3D visual communication


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3D visual communication

  1. 1. 3D VisualCommunicationMobile World Congress 2013
  2. 2. Bringing the networkedsociety to lifeMobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 2
  3. 3. 3d: the future of visual communicationBringing the networked society to lifeThe main Ericsson’s message at MWC is “Bringing the networked societyto life”. This slogan deals both with the work Ericsson is performing to realizethe networked society and with how Ericsson may influence people’s life.The 3D video conferencing demo is one among many examples (cf. otherdemos in What’s Next and Networked Society stations) on how Ericsson isreaching its goal. On one hand, the 3D visual communication demo shows thetechnology leadership required to bring the networked society technically to life.On the other hand, this demo shows how Ericsson may improve people’scommunication ways by adding the 3rd dimension to video conferencing.Mobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 3
  4. 4. 3d visual communication 2D rendering 3D rendering Polycom Polycom 2D video client client VIC VIC client client 3D video Ericsson VisualCom Ericsson VisualCom VisualCom HD Polycom 3D VisualCom HD video conferencing client VIC video conferencing client 3D rendering 3D videoMobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 4
  5. 5. 3d visual communicationCurrently, Ericsson Visual Communication is the high quality system that enables people toconnect. Many configurations are possible: point to point, multi-party, single user, multiple users,fixed/mobile, etc. Further information on this system which is also a product may be found in theSeamless Link Communication proof point within the Communication Services area.Nevertheless, this system may be further improved with the deployment of 3D video, whichenhances the user experience by the addition of realistic depth perception and enables a betterscene comprehension. In this case, similar configurations are possible: point to point, multi-party, single user, multiple users, etc. Likewise, one can mix between 3D/2D capturing and3D/2D display, depending on each site capabilities. The system is able to support all types ofthese configurations.Mobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 5
  6. 6. Added value USER BUSINESS SUSTAINABILITY SOCIAL EXPERIENCE ECONOMICS Cost reductions Carbon Immersive Improving Increased emission experience life style efficiency reductionsMobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 6
  7. 7. Added value3D Visual Communication has many advantages, whose main ones correspond to:› User experience: The 3D video conferencing enables the realization of a better user experience by adding depth perception, immersive experience, realism and better scene comprehension. All carried out with a high quality experience and in real-time.› Business: The 3D video conferencing enables rethinking businesses since face-to-face meetings may be carried out in distance allowing reduction of business cost. Likewise, it enables the realization of business efficiency.› Sustainability: Since face-to-face meetings will not be needed so frequently, this will mean less travel, which also imply less carbon emissions. Hence, Ericsson contributes to realize sustainable world.› Social economics: Similarly, less face-to-face meetings and therefore less travel will enable people to spend more time with their families and friends. Hence, Ericsson contributes to improve people’s life style.Mobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 7
  8. 8. Business opportunities BUSINESS HOME E-HEALTH EDUCATION 3D Visual Communication presents many business opportunities within the Networked SocietyMobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 8
  9. 9. Business opportunities Due to the nature itself of visual communication and the fact that it may be deployed in many different scenarios, the business opportunities for such a system are numerous and varied. However, we have narrowed down the number of use cases where 3D video conferencing may be used according to Ericsson’s business and interests. The main four areas we have identified correspond to:› Business: this is the natural area for Ericsson, as it is for the VisualCom product. The 3D Visual Communication could be sold to operators which may help their customers to rethink their business by providing such a service. Possible application fields may include architecture, mechanical/electrical/chemical engineering, remote technical assistance, retail, medicine, art, fashion, food, etc. One possible example: the system may be used internally or externally to show a current product prototype.› Home: even if quality requirements may not be as strict as in business, the deployment in the home environment is pretty straightforward. In this scenario keep close contact with relatives and friends is the main aim. E.g. when a new baby is born far away from grandparents.› E-health: 3D Visual Communication offers the possibility to get a very realistic perception of the other side. This is indeed very helpful in the health area, e.g. when patient mobility is limited (e.g. old persons at home) or in rural developed areas with limited access to health care assistance (e.g. where hospitals are located at a couple hundred kilometers far away).› Education: this scenario deals with distance education and enables to rethink how lectures may be givenMobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 9
  10. 10. Challengestdiutad› Deployment of glasses- free displays› New 3D video codec standardization in MPEG/ITU-T/JCT-3V› Real-time implementation of new 3D video codec for VisualComMobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 10
  11. 11. challenges Since 3D Visual Communication is a research project, challenges are still ahead of us. We share the same challenges as with the VisualCom product, but we also have our own challenges on which we are currently working:› Deployment of glasses-free displays: the current demo (due to lack of space) requires polarized glasses, which is not the way the system should be. We are working on a different configuration with auto-stereoscopic displays (i.e. not requiring glasses). The quality of current auto-stereoscopic displays is not very good, but there is a new product coming this year which will increase the quality and therefore the user experience of the 3D Visual Communication.› New 3D video codec standardization in JCT-3V: The new HEVC standard will enable cutting the bit rate of today’s video services into half. It has been standardized in the beginning of 2013, and first products are expected this year. Ericsson had a major foot print in the HEVC standardization. Work on 3D extensions to HEVC is ongoing in MPEG/ITU-T/JCT-3V and expected to be finalized in 2014. Ericsson continues to be actively contributing to specify that extension. The 3D extension of HEVC will enable high quality 3D video services at bit rates equal to or lower than today’s 2D video services (expected bit rates in the range of 80%-100% of today’s 2D video services).› Real-time implementation of new 3D video codec for VisualCom: In opposition to the current video codec deployed in VisualCom which is already real-time, the new 3D codec poses many implementation challenges, especially concerning real-time issues. This is due to the fact that with the new codec we will have HD resolution for each eye (i.e. more data to be coded and transmitted), whereas we are currently using H.264 side-by-side (which means that we have half horizontal resolution for each eye). Likewise, the new codec is aimed at a “display-independent” scenario, meaning that we want to support both auto-stereoscopic multi-view screens (i.e. not requiring glasses) and stereo screens (i.e. requiring glasses). Ericsson is currently working in such a real-time display-independent implementation to be deployed in the 3D Visual Communication system.Mobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 11
  12. 12. Creatingthe next Generationvisual communicationMobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 12
  13. 13. Creating the next Generationvisual communicationIn conclusion, Ericsson shows with this demo that it has the technologyleadership in the future of the visual communication area. But also showstechnology leadership in the realization of the Networked Society. Likewise,it is helping to shape the future communication of people’s life.But the best way to convince users and customers is by using the systemand having a real-time demo with us! So please, visit our demo!!Mobile World Congress 2013 | © Ericsson AB 2013 | 2013-02-25 | Page 13