slideshareSlideShare is the world’s largest community for sharing presentations. It primarily functions as a tool for content marketing and education. It is designed toallow the user to share presentations, PDFs, videos, and more.
About SlideShare• SlideShare was founded in 2006• Recently purchased by LinkedIn• The site receives 60 million monthly visitors and130 million pageviews• It ranks in the top 200 websites in the world• The number of presentations tagged with #socialmedia is51,853• It has been voted as one of the top 10 tools for education andlearning
How to Use SlideShare• Reuse or remix ideas for your own use• Browse through slideshows for research or inspiration• Use as a catalyst for your content or idea to go viral• Make professional contacts within your industry• Professional presence – customize your profile, Increase SEOwith tagging• Share your ideas
SlideShare Features• Embed SlideShare widgets on blogs & websites• “Slidecasts” – audio + slides• Embed YouTube videos into slides• Share and view presentations on mobile devices• “Zipcast” – 1-click meetings that include slides + audio + video +chat (both public and private options)• Analytics (premium – PRO version)• Custom brand your SlideShare profile• “SendTracker” – allows user to send unique link to select people– social media direct messaging
Create & Connect SlideShare allows the user to connect with existing Facebook and Linkedin profiles upon signing up.SlideShare was bought by LinkedIn in 2012, and the two platforms are very integrated.
Who Uses SlideShare?• Government Agencies •White House, Army, Navy, NASA, UN• Technology Companies •Dell, Blackberry, IBM• Salespeople (Send Tracker and Lead Generator)• Educators• Students• Entrepreneurs• Job Seekers
Publishers & SlideShareFeatured profiles of users in the Media/Publishing Industry
The Pioneer WomanHow she uses it: Personal brand extension, platform for content marketing, and a means of connecting with industry experts
How can WE use it?• Share presentations privately within Meredith•Exploration and research for continued learning• Facilitate technology creation– customizable blog widgets• Monitor trends and new ideas •Media/Publishing •Technology/Internet •Advertising/Marketing/PR