THE ART OF STORYTELLING IN SOCIAL MEDIA
Music is almost a natural component to have in storytelling. Our online lives are made up
of moments that contain, in many cases, a soundtrack to accompany them. In tech driven
companies, where information flows quickly and changes are common, there is a need to
organize these stories and transform them into something relevant for your audience.
I'll talk about finding relevant stories to tell, elaborate them with a music component while
keeping all social media actions relevant to a company's objectives.