Crisis on PrintingProduction Index European Union (27 countries)
    Update: Data until 11/2010
  • 4. Effect of the Financial Crisis on PrintingProduction Index European Union (27 countries)
    Update: Data until 11/2010
  • 5. Effect of the Financial Crisis on PrintingProduction Index European Union (27 countries)
    Update: Data until 11/2010
  • 6. Effect of the Financial Crisis on PrintingProduction Index Printing & Related IndustriesEuropean Union vs Italy
    3 Monthmovingaverages
    Update: Data until 11/2010
  • 7. Effect of the Financial Crisis on PrintingProduction Index Printing & Related IndustriesEuropean Union vs Italy
    3 Monthmovingaverages
    Update: Data until 11/2010
  • 8. The Financial Crisis
    There will be partial recovery on lost volumes only
    However previous production levels will not be reached again
    Electronic documents and electronic advertising competition will continue to take its toll
    The number of print service providers will decline
    Number could almost halve over coming 10 years
    Source: InfoTrends
  • 9. The Financial Crisis
    • There will be partial recovery on lost volumes only
    • 10. However previous production levels will not be reached again
    • 11. Electronic documents and electronic advertising competition will continue to take its toll
    • 12. The number of print service providers will decline
    • 13. Number could almost halve over coming 10 years
    • 14. But not all print industry market segments will decline
    • 15. There is growth in applications & processes
  • Who isgoingtobesuccessful
  • 16. Digital Print as Production Tool
    • Print is part a communication and production chain
    • 17. A need to optimise processesacross the whole chain
    • 18. Digital print generallyfits best with today'sbusiness processes
  • Digital Print VolumesForecast Italy
    Billion Pages A4
    • Financial crisis is also impacting digital print volumes
    • 19. Continuous growth in colour
    • 20. Unprofitable black & white volumes are disappearing
  • ChoosingtheRight Digital Printer

  • 21. Choice in Digital Printing System
    Digital printing is still a relatively new technology
    Rapid progress in technologies and capabilities
    A very diverse market
  • 22. Typesof Digital Printing Systems
    Ultra High Volume Production
    High Volume
    Production
    Great Varietyof Systems
    (Segmented in Volume and Quality Ranges)
    Mid-
    Production
    Light
    Production
    Entry LevelSystems
    ColourBlack & White
  • 23. Typesof Digital Printing Systems
    Ultra High Volume Production
    High Volume
    Production
    Mid-
    Production
    Light
    Production
    Entry LevelSystems
    Colour Black & White
  • 24. Typesof Digital Printing SystemsInstalledbase in Italy (MIF)
    Ultra High Volume Production
    < 500
    Approx.35
    High Volume
    Production
    Approx. 1200
    Approx. 350
    Mid-
    Production
    Approx. 600
    Approx. 3500
    Light
    Production
    Approx. 4500
    Entry LevelSystems
    Approx. 13.000
    Colour Black & White
    Systems installediat professional printserviceproviders
  • 25. Types of Digital Printing SystemsPlacement Trends
    Ultra High Volume Production
    Decline
    High Growth
    High Volume
    Production
    Decline
    Growth
    Mid-
    Production
    High Growth
    Stable
    Light
    Production
    Some Growth
    Entry LevelSystems
    Decline
    Colour Black & White
  • 26. Digital Print Directions
    Monochrome
    Print volumes are declining, but remain substantial
    Shift in applications from transaction (billing) to publishing (books)
    Supported by higher volume printers in cut-sheet and continuous feed
    Wider web inkjet printers are opening more opportunities
    Overall few product introductions expected
  • 27. Digital Print Directions
    Colour
    Mid volume printer will benefit from consolidation at the low end
    Successful small print service providers move up in productivity
    Continuous flow of product introductions
    High Volume printers will remain leading in high quality applications
    Focus is on increasing quality and value added
    Ultra-high volume printers show very high growth rates
    Slowly pushing up quality and paper choice
    For now mainly replacing digital black & white volume – in the future will more and more substitute offset
  • 28. Who isgoingtobesuccessful
  • 29. Companies looking at the whole production & communication chain
    Quoting for „ink on paper“ should not be a central part of your business anymore
    Using the digital printer as an integrated tool in a full production process
  • 30. Moving Print from „spam on paper“ to value added communication form
    X
  • 31. ralf_schlozer@infotrends.com

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