Teoría organizacional ( Perceptual)
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Teoría organizacional ( Perceptual)

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Éste es un archivo para fines didacticos

Éste es un archivo para fines didacticos

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Teoría organizacional ( Perceptual) Presentation Transcript

  • 1. Teoría organizacional Público Privado Empresarial Institucional Empresarial MKT Funcional Comunicativa Informa Persuade
  • 2. Filosofía Visión Valores Misión
  • 3. Formas de comunicación. Propaganda Relaciones públicas Información Publicidad