What type of journalist could benefit from
                                        the material you wrote? How do you pitc...
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Simple checklist for content creation
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Simple checklist for content creation

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Consult this checklist every single time you produce new content for your company. What else could you do with the fresh material you just wrote?

Written by Jan Sifra, http://www.etarget.sk

Published in: Business
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Simple checklist for content creation

  1. 1. What type of journalist could benefit from the material you wrote? How do you pitch them? Targeted media What additional information do you need Whati is the selling point that you will add to this to prepare press release out of this information? Perhaps education in beginning. material? Landing page - Press release key message Fact sheet post excerpt of material on Tumblr Tumblr Case study EBook Whitepaper tweet about articles that are published on the blog Twitter Flickr Is there any presentation in the near post screenshots of published articles on Flickr Social media future which can be based on your freshly written material? Or could you prepare Organize presentation in the company session for clients with this info? and invite some people Facebook Presentation Think about what data do you need to Simple checklist for content creation make chart out of this information. how would you sketch this information? Draw Newsletter simple picture of this material. What would it be? What type of customer would be interested to get sketch Chart/Picture/Scheme this information through email? diagrams What picture would you use to assompany this picture idea so it may become blog post? Is it suitable animations for client's blog? Blog article Who could benefit of getting this information? Client? Friend? Agency? Media partner? Blogger? Explanatory email messages sent to Forward to your partner colleagues or clients count as new / colleagues content too. E-mail communication What would be the prize if you made the competition out of the material? What would be the task for customers taking part in competition? Competition 2009_Simple checklist for content creation (3).mmap - 06. 02. 09. -
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