Pk mcshin foundation
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  • Richmond Virginia
  • My Nanny was an alcoholic and the effects are all too noticeable—for something most of us find “fun” to do. State they are an alternative for drug/alcohol treatment, rehab, detox, as well as offers affordable detox and recovery and sober living
  • Frequently updated, upcoming events go into past events. It’s interesting that the first thing they show on their website (though lacking critical design) is upcoming events. I think however this is a good strategic move in showing abusers that the road toRecovery can be fun and cool, which I would assume is primary issue with abusers, seeing that alcohol and drugs are Substances that are incorporated with fun events Holding concerts, sporting events, festivals and “Sober St. Patricks Day” is a good way to show users they can still have fun without those substances.
  • Specifically addicts of all ages, but Ever expanding to specific needs and groups “consistently branching out to local businesses and institutions- women’s therapy, religion,, employment opportunities.
  • Their links are easily accessible and lead viewers to great relevant videos and affiliating websitesTheir GET HELP and SUPPORT EFFORTS are clearly shown But they are sporadically arranged, obviously due to their lack in design structure. They arent the first thing you see when visiting the website. This causes a problem with emergency cases They should be nearer to the top of the page as well as bolded in some way
  • Constantly updating/refreshingShocking asset
  • Only two- large arial and small arial and for the donate buttons, sans serif against cursive.
  • I purposely spit out these images of all the different fonts and styles in because that’s how I felt looking at all of themAre they good because they distinguish each file/printable specifically by their fontOr bad because there is no uniform form/printable Only one has the logo on it- they pose as very unprofessional and random
  • Strict
  • Rather than designWhat they lack in design they make up for their abundance of photos and videos Many options available
  • Not very clear where donations go to


  • 1.  McShin Foundation Presented by Emma Maiorana
  • 2. Mission & Purpose The McShin Foundation’s mission is to deliver a message of hope to recovering addicts and alcoholics and facilitate their journey to a healthier life. Founded in 2004, The McShin Foundation is Virginia's leading non-profit, full-service Recovery Community Organization (RCO), committed to serving individuals and families in their fight against Substance Use Disorders (SUDs). While providing the tools for recovering individuals to create positive lifestyles, we aim to spread the word of recovery and educate families, communities, and government regarding SUDs as well as reduce the stigma attached to them.
  • 3. Main Menu
  • 4. Audience
  • 5. Links
  • 6. Navigability
  • 7. Menu Style
  • 8. Logo/Color Scheme
  • 9. YouTube
  • 10. The McShin Blog
  • 11. Facebook
  • 12. Twitter 
  • 13. Unique Feature
  • 14. Website Fonts
  • 15. Printables
  • 16. Printables Fonts
  • 17. Language
  • 18. Strengths  Concerned with visuals  Pages of events  Easily navigable  “Fun” focus on sober mentality
  • 19. Weaknesses  Inconsistent in all aspects  Lack of structure  Menu
  • 20. Suggestions  Photo and video page  Update menu/dropdown menu  Update and freshen up social media  Redesign website  Uniform printables  Refresh Facebook & link