Linked In Social Media Webinar

264 views
210 views

Published on

Social Media Webinar hosted by EmpoweringPumps.com focusing on the use of Linked in for the Pump Industry.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
264
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Linked In Social Media Webinar

  1. 1. Social Media Trainingfor the Pump IndustryMarketers: Linkedin by Charli K. MatthewsFounder & President of Empowering Pumps, LLC
  2. 2. Charli K. Matthews Thank you for joining us to learn about Social Media for the Pump Industry! I am the President of Empowering Pumps, LLC and Publisher of EmpoweringPumps.com I have been in the industry for 9 years this month! The majority of my career I was spent as an Account Executive for Pumps & Systems Magazine. This is where I fell in love with the Pump Industry. For the last two years, I watched the increasing demand for social media involvement from the Pump Industry. This is why I built EmpoweringPumps.com and designed every page to use social media in some way.
  3. 3. Why is Linkedin Important?How can it help me and/or my company?
  4. 4. 35% check Linkedin Daily
  5. 5. CONTENT The backbone of social media is content. So, START WRITING now… Start writing, everyday, on anything... Start a Blog Join Facebook, Twitter, and You Tube Create a Newsletter Database Define your audience  Think about your customers, then think about their customers…
  6. 6. Linkedin Why is Linkedin my favorite social media outlet?  It’s all about Business  You can use it for lead generation  You can use it to network  You can use it to learn  You can use it to teach  You can use it to promote!  You can use it to increase SALES!
  7. 7. Linkedin Do you have a Personal LinkedIn Profile?  Is it 100% complete? Do you have a Company Profile?  Are you using all the features available… Well… Let’s take a look!
  8. 8. Company Profile How do I improve?
  9. 9. Products & Services
  10. 10. Connecting How and Who?
  11. 11. Linkedin Groups How do I find groups related to the Pump Industry? How do I decide which groups to join? How do I participate in the discussions? Should I create my own group?  How often do I monitor the group?
  12. 12. Searching Groups
  13. 13. QUESTIONS?Don’t be afraid… There are no stupid questions!
  14. 14. NEXT MONTH: Learn how to use Twitter APRIL 27, 2012 – 4:00PM EDTIF YOU HAVE ANY OTHER QUESTIONS, FEEL FREE TO EMAIL ME: CHARLI@EMPOWERINGPUMPS.COM

×