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Bill Reichert, Managing Director, Garage Technology Ventures
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Bill Reichert, Managing Director, Garage Technology Ventures

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Slide Deck from 'Art of the Pitch' at EntrepreneurTrek Mar 21 at Stanford GSB

Slide Deck from 'Art of the Pitch' at EntrepreneurTrek Mar 21 at Stanford GSB

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Bill Reichert, Managing Director, Garage Technology Ventures Bill Reichert, Managing Director, Garage Technology Ventures Presentation Transcript

  • The Art of the Pitch Bill Reichert Managing Director Garage Technology Ventures
  • The Common Wisdom . . .
    • Come up with a disruptive technology
    • Write a compelling business plan
    • Develop a stirring investor pitch . . .
    • Raise a pile of money
    • Build a world-class team
    • Ship your beta version . . .
    • Raise another pile of money
    • Ship Version 1.0
    • Hire a “real” CEO . . .
    • Raise another pile of money
    • Give lots of it to investment bankers
    • Cash out!
  • The Reality . . .
  • Top Ten Rules for Pitching Investors
  • 1. Focus on creating value
  • 2. Understand what you’re getting into
  • 3. Show traction
  • 4. Clean up your act
  • 5. Get an introduction
  • 6. Appeal to their human side
  • 7. Be consistent
  • 8. Follow the 10/20/30 rule
  • Ten Slides: 1. Core value proposition 2. Market opportunity/problem addressed 3. Unique, compelling solution and benefits/value created 4. Secret sauce: Sustainable technological advantage 5. Sustainable competitive advantage
  • Ten Slides . . . 6. Go to market plan 7. Business model 8. Team 9. Financial projections 10. Milestones and financing requirements
    • 20 minutes
    • 30 point font
    This is 20 points This is 14 points This is 12 points and what you’re using now
  • 9. Make an impression
  • 10. Tell new lies
    • Our projections are conservative
    • We have a world class team
    • Our target market is $56 billion
    • We have no direct competition
    • Our average sales cycle is 60 days
    • We have the first mover advantage
    • We’ll be cash flow positive in one year
    • All we need is 2 pct of the market
    • We expect a deal with Vodaphone any day now
    • I’ll be happy to turn over the reins to a new CEO!
  • The Art of the Pitch Resources: “ Critical Factors for Obtaining Funding” “ Writing a Compelling Executive Summary” “ Perfecting Your Pitch” http://www.garage.com/resources/index.shtml Questions, Comments: [email_address]