Europeana v1.0 Overview and ambitions


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Europeana v1.0 Overview and ambitions

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  • Good morning everybody and thank you Jill for the introduction. I’m Karin Heijink, I joined the Europeana team last year as business development director and you will see me here a couple of times over the coming two days. This morning I would like to give you a quick overview of the project Europeana v1.0 before we delve into more details with the presentations of the Work Group Leaders
  • Rhine & Danube – what do these two rivers have to do with Europeana. Well it’s not just because we’re based here in Holland and obsessed with watermanagement, it will all be clear on Friday what these two rivers mean for us and for you over the coming 30 months.
  • OK, let’s start with the presentation, I’ll take you through the objectives for the project, the success indicators, the workpackages and how they work together, the timeline and I will briefly say a bit more about the activities of WP2.
  • These are the objectives for Europeana v1.0 as you can find them in the DoW. I’m very glad that we have over 100 people here in the next two days which means we’re doing well on creating and maintaining a powerful alliance of stakeholders. And our stakeholders are very, very important for us – without you Europeana would be very little. We need your support, input, feedback and content to make this project and Europeana a success. The second objective is to create a operational service. Please don’t forget that what is out on the internet at the moment is a prototype, it is a proof of concept, that somewhere in the process grew into a site with nearly 5m items that we now have to maintain before we launch the real operational service. When we do that we have to of course let our end users know it exists. People already know where to find Europeana, we have around 20,000 visits per day at the moment and we will keep the communications around the site up, but the big push to the end users will be around the launch of the operational service. To do all of this we have to find some organisational solutions – the EDL Foundation was set up last year and we now have to look at how this will work, how all the stakeholders will be involved, how the office works, how we are involved in projects and for the longer term how we create a sustainable organisation with a sustainable business model. More about that business model will follow later. Last but not least we also need some policies. Policies on how we work with our stakeholders and content providers, policies on rights issues, user generated content, funding, etc. Following from the objectives are of course the key success indicators
  • And here they are. When we start the real work later today in the break out sessions, please do keep these success Indicators in mind, this is what we want to achieve and what we will be measured against. Some of these will not be causing any headaches, following the launch we have had many requests from institutes to become network members and when we will start sending out the network agreements this month I’m confident we will be sending it to over a 100 institutions. By the end of the project we aim to have 2000 people on our distribution list for the newsletter, well… so far we have 2000 people that have registered for MyEuropeana and 80,000 people who would like to be kept informed of news about Europeana. I guess we have to up the numbers a bit on that success indicator. As for the content, we now have over 4.6m items in Europeana – so we’re well on our way to the 10 million. But that doesn’t mean we can all sit back and relax, there still is a lot of work to do. Expectations have been set, and the bar will be raised, by the commission, by our stakeholders and by ourselves to achieve the maximum possible in this project. So let’s have a look at the work packages – as that’s the place where all the work will be done to achieve these goals.
  • There are 6 work packages in total – go through WP’s
  • Work Package 1 looks after developing the partner and user network and is led by Mel Collier and Daniel Terugi. This workpackage will focus on creating and maintaining the partner network, ensuring support and buy in from all partners and stakeholders. The users are also a main focus for this work package to ensure all decisions are in line with user demands and wishes. Mel and Daniel will present after me and say a few more words on the activities of WP1.
  • Work Package 2 is executing the decisions made by WP1 and will work very closely with WP1. I will go into a bit more detail later on.
  • Work Package 3 will focus on the specification of the functionality and interoperability aspects of Europeana. Makx, Stefan and Carlo will tell you all after the coffee break
  • And of course someone needs to build Europeana as well. This Work Package is led by Bram, and he will explain why the Rhine and Danube will be dominating our lives in the next 21/2 years
  • Jon is looking after the dissemination of the project, both to the stakeholders as well as to the end users. He will go into the brand ‘Europeana’ this morning.
  • And last but not least we also need a work package to manage the project. I will spare you the more boring details about reporting, governance and risk management…
  • How do all the work packages relate to each other, here’s a little overview of how it works together. I hope you can see this in the back, it is a bit small. Jill will go into more detail later today. What is important to note is all workpackages feed through WP 2 – the business development work package. This work package is the ‘owner’ of the product and ensures that all activities will stay in line with the strategy and roadmap that is set out, keeping in mind the user wishes, the stakeholders wishes and the technical possibilities or impossibilities. WP 6 – the project management wp keeps a close eye on everything to make sure everything is on time and on budget.
  • If you all tilt your head to the left you might be able to read the timeline. We’re in M3 at the moment and we’re having our kick off meeting! So far so good with out timings. I just want to mention a couple of key dates that you can all put in your diaries. July 2010 – the release of the operational service – the Rhine release. Followed 9 months later by the Danube release. And please put 14/15 September in your diaries for the first plenary meeting. Before I hand over to Mel and Daniel I would like to say a few words about the activities of WP2 – the business development.
  • One of the main tasks for WP2 is the business and fundraising plan. In the business plan set out in the previous project the aim is to come to a sustainable service, ie move away from project funding as we have at the moment to an situation where there is a long term commitment for the funding of Europeana from the European Commission and the Member States. This is a long term goal and should hopefully come into effect after this project. At the moment however we are still depending on project funding and as you all know for every project we participate in we have to find the matching funding and overhead. For the projects we are committed to at the moment we have secured all the necessary funding, around EURO 770,000. In the longer term we do foresee a third revenue stream coming from the market, this will start slowly with around 5% of the budget and will grow to around 10-15%. This is an area that we will look into in task 10 of WP2.
  • Task 4 and 5 focus on Partners & Content. Within Europeana we will encourage national and vertical aggregators. We will pro-actively work with institutions and Member States that can act as aggregators and identify and address shared issues. We will assist and advise domains and institutions on how to establish aggregation and how to ensure interoperability with Europeana. The projects we are involved in are playing a key role in amongst many other things, the aggregating content for ingestion into Europeana. We will be setting up a cross project group to work with all the projects to make sure all institutes deliver their content to the best project and we maximise the efforts of all aggregating projects.
  • The contracts and partnership agreements is looking at the thematic network partnership agreement for all institutes that are partners. These will be send out in the coming weeks, and can I ask you to please sign them as quickly as possible. The product and Services Plan will outline the products and services that Europeana will offer. This will be aligned with the user preferences and act as a roadmap for development and building Europeana. Content re-use is an important area to look at – how can the aggregated content from Europeana be re-used in other portals, mash ups and in the creative community. Rights issues are of course important in this task. WP 2 will develop a policy portfolio ranging from issues like rights, organisational structure, aggregation and user generated content And as I said earlier WP2 will also look at developing a third revenue stream besides EC and Member State Funding. This was just a brief overview of the project Europeana v1.0 – we will now go into more detail of the Work Packages. Over to WP 1.
  • Europeana v1.0 Overview and ambitions

    1. 1. EUROPEANA V1.0 Work Group Kick-Off 2/3 April 2009
    2. 2. Rhine & Danube…. The Rhine Boat Guerre d'Orient, combat sur le Danube
    3. 3. Contents <ul><li>Objectives of Europeana v1.0 </li></ul><ul><li>Success Indicators </li></ul><ul><li>Workpackages </li></ul><ul><li>Workflow </li></ul><ul><li>Timeline </li></ul><ul><li>WP 2 – Business Development </li></ul>
    4. 4. Objectives <ul><li>Maintaining and extending a powerful alliance of stakeholders </li></ul><ul><li>Creation of an operational Europeana service </li></ul><ul><li>Disseminating the service to end users </li></ul><ul><li>Finding a viable organisational solution </li></ul><ul><li>Creating a sustainable funding model </li></ul><ul><li>Policy development </li></ul>
    5. 5. Success Indicators Indicators Expected Progress Year 1 Year 2 Year 3 Number of network members 100 140 150 Number of associate network members 5 10 15 Number of network members contributing content 75 110 120 Number of people receiving the newsletter 1000 1500 2000 Number of participants in the events organised by the Thematic 250 250 250 Releases of Europeana [4 in all] 1 3 Organisations contributing content through aggregators 400 450 Amount of fully digitised content in Europeana: digitised items 10 million 12 million Numbers of API’s or mash ups in use 1 10
    6. 6. Work Packages <ul><li>WP1 Developing the partner and user network </li></ul><ul><li>WP2 Business Development </li></ul><ul><li>WP3 Further Specification of Functionality and Interoperability aspects of Europeana </li></ul><ul><li>WP4 Building Europeana </li></ul><ul><li>WP5 Dissemination of Europeana </li></ul><ul><li>WP6 Management and Reporting </li></ul>
    7. 7. WP 1 - Developing the partner and user network <ul><li>WP Leaders </li></ul><ul><li>Daniel Teruggi, Mel Collier, Jill Cousins </li></ul><ul><li>Main Tasks </li></ul><ul><li>T1 - Partner Network Development </li></ul><ul><li>T2 – Legal Issues (IPR) </li></ul><ul><li>T3 – User Participation (user research, UGC) </li></ul><ul><li>T4 – Organisation & Policies </li></ul><ul><li>T5 – API requirements </li></ul><ul><li>Resources </li></ul><ul><li>35 MM </li></ul>
    8. 8. WP 2 –Business Development <ul><li>WP Leaders </li></ul><ul><li>Karin Heijink </li></ul><ul><li>Main Tasks </li></ul><ul><li>Task 1 – Completion and Implementation of Road Map </li></ul><ul><li>Task 2 – Business Plan </li></ul><ul><li>Task 3 – Fundraising Plan </li></ul><ul><li>Task 4 – Partner Strategy </li></ul><ul><li>Task 5 – Content Strategy </li></ul><ul><li>Task 6 - Contracts & Partnership agreements </li></ul><ul><li>Task 7 – Product and Service Plan </li></ul><ul><li>Task 8 - Content Re-use </li></ul><ul><li>Task 9 – Policy Portfolio </li></ul><ul><li>Task 10 – plan for revenue generation </li></ul><ul><li>Resources </li></ul><ul><li>165 MM </li></ul>
    9. 9. WP3 - Further Specification of Functionality and Interoperability aspects of Europeana <ul><li>WP Leaders </li></ul><ul><li>Makx Dekkers, Stefan Gradmann, Carlo Meghini, Catherine Lupovici </li></ul><ul><li>Main Tasks </li></ul><ul><li>Task 1– Organisation of Work Groups </li></ul><ul><li>Task 2 – Liaison with other projects and various communities </li></ul><ul><li>Task 3 – Recommendations for further developments </li></ul><ul><li>Task 4 – Europeana functional specifications </li></ul><ul><li>Resources </li></ul><ul><li>44MM </li></ul>
    10. 10. WP4 - Building Europeana <ul><li>WP Leaders </li></ul><ul><li>Bram van der Werf </li></ul><ul><li>Main Tasks </li></ul><ul><li>Task 1 Maintenance of Europeana prototype </li></ul><ul><li>Task 2. Review Europeana prototype and user feedback </li></ul><ul><li>Task 3 Set up the open source infrastructure for the Europeana sandbox factory </li></ul><ul><li>Task 4 Set up the test and acceptance infrastructure for Rhine Release </li></ul><ul><li>Task 5 Implement the technical plan </li></ul><ul><li>Task 6 Ingest content from partners and aggregators into Europeana Prototype </li></ul><ul><li>Task 7 Implement the scalable and sustainable OAI-PMH harvesting infrastructure </li></ul><ul><li>Task 8 Europeana v1.1 to 1.4 releases </li></ul><ul><li>Task 9 Produce a Project website </li></ul><ul><li>Task 10 Implement changes to website based on review of look and </li></ul><ul><li>Resources </li></ul><ul><li>142 MM </li></ul>
    11. 11. WP 5 - Dissemination of Europeana <ul><li>WP Leaders </li></ul><ul><li>Jon Purday </li></ul><ul><li>Main Tasks </li></ul><ul><li>Task 1 Develop an outline Dissemination Plan </li></ul><ul><li>Task 2 Coordination of Dissemination Activities </li></ul><ul><li>Task 3 Partner Development Programme </li></ul><ul><li>Task 4 Create an overall plan of events </li></ul><ul><li>Task 5 Work with WP1 on Ensuring User participation </li></ul><ul><li>Task 6 Dissemination to end-users </li></ul><ul><li>Task 7 Report on activities </li></ul><ul><li>Resources </li></ul><ul><li>92 MM </li></ul>
    12. 12. WP6 – Management & Reporting <ul><li>WP Leaders </li></ul><ul><li>Karin Heijink, Catherine Lupovici </li></ul><ul><li>Main Tasks </li></ul><ul><li>Task 1 Confirm Roles of WP Leaders and recruit EDL Office Staff etc </li></ul><ul><li>Task 2 Direct the work of the Cluster Steering Group </li></ul><ul><li>Task 3 Financial coordination </li></ul><ul><li>Task 4 Internal consortium management and co-ordination </li></ul><ul><li>Task 5 Overall monitoring </li></ul><ul><li>Task 6 Reporting to and Liaison with the Commission </li></ul><ul><li>Task 7 Evaluation and Quality control </li></ul><ul><li>Task 8 Specification, letting and supervision of sub-contracts </li></ul><ul><li>Task 9 Dealing with network membership </li></ul><ul><li>Resources </li></ul><ul><li>33 MM </li></ul>
    13. 13. Relationship between Workpackages WP6 Project Management WP2 Business Development WP1 Developing the Partner & User Network WP3 Specification of Functionality & Interoperability WP4 Building Europeana WP5 Dissemination
    14. 14. Timeline Kick Off Meeting Plenary
    15. 15. WP 2 –Business & Fundraising Plan <ul><li>Sustainable service </li></ul><ul><li>Multiple revenue streams </li></ul><ul><ul><li>European Commission </li></ul></ul><ul><ul><li>Member States – Fundraising Plan </li></ul></ul><ul><ul><li>Market (task 10, WP2) </li></ul></ul><ul><li>In coordination with WP 1 (validation) and WP 5 (dissemination) </li></ul><ul><li>First business plan in M3 – up-dated on 6-monthly basis </li></ul>
    16. 16. WP2 – Partner & Content Strategy <ul><li>National/Vertical Aggregators </li></ul><ul><li>Leverage content providing projects </li></ul><ul><li>Wide support and participation of institutions </li></ul><ul><li>10m items in 2010 </li></ul><ul><li>Variety of items across domains & countries </li></ul><ul><li>In coordination with WP1 (validation) and WP5 (dissemination) </li></ul><ul><li>M4 – Partner Development Strategy/Content Review </li></ul><ul><li>M6 – Content Delivery Plan </li></ul>
    17. 17. WP 2 – Other tasks <ul><li>Contracts & Partnership agreements </li></ul><ul><li>Product & Services Plan </li></ul><ul><li>Content re-use </li></ul><ul><li>Policy Portfolio </li></ul><ul><li>Revenue generation </li></ul>
    18. 18. Questions? Over to Mel & Daniel… [email_address]