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Pitchdeck

  1. 1. Wednesday, March 20, 13
  2. 2. TARGET 3Wednesday, March 20, 13
  3. 3. PROBLEMWednesday, March 20, 13
  4. 4. PROBLEM Problem ContinuedWednesday, March 20, 13
  5. 5. SOLUTION A platform that customizes a user-friendly pack of sports nutrition to get endurance athletes through an entire month of grueling training. Liquid Multivitamin Your Pack Our Mission Athletes Sign Up Login Endurance sports nutrition delivered monthly. -----> From the pros to your doorstep.  as Free   Electrolyte Salt Spray As  lowonth Shipping $34/m How it works Amino Acid Patch 1. Tell us your needs 2. Choose your subscription 3. Get your custom aid station Glutamine Recovery Complex Our Partners FAQ Terms Privacy SOMETHING  ON  YOUR  MIND? TEXT  THE  CEO 646.484.9674 Supplement InfoWednesday, March 20, 13
  6. 6. REVENUE MODEL Subscription Commerce 4Wednesday, March 20, 13
  7. 7. CUSTOMER ACQUISITIONWednesday, March 20, 13
  8. 8. MARKET SIZEWednesday, March 20, 13
  9. 9. TEAM Ali Alvi (CTO) Josefina Rodriguez Caroline Gaynor Renyuan ChengWednesday, March 20, 13
  10. 10. COMPETITIONWednesday, March 20, 13
  11. 11. TIMELINE Test paid advertising 3PL supplier selection Volume discounts 2013 2014 75 subscribers 200 subscribers Demo test, January Beta launch, March Full launch, May Test shelf spaceWednesday, March 20, 13
  12. 12. Wednesday, March 20, 13

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