Linked In Social Media Webinar
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Linked In Social Media Webinar

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Social Media Webinar hosted by EmpoweringPumps.com focusing on the use of Linked in for the Pump Industry.

Social Media Webinar hosted by EmpoweringPumps.com focusing on the use of Linked in for the Pump Industry.

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    Linked In Social Media Webinar Linked In Social Media Webinar Presentation Transcript

    • Social Media Trainingfor the Pump IndustryMarketers: Linkedin by Charli K. MatthewsFounder & President of Empowering Pumps, LLC
    • Charli K. Matthews Thank you for joining us to learn about Social Media for the Pump Industry! I am the President of Empowering Pumps, LLC and Publisher of EmpoweringPumps.com I have been in the industry for 9 years this month! The majority of my career I was spent as an Account Executive for Pumps & Systems Magazine. This is where I fell in love with the Pump Industry. For the last two years, I watched the increasing demand for social media involvement from the Pump Industry. This is why I built EmpoweringPumps.com and designed every page to use social media in some way.
    • Why is Linkedin Important?How can it help me and/or my company?
    • 35% check Linkedin Daily
    • CONTENT The backbone of social media is content. So, START WRITING now… Start writing, everyday, on anything... Start a Blog Join Facebook, Twitter, and You Tube Create a Newsletter Database Define your audience  Think about your customers, then think about their customers…
    • Linkedin Why is Linkedin my favorite social media outlet?  It’s all about Business  You can use it for lead generation  You can use it to network  You can use it to learn  You can use it to teach  You can use it to promote!  You can use it to increase SALES!
    • Linkedin Do you have a Personal LinkedIn Profile?  Is it 100% complete? Do you have a Company Profile?  Are you using all the features available… Well… Let’s take a look!
    • Company Profile How do I improve?
    • Products & Services
    • Connecting How and Who?
    • Linkedin Groups How do I find groups related to the Pump Industry? How do I decide which groups to join? How do I participate in the discussions? Should I create my own group?  How often do I monitor the group?
    • Searching Groups
    • QUESTIONS?Don’t be afraid… There are no stupid questions!
    • NEXT MONTH: Learn how to use Twitter APRIL 27, 2012 – 4:00PM EDTIF YOU HAVE ANY OTHER QUESTIONS, FEEL FREE TO EMAIL ME: CHARLI@EMPOWERINGPUMPS.COM