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RBS Marketer -Affiliate Marketing
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RBS Marketer -Affiliate Marketing

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The ABCs of Affiliate Marketing. Why be an affiliate marketer, how to get started, how to promote the products

The ABCs of Affiliate Marketing. Why be an affiliate marketer, how to get started, how to promote the products

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  • 1. Affiliate Marketing RSB Women’s Professional Network Group August 17, 2010 Esther Ohayon
  • 2. Agenda • What is Affiliate Marketing • What is the Advantage To the Website Owner • What is the Advantage to Online Merchant • How do you get started • How do you make money? • How do you promote the product?
  • 3. What Is Affiliate Marketing? • It’s a revenue sharing venture between a website owner and an online merchant • Online merchant (website owner) helps sell the vendor’s products by sending people to vendor’s website to buy • Once the customer buys the merchant gets a commission
  • 4. Affiliate Marketing Process Independent website owner or merchant
  • 5. Advantage-Website Owner • A great way to monetize his site & earn commission • Offer an extra service to his readers – Especially if the affiliate product is complementary to his • Use his reputation and traffic wisely • Create another reason to come to his site – What’s new
  • 6. Advantage-Online Merchant • Low cost venue to advertise his products • Different affiliates are working for him all over the internet marketing to different audiences • He’s built a sales team without expanding his company or expenses • Each commission is a % of sales – Low risk investment
  • 7. More Exposure to Social Media • Affiliates have: – Blogs – Participate in Online Chats – RSS Feeds – Video Sharing –You Tube – Social Networks –Face Book, Twitter, Linked In – Message Boards/Forums/Photo Sharing – Podcasts – Wikipedia
  • 8. Before You Become an Affiliate • Research the market • Find something with a lot: – Competition – Traffic – With a lot people interested in buying • Complimentary to your product or service • Get into a niche with multiple products
  • 9. Before You Become an Affiliate • Check out Click Bank to sell digital products • Research the vendor company carefully – They should have a customer service dept – Call them and ask all your questions • Only refer quality products • Will this product help your readers meet their goals?
  • 10. Buy the Product First • Buy the product and use it before recommending it – If you like it write a blog about why you like it and how to use it – Your audience trusts you and are interested in your opinion
  • 11. What Do I Do When I Have the Product • Embed the link on your website • Use the link in: – Emails or newsletter to your readers – Encourage your readers to visit the vendor website – Put the link in an auto responder – Write about the product’s benefit to your readers • Create a sales letter promoting the product
  • 12. Committed to Bringing You Targeted Traffic One Strategic Step at a time Our Website: www.rbsmarketer.com Or call 02-995-1767

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