MCA12 - Tomi Ahonen
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MCA12 - Tomi Ahonen

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  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Profiting from Mobile Revolution for HSM event in Sao Paulo Brazil November July 2011 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Profiting from Mobile Revolution for HSM event in Sao Paulo Brazil November July 2011 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Profiting from Mobile Revolution for HSM event in Sao Paulo Brazil November July 2011 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Profiting from Mobile Revolution for HSM event in Sao Paulo Brazil November July 2011 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Mobile Media at the TIGO event Guatemala City, Guatemala August 2011 This slide may be forwarded and re-utilized and Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized and Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac 2009 (an eBook) 2009 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on sports and advertising on mobile at the FIFA 2010 conference in London January 2010 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac 2009 (an eBook) 2009 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on sports and advertising on mobile at the FIFA 2010 conference in London January 2010 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Mobile Money for the International Payments Summit in London, March 2011 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac 2009 (an eBook) 2009 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on sports and advertising on mobile at the FIFA 2010 conference in London January 2010 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac 2009 (an eBook) 2009 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on sports and advertising on mobile at the FIFA 2010 conference in London January 2010 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Mobile Media at the TIGO event Guatemala City, Guatemala August 2011 This slide may be forwarded and re-utilized and Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Mobile Media at the TIGO event Guatemala City, Guatemala August 2011 This slide may be forwarded and re-utilized and Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation at a Halcom / PlatiMo event in Serbia in June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Mobile Marketing for Turkcell in Istanbul June 2011 This slide may be forwarded and re-utilized a nd Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Profiting from Mobile Revolution for HSM event in Sao Paulo Brazil November July 2011 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac 2009 (an eBook) 2009 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized and Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on Mobile Media at the TIGO event Guatemala City, Guatemala August 2011 This slide may be forwarded and re-utilized and Tomi Ahonen does NOT need to be credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described on one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described on one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described on one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant and Blogger. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 Tomi Ahonen lectures regularly at Oxford University's short courses on 3G and Digital Convergence This slide is part of a Tomi T Ahonen presentation on the mobile telecoms future, at the Tel.Con 12 Conference in Auckland New Zealand in April 2012 This slide may be forwarded and re-utilized as long as Tomi Ahonen is credited as the original source For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com or follow his Twitter feeds @tomiahonen
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com
  • Slide by Tomi T Ahonen, 3G Author, Strategy Consultant, Blogger and Podcaster. His books are: Tomi Ahonen Almanac (an eBook) 2009-2010-2011 Tomi Ahonen Phone Book (an eBook) 2010 The Insider's Guide to Mobile (a free eBook available at Lulu) 2011 Pearls Vol 1: Mobile Adverttising (an eBook) 2009 Pearls Vol 2: Mobile Social Networking (an eBook) 2009 Pearls Vol 3: Mobile Money (an eBook) 2011 Mobile as 7th of the Mass Media , 2008 Digital Korea , with Jim O'Reilly 2007 Communities Dominate Brands , with Alan Moore, 2006 3G Marketing: Communities & Strategic Partnerships , with Timo Kasper and Sara Melkko, 2003 m-Profits: Making Money from 3G , 2002 Services for UMTS: Creating Killer Applications , with Joe Barrett, 2002 JOIN Tomi at Forum Oxford free discussion panel about mobile at www.ForumOxford.com “ Pearls” are real mobile services that have been discussed in the public domain, described one slide. Tomi T Ahonen collects Pearls and has already discussed more than 1,000 Pearls at public conferences. This slide may be forwarded and re-utilized as long as tomiahonen.com is credited as the original source Tomi's marketing blogsite is www.Communties-Dominate.blogs.com His Twitter feed is @tomiahonen Tomi Ahonen lectures regularly at Oxford University's series of courses on 3G For more information on Tomi T Ahonen, 3G Author and Strategy Consultant, or any of his books and services, please see the website www.tomiahonen.com

MCA12 - Tomi Ahonen MCA12 - Tomi Ahonen Presentation Transcript

  • "Mobile is emerging as a mass media", Mr Ahonen adds. The Wall Street Journal, 30 Sept 2008 Lets Talk About Mobile Money (Keynote) Tomi T Ahonen, MBATomi Seen at: Author and Consultant50 Countries 300 Presentations Twitter: @tomiahonen80 Cities Cumulative Audience over 100,000 people www.tomiahonen.com Mobile Convention Amsterdam Netherlands 8 May 2012 Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Lets Start with Size.. The most widely spread technology.. everCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • How Big is it?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Most Widely Spread Technology!• World at end of 2012 of 7.0 Billion people:• 1.5 Billion personal computers of any kind incl iPad• 1.9 Billion TV sets incl multiple TVs in same home• 3.0 Billion internet users incl mobile and shared• 4.0 Billion FM Radios in use globally• 6.9 Billion total mobile phone subscriptions• and only 4.2 B people use a tootbrush Sources: TomiAhonen Consulting 2012, MMA Forum 2010Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Fundamental Curves Revisited87 tion Po pula6 bile5 Mo4 o FM Radi32 TV hone Landline P1 PC et I ntern0 1961 1966 1971 1976 1981 1986 1991 1996 2001 2006 2011 "Fundamental Curves" Theory by Tomi T Ahonen, from his book M-Profits (2002) updated & revised 2011 Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Fundamental Curves Revisited87 tion Po pula6 bile5 Mo4 o FM Radi32 TV hone Landline P1 PC et I ntern0 1961 1966 1971 1976 1981 1986 1991 1996 2001 2006 2011 "Fundamental Curves" Theory by Tomi T Ahonen, from his book M-Profits (2002) updated & revised 2011 Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • How Fast is Mobile?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • SMS 4 Minutes, eMail 48 Hours• New Zealand statistics said SMS read within 4 minutes, an email within 48 hours. Source: New Zealand Herald 25 Apr 2010• Tomi comment - SMS is literally 720 x faster than email in message opening through-putCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Mobile Web 720x Faster• The IAB Internet Advertising Board has released some mobile web and mobile commerce data• In the UK, half of all mobile phone users already use mobile commerce• The average time that a person will pursue a commercial transaction from web search to real purchase is about one month• On the phone the time lag between search and m-commerce is about one hour• Quite literally e-commerce on mobile is 720x faster Source: IAB 14 June 2011Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • How Addicted Are We?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Compulsive? Every 6.5 Minutes• Nokia reported at MindTrek 2010 that the world average is already 150 times per day• That means once every 6 and half minutes of every waking hour of every day across the planet..• Even in Africa it is already 82 times per day as Young and Rubicam said in its Mobile Mania Report (thus even in Africa every 12 min of every waking hour) Sources: Young & Rubicam Mobile Mania Report April 2010, Nokia presentation MindTrek Tampere Finland Oct 2010Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • How Important is it?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Why Run Into Burning Home?• "Photographs used to be the item people would run into a burning building to go retrieve. Today a mobile phone has replaced that." - Jeffrey Hayzlett, CMO Kodak, 2010Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Patron Saint of Mobile• A statue of an angel with mobile phone now at the Sintjanskathedral ie St Johns Cathedral in Den Bosch, Netherlands. The ut Engelke (the little Angel) has her own 0900 number and Twitter page Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Consumer of Mobile Youth of Today is Customer of TomorrowCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • US Teens 61% take mobile over TV• ChaCha interviewed 1,500 teens and young adults about their media habits.• If forced to pick one device, 61% would take mobile, 18% the computer, 11% TV and 11% radio• 68% of teens said SMS was their favorite way to communicate vs 10% voice calls, 9% facebook, 3% instant messaging and 0.3% said email Source: ChaCha 18 May 2010Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Texting Tolstois War & Peace• Pew reports in 2010 that 30% of American teenagers average sending over 100 SMS text messages per day• How much is that? Lets compare. There are 3,197,779 characters in total in Leo Tolstois massive novel War & Peace• If counting full-length 160 character messages, a teenager sending 100 SMS per day would type full text of War & Peace in under 7 months!Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • 10% Ok SMS during Sex• Astonishing finding from UK survey of youth• 10% of youth think its ok to send SMS text messages while having sex, according to Retrovo research• 49% say its ok to send messages while eating Source: Mashable 8 May 2010 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Vodafone NZ about Mobile Web• Vodafone statistics at the annual Tel.Con conference:• 74% check social networking from bed• 41% check the mobile internet while on toilet• 38% have settled a bet by finding answer on phone• 23% have used mobile to check answer for pub quiz• 23% access the mobile internet at the beach Source: Vodafone NZ presentation at Tel.Con in Auckland April 2012 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Nomophobia fear of no connection• Nomophobia first diagnosed in 2008 and is the fear of being without a mobile phone contact or connection• A survey of 1,000 UK employed adults by SecurEnvoy found 66% fear losing their mobile phone. 41% carry two phones to prevent it• 49% of UK adults have become upset at partner for spying on phone• 41% of British mobile phone users have set a PIN code and 10% encrypt their phones to secure them Source: The Telegraph 16 Feb 2012 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Dont think its only mobile• In the industrialized world, It will be a Multimedia, multi-platform environment• But the (smart)phone is the preferred media• And mobile will be present when we consume other media Source: book Digital Korea Pearls: Real Mobile Services Ahonen & OReilly 2007 collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Imagine Perfect MoneyCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If Money had a ScreenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Welcoming w Exchange Rate• Singtel in Singapore has introduced personalised exchange rates for the welcoming message to incoming tourists based on what country your roaming phone is from. For frequent travellers this is a brilliant innovation Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If Money Could TalkCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Hong Kong Guinness & Rugby• Guinness adver-app Guide to HK Sevens rugby trmnt• Included free tournament guide, players, stats etc• Was also Hong Kong tourist guide, maps, etc including of course pubs serving Guinness• Translator English to Cantonese basic tourist phrases• Generated 25% more Guinness sales, said Sean Rach of Ogilvy (2010) Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If Money RememberedCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Pepsi Tracks Use by Bottle• Idea originally from Japan, where Marlboro cigarettes put unique codes in packets of cigarettes in contest• Now Pepsi runs similar campaigns, sometimes with SMS codes under the cap of the bottle, other times using QR codes on the label• Idea is to get unique mobile phone user info on how frequently they consume Pepsi products• And which flavors they prefer• Incentive is contests and awards Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If Money Grew on Trees?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Japan Coffee Instant Discount• Coco Presso vending machine coffee in Japan has innovated with discount coupons to promote trialing the new coffee in a can, using NFC• There are many posters in Japan, usually right next to vending machines that offer Coco Presso.• Get instant discount to your phone, redeem it at vending machine. Brilliant. Source: Wireless Watch Japan 29 Oct 2009 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Or Money Floated Around?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • iButterfly Flies to Hong Kong• Japanese AR iButterfly by D2C coming to Hong Kong• Catch a butterfly, get a coupon from a sponsor• 300,000 users collected 10M butterflies in under 1 yr Source: Cherry Picks presentation at MMA Asia Forum 25 April, 2012Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • User-Manufactured Money?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • m-Stamps Spreading• First done in Germany with E Plus and Postal Office selling stamps via mobile phone. Virtual stamp equivalent is by unique 12 digit code. You just print those 12 digits on your envelope and mail it..• Now Denmark and Sweden have also launched it Sources: Netsize Guide 2009, Textually 7 March 2011 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If Money Stopped Crime?Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Sweden - Bus Drivers Robbed• Sweden had a wave of robberies of bus drivers for their cash. So Sweden followed Estonias m- parking example, and eliminated cash as acceptable payment for public transport• The crime ended• Most used way to pay? Mobile of course• Sweden became first country to start official government discussions of the elimination of cash altogether, in parliament in 2010Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If Money Could SellCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tesco Mobile Shopping Assistant• Tesco in the UK offers a mobile phone based shopping assistant• It seems innocent enough at the start - you can use it to create your shopping list - and to help you, you can use the 2D barcode scanner while in the store to easily add items to the shopping list• But here is the magical benefit - you tell it which Tesco store you will shop in, and the shopping list will be re-arranged in the order of the items in the shopping aisles! Source: Addictive presentation at Mobile Marketing Forum Sao Paulo Brazil 2 Sept, 2010 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If Money Sold moreCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • 14% More Vending via SMS• Coca Cola revealed at MMA Asia Forum that when they implemented SMS payments to their vending machines in Spain, they achieved a 14% increase in the sales per vending machine on average• Note Coca Cola invented the SMS-enabled vending machine, in Finland in 1998 and holds many patents in the SMS area of mobile commerce and marketing Source: Coca Cola presentation at MMA Asia Forum May 4-5, 2011 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • "If we have the ball, the other side cant score." - Johan CruyffCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • "If we have the ball, the other side cant score." - Johan Cruyff “I skate to where the puck is going to be, not where it has been.”Copyright © Tomi T Ahonen 2012 www.tomiahonen.com - Wayne@tomiahonen Twitter: Gretzky
  • Mobile Will Win It Is InevitableCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Future of Money is...• Visa Europe showed a corporate Visa video to the Slovakian Mobile Marketing Forum with a stunning statement about mobile phone based credit cards and payment cards. The official Visa view is that:• "The Visa card of the future is a Visa mobile card."• And the video ended with the position of Visa about the future of money:• "The future of payments is mobile." Source: Visa Europe corporate video shown at MMMMXI Conference Bratislava 10 May 2011Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Future of Money is...• Visa Europe showed a corporate Visa video to the Slovakian Mobile Marketing Forum with a stunning statement about mobile phone based credit cards and payment cards. The official Visa view is that:• "The Visa card of the future is a Visa mobile card."• And the video ended with the position of Visa about the future of money:• "The future of payments is mobile." Source: Visa Europe corporate video shown at MMMMXI Conference Bratislava 10 May 2011 STOP PRESS: Nov 21, 2011: Turkey announces target date of 2025 to end cash!Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • iConsierge NTT DoCoMo• Start with Osaifu Keitai - the worlds first mobile wallet• So your money is mobile, your coupons are mobile, your keys are mobile, your loyalty cards are mobile..• Then add intelligence: iConsierge• Now your mobile phone acts like the most helpful assistant, secretary, or consierge service ever• NTT DoCoMo reported in 2011 it had reached 6.2 million users of iConcierge service or 11% of total NTT DoCoMo subscribers• Japanese users say it seems like the mobile phone reads their minds!Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • mAd Money When money and advertising merge, via mobileCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • From Advertising SideCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • McCafe Indonesia 16% Redemption• McCafe & Out There Media used opt-in mobile ads in Indonesia to test new flavors of iced drinks• The campaign achieved 18% response rates - and of those responses, 89% actually redeemed offers for drinks - resulting in 16% redemption rate• Direct Marketing typically gets only 1.2% response rates and web ads get 0.2% response rates Source: Mobile Marketing 7 Oct 2011 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • McCafe Indonesia 16% Redemption• McCafe & Out There Media used opt-in mobile ads in Indonesia to test new flavors of iced drinks• The campaign achieved 18% response rates - and of those responses, 89% actually redeemed offers for drinks - resulting in 16% redemption rate• Direct Marketing typically gets only 1.2% response rates and web ads get 0.2% response rates Source: Mobile Marketing 7 Oct 2011 Mobile Response Rates: 90x better! Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • From Banking SideCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • m-Banking 40% of Kenya GDP• M-Pesa by Safaricom is now 5 years old, with 15M users. Rival Airtel (ex Zain) has 2.9M users.• Kenya pop 40M (26M age 18+) 69% of adults have m-banking account, 2.2x more than real bank acct• M-Pesa has 37,000 merchants• Central Bank of Kenya says daily transaction value is 2B Kenya Shillings ($20M). Average transfer $29• Already 40% of Kenya GDP transits a mobile phone Sources: Mobile Money Africa 1 Feb 2012, Business Day 22 Mar 2012, Chetan Sharma Consulting Apr 2012 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Next: Merge The TwoCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Camphone Shopping Home Plus• Tescos South Korean supermarket Home Plus offers home delivery as most supermarkets do. They launched the virtual shop for cameraphones at underground train stations. Source: MIT Technology Review, 5 July 2011 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Camphone Shopping Home Plus• Tescos South Korean supermarket Home Plus offers home delivery as most supermarkets do. They launched the virtual shop for cameraphones at underground train stations.• Increased sales 130% Source: MIT Technology Review, 5 July 2011 Already copied: October: Prague November: Chicago December: LondonCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • 52% Changed Mind in Store!• ComScore survey of US smartphone users found that 52% had changed their mind inside a store about what to buy, based on price-shopping they did inside the store, on their smartphone Source: Mary Meeker Internet Report 18 October 2011Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • "Ads + money = advocurrency." - Jonathan JMac MacDonaldCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Lets Take A Pause Here.. A few practical points..Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Who Wants My Latest Book? Available Now Free on Lulu.com: 350 pagesCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • If you like my slides...Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • I am here to meet YOU..Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Making it Magical Delight and Astonish Your AudiencesCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Now: The Caloriephone..• NTT DoCoMo in Japan has introduced service for its cameraphones where the consumer just points his cameraphone at a dish and takes picture• The operators database will recognize over 1,000 items in Japanese cuisine and estimate the calories involved - and count the calories for the consumer Source: Ubergizmo 3 Oct 2011 Pearls: Real Mobile Services collected by Tomi T AhonenCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Thank youFollow Tomi on Twitter and his blog..Twitter @tomiahonencommunities-dominate.blogs.comtomi@tomiahonen.comwww.tomiahonen.com Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tomi T Ahonen, Author & Consultant Competitiveness, Business Case, Marketing, and Profitability "Service creation and marketing will be key to 3G," Ahonen said. Total Telecom 12 October 2000• Provides workshops, training and consulting in how to make money with mobile adn converged services.• The worlds most prolific new mobile service evangelist, has introduced over 1,000 new service concepts at public conferences; is quoted in 120 books by his peers• Quoted in over 400 press stories in a dozen languages; keynotes at over 300 major conferences on 6 continents; his daily blog is syndicated on CNBC, NY Times, etc• Lectures at Oxford University on 3G and Convergence• Available as a motivational speaker at your event!• Read his bestsellers "Digital Korea", "Communities Dominate Brands", “Mobile as 7th of the Mass Media” etc Earlier Tomi Ahonen has set up website: www.tomiahonen.com & run Nokia’s 3G Business Consultancy. Previously he e-mail: tomi@tomiahonen.com worked for 3 operators where he blog: communities-dominate.blogs.com created the world’s first fixed- twitter: @tomiahonen mobile service bundle and set a world record for taking market• Tomis newest book "The Insiders Guide to Mobile" share from the incumbent Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tomi Ahonen Books:2011 Pearls Vol 3: Mobile Money (ebook: tomiahonen.com)2011 TomiAhonen Almanac 2011 (ebook: tomiahonen.com)2010 The Insiders Guide to Mobile (free ebook: lulu.com)2010 TomiAhonen Phone Book 2010 (ebook: tomiahonen.com)2009 Pearls Vol 2: Mobile Social Networking (ebook: tomiahonen.com)2009 Pearls Vol 1: Mobile Advertising (ebook: tomiahonen.com)2008 Mobile as 7th of the Mass Media (hardcover: futuretext)2006 Digital Korea (hardcover: futuretext)2005 Communities Dominate Brands (hardcover: futuretext)2004 3G Marketing (hardcover: John Wiley)2002 M-Profits (hardcover: John Wiley)2002 Services for UMTS (hardcover: John Wiley)see all Tomi T Ahonens books with links at www.tomiahonen.comCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tomi Ahonen eBooks eBooks only via tomiahonen.com Pearls Vol 2: Mobile Social Networking Foreword by Mark Curtis, CEO of Flirtomatic, 171 pages, eBook format only, April 2009 - Cost only 9.99 Euro Tomis second volume of "Pearls", has 50 case studies of real world services around topics of mobile social networking and digital communities covering all biggest stories including Mixi, Mobage, Flirtomatic, Itsmy, Qik, Twitter, Cyworld, Habbo, Mogi, Tohato, MTV, i-Report etc. Pearls Vol 1: Mobile Advertising Foreword by Russell Buckley, SVP Admob, Chairman Mobile Marketing Association 171 pages, eBook format only, January 2009 - Cost only 9.99 Euro Launching an eBook series of Tomis "Pearls", this first volume has 50 case studies of real world services around topics of mobile advertising and marketing from 19 countries including location-based, coupons, viral, advergaming etcCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tomi Ahonen eBooks eBooks only via tomiahonen.com Tomi Ahonen Almanac 2011 188 pages, eBook format only, February 2011 - Cost only 9.99 Euro Comprehensive industry review and almanac with 92 tables, charts and diagrams, covering all major aspects of the mobile telecoms industry from handsets to services, from customers to networks, from SMS text messaging to content from mobile internet to mobile advertising."Whenever I need a stat, Tomi seems to have it, so Id highly recommend this." - Russell Buckley, MD Admob Europe, Chairman Mobile Marketing Association"Speaking of statistics, Tomi Ahonen has put together the Tomi Ahonen Almanacas an eBook for mobile nuts. In it, you can quickly find mobile penetrationof say, Thailand, or that 51% of the Earths population has at least onecellphone, and one in 8 mobile walks around with 2 phones in their pockets!" - Ricky "The Guru" Cadden at Symbian Guru"Tomi Ahonen is the king of mobile statistics and knows more about themobile space than any one I know" - Paul Poutanen founder and President of Mob4hire"If youre interested in mobile statistics, you really need to pick up a copy ofTomi Ahonens Almanac. The Almanac is full of hard to find information." - WAP Review Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tomi Ahonen eBooks eBooks only via tomiahonen.com Tomi Ahonen Phone Book 2010 198 pages, eBook format only, January 2011 - Cost only 9.99 Euro Brand new statistical volume for January 2011. Comprehensive review and almanac of handset side of mobile industry with 98 tables, charts and diagrams, with all market shares, average sales prices, features, operating systems etc for smartphones, dumbphones and major brands in handsets. It is the companion piece to highly popular TomiAhonen Almanac.Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tomi Ahonen six hardcover books all six hardcover books are available at Amazon Mobile as 7th of the Mass Media, 2008 explains the media opportunities in mobile from music and gaming to TV and social networking and even internet and adertising. 322 pages. Digital Korea, 2007 with Jim OReilly is case study in digital convergence from the most advanced information society of South Korea. covers internet, TV, mobile, ecash, egoverment, robotics, telematics, virtual reality etc 282 pages. Communities Dominate Brands, 2005 with Alan Moore first business book on social networking 280 pages. 3G Marketing, 2004, with Timo Kasper & Sara Melkko is marketing handbook for mobile operators M-Profits 2002 Still only complete business book for mobile, 360 p Services for UMTS, 2002, with Joe Barrett was first services and applications book for 3G, 373 pagesCopyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Selected TomiAhonen Workshops• Changing Customer Needs in Mobile Most requested workshop currently, includes “steps” to addiction, “split” personalities, time to change..• Mobile as 7th Mass Media Tomis latest workshop discussing media convergence and unique aspects of mobile. Also adopted for Oxford Univ.• Social Networking / Mobile Digital Communities based on his book Communities Dominate Brands, may be run with SMLXL. Adopted for Oxford U.• New Mobile Service Creation From ideas to money-making, for mobile and fixed, for operators, vendors, content partners etc, includes 6 M’s and Early 8• Business of Mobile Telecoms (2G, 2.5G, 3G) Adopted for Oxford U• 3G TV covering video and TV convergence with mobile. Adopted for Oxford U• Mobile Marketing and Advertising featuring "Engagement Marketing"• Segmentation and Customer Understanding may be run with Xtract• Launch Marketing for 2.5G and 3G also adopted for Oxford University• MVNO, Revenue Sharing & Partnerships can include building a model• Forecasting and Business Modelling in Telecoms Popular workshop• Competitiveness in Telecoms Workshop form or competition simulation:• Workshops are very cost-effective ! Write tomi@tomiahonen.com for more.Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Tomi Thought Pieces & White Papers• TomiAhonen Thoughts Mobile Messaging, February 2010• TomiAhonen Thoughts Mobile in Developing World, October 2009• TomiAhonen Thoughts Evolution of Mobile Phone, June 2009• TomiAhonen Thoughts Mobile Social Networking, April 2009• TomiAhonen Thoughts Mobile Internet, February 2009• TomiAhonen Thoughts Mobile Industry Size 2009, January 2009• TomiAhonen Thoughts Mobile 7th Mass Media, September 2008• TomiAhonen Thoughts Mobile Customers, August 2008• TomiAhonen Thoughts Mobile Advertising, April 2008• TomiAhonen Thoughts Mobile TV, December 2007• TomiAhonen Thougths on MVNOs, June 2006• SMLXL White Paper 7th Mass Media, June 2007*• SMLXL White Paper Pop Idol, June 2006*• * Co-authored Tomi Ahonen with Alan Moore CEO of SMLXL• Write to tomi@tomiahonen.com for your free copy of any of the above Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen
  • Recommended Books• Mobile as 7th of the Mass Media, Tomi T Ahonen, 2008• Communities Dominate Brands Ahonen & Moore, 2005• Mobile Advertising, Sharma, Herzog & Melfi, 2008• Digital Korea, Ahonen & OReilly, 2007• Mobile Marketing Handbook, Kim Dushinski, 2009• Mobile Internet for Dummies, OFarrell, Levine, Algroy, Pearce & Appelquist, 2008• Wireless Broadband, Fotheringham & Sharma, 2008• Mobile Web 2.0, Jaokar & Fish, 2006• Distraction, Mark Curtis, 2005• M-Profits, Tomi T Ahonen, 2002• Next Generation Wireless Apps, Paul Golding, 2004• 3G Marketing, Ahonen, Kasper & Melkko, 2004• Mobile Strategy, Tom Weiss, 2006• ...And of course The Dilbert Future by Scott Adams..Copyright © Tomi T Ahonen 2012 www.tomiahonen.com Twitter: @tomiahonen