Epom Mobile Ad Server
 

Epom Mobile Ad Server

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Epom Mobile Ad Server is changing mobile ad serving technologies. With its help publishers can effectively monetize their inventory and increase ads fill rate to up to 100%. Specific mobile targeting, ...

Epom Mobile Ad Server is changing mobile ad serving technologies. With its help publishers can effectively monetize their inventory and increase ads fill rate to up to 100%. Specific mobile targeting, advanced system of creating analytical reports, availability of mobile rich media formats - these and more make Epom Ad Server an essential tool for successful digital advertising management.

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Epom Mobile Ad Server Epom Mobile Ad Server Presentation Transcript

  • Epom Mobile Ad Server
  • Overview • For Mobile Web and Mobile Apps (Android&iOS) • MRAID&MMA compliant • Integrated access to all major mobile networks • Supporting all mobile formats, standard, custom and reach media • Mobile-specific Targeting • Supports JS, iFrame, and image tags • Multi-screen support with screen size detection • Campaign delivery by campaign weight, individually configurable • Detailed analytics on mobile inventory performance
  • Go mobile, use Epom More Money Due to proper optimization working with multiple ad networks, precise targeting, extensive reporting, low ad serving costs, and ability to monetize your remnant inventory More savings Pay-as-you-go pricing. No set-up fee. No monthly minimums. Free banner hosting. Free targeting. Free SDKs More efficiency Properly optimize your campaigns More simple Everything is in one place - No need for separate ad server dedicated to mobile More reliable 99.75% of uptime SLA is guaranteed
  • Epom Mobile - Top Features • All best paying mobile networks integrated into Epom • Run ads for mobile web and in mobile applications • Manage all mobile ad serving options with a friendly interface • Deliver ads to all your customer’s devices (desktop, laptop, iPhone, iPad, Android) • Targeting by carrier, device, operating system, vendor, profound geo-targeting • Supporting all mobile formats, standard, custom and reach media • Supports JS, IFrame and image tags • Multi-screen support with screen size detection • Campaign delivery by campaign weight, individually configurable • Pre-made integration of non-reserved inventory mediation partners • Detailed analytics on mobile inventory performance
  • Integrated Ad Networks With Epom Mobile Ad Server you have an access to 30+ best-paying mobile networks (such as AdMob, InMobi, Smaato, JumpTap, etc) which can guarantee higher eCPM, maximize fill rates and gives revenue increase by at least 50% All best paying mobile networks integrated into Epom: • • • • • • • • • • • AdMob InMobi Jumptap Airpush MobFox MobGold Tapjoy Millennial Media LeadBolt YOC Performance Hunt • • • • • • • • • • • Smaato Adfonic Mobclix Buzzcity Mojiva Madvertise Adfonic Greystripe Microsoft Mobile Advertising Moolah Media TapIt
  • Campaigns Management • Easy to use trafficking interface • Real-time impressions, click and conversion reporting • Installations tracking for iOS and Android • Scheduling campaigns by date and time range • Auto-optimization • Campaigns delivery by campaign weight, individually configurable • Apply Mobile-specific Targeting & Limitations • Employ multiple pricing models including eCPM, CPC and CPA
  • Ad Formats and Sizes Creatives Support • • Banner images and rich media creatives. Standard and mobile formats (320x50, 300x250, 728x90, 160x600), and custom sizes Ad Sizes • • • Smartphone sizes Tablet sizes Custom sizes • Supports JS, IFrame, and image tags
  • Targeting Capabilities • Geographic location (up to city level) • Operating System/Platform: iOS, Android, etc. • Carrier/Carrier Type: AT&T, Verizon, WiFi, etc. • Vendor: Samsung, HTC, LG, etc. • Device • Frequency Capping • Retargeting Capabilities • Custom Targeting
  • In-apps Advertising Advertising on mobile becomes easy with ad management SDKs for Android and iOS. Apply a variety of techniques, mix different networks and direct advertisers, get amazing results in app monetization. With Epom Mobile Ad Server you have an access to 20+ best-paying mobile networks (such as AdMob, InMobi, Smaato, JumpTap, etc) which can guarantee higher eCPM, maximize fill rates and gives revenue increase by at least 50%.
  • Epom's Android SDK • Support of apps for: Android (Version 1.6 and higher) • Supports all standard ad formats in Mobile Apps: Image Ads, Rich Media Ads • Caching & Offline delivery • Ad Refresh for updating the ads after a customizable time period has elapsed • Cross app unique user detection
  • Epom's iOS SDK • Support of apps for: Android (Version 1.6 and higher) • Supports all standard ad formats in Mobile Apps: Image Ads, Rich Media Ads • Caching & Offline delivery • Ad Refresh for updating the ads after a customizable time period has elapsed • Cross app unique user detection
  • Installation Tracking Epom enables to tracks app installs from Google Play and App Store via unique app tracking SDK's for iOS and Android, even though the direct access to such statistics isn't usually provided. We use technology commonly used as fingerprinting technology which is applied in: • Epom App Tracker SDK for iOS • Epom App Tracker SDK for Android
  • Mobile Mediation for Apps iOS*: Android* • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • InMobi iAd AdMod Smaato Jumptap YOC Performance Milennial Media Inneractive TapIt WapStart Mojiva SmartmAd Komli Matomy TapIt * we add new ad networks upon request InMobi AdMod Smaato AdIquaity YOC Performance Milennial Media Inneractive TapIt WapStart Mojiva SmartmAd Komli Matomy TapIt Cauly Vserv
  • Premium Assistance Epom provides premium assistance for all new users. You can ask your Personal Assistant to help in transferring your existing campaigns to our ad server. You will save your time and efforts while our export will assist in every step of the process Personal Assistant will provide you with assistance on: • • • • • Setting-up campaigns Trafficking Campaign optimization Campaigns analysis and optimization Reporting and forecasting
  • Case Study – 4shared The challenge: 4shared.com used OpenX solution for ads delivery, but wasn’t happy with its mobile solution The solution: 4shared decided to try Epom ad server as a test to see if it will be able to serve all inventory including mobile The result: Epom ad server managed to deliver all 4shared ads to the right audience thus increasing profit up to 23%. CTR and ROI optimization options helped 4shared to get most of their inventory The conclusion: I am happy to recommend using Epom ad server Andrew Luilko, Sales Director at 4shared.com
  • Contact Us For cooperation requests: sales@epom.com For technical support: support@epom.com Skype: Epom.sales Epom_Support_Team Phone: +48 22 219 5028 +48 22 389 50 09 Website: www.epom.com Stay connected: