Best Practices in Social Networking

Exploring Best Practices in Social Networking Eric Sheninger Principal New Milford HS Ericsheninger.com

Show of Hands

Did You Know? Shift Happens
http://www.youtube.com/watch?v=6ILQrUrEWe8

What is Social Networking?
The interaction between a group of people who share a common interest (en.wiktionary.org/wiki/social_networking)  

What is social media?
A category of sites that is based on user participation and user-generated content (searchenginewatch.com/define)
Software tools that allow groups to generate content and engage in peer-to-peer conversations and exchange of content (www.bottlepr.co.uk/glossary.html)

Multi-Dimensional
Involve
Create
Discuss
Promote
Measure
http://www.commoncraft.com/socialmedia

Social Networking Applications
Twitter
Ning
YouTube
LinkedIn
FaceBook
Blogs

Microblogging
Short messages known as “tweets”
Link to cell phone
http://www.commoncraft.com/twitter

Why Educators Should Use Twitter
Improve instruction
- Global collaboration
- Sharing of resources
- Discussion/Knowledge acquisition
- Professional growth (PLN)
http://twitter.com/NMHS_Principal

Why Schools/Universities Should Use Twitter
Communication
Events
Meetings
School closings
Student honors
Live scores/updates
Campus weather
News/RSS feeds
Emergency information

Marketing
Student recruitment
Monitoring conversations referencing your school

http://twitter.com/NewMilfordHS

Create a channel just for your school
Share school accomplishments
Showcase student work, events, athletics
http://www.youtube.com/NMHSPrincipal
For videos larger than 10 minutes, use Vimeo (also free)

Communicate with students, alumni, parents
Recruitment
Group tools (i.e. schools/universities can include many offices
Fan pages (video, wall posts, analytics)
Showcase student/faculty work
Connecting current to incoming students
Facebook Office Hours

http://www.facebook.com/pages/New-Milford-High-School/114382501908040

Platform for creating your own social network
Very easy to use
Can add videos, photos, news, forums, events, groups, etc.
Customizable site
Each member that joins has a customizable profile page
Can be made private or public

Nings for Learning

http://www.classroom20.com/

http://edupln.ning.com/

World’s largest professional network (over 55 million strong)
Build a network of trusted contacts to share ideas, exchange knowledge, and create opportunities.
http://www.youtube.com/watch?v=IzT3JVUGUzM
http://www.linkedin.com/in/esheninger

Esheninger.blogspot.com

Best Practices for Educators/Schools
Keep it professional
Remember your role within the school community
Think before you post to the internet
Digital footprint
Policy Development

Why You Should Use Social Media
Communication
Public Relations
Professional Growth
Branding
Opportunity

http://www.hatboro-horsham.org	145
http://jeffthomastech.com	129
http://www.epsilen.com	28
http://www.scoop.it	24
http://paper.li	24
http://www.daphnepovel.net	23
http://www.slideshare.net	10
http://storify.com	9
url_unknown	9
http://21stinfoliteracy.blogspot.com	8
http://adarling-digitalvisual.blogspot.com	5
http://flstechnologie.weebly.com	5
http://twitter.com	5
http://www.onlydoo.com	4
http://tweetedtimes.com	3
http://us-w1.rockmelt.com	2
http://shama.flhs.us	1
http://pnwboces-slms-learningcommunity.wikispaces.com	1
http://translate.googleusercontent.com	1
http://mr-brett-j-gruetzmacher-pri.tecumseh.lsc.schoolfusion.us	1
http://peterpappas.blogs.com	1
http://www.google.com	1

Best Practices in Social Networking

by Eric Sheninger on Mar 27, 2011

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