Banking 2.0 It’s all about socialising, sharing and creating Erik van Roekel, Marco Derksen Mei 2008 An introduction
Aalten ,  Amsterdam ,  Arnhem , Hogeschool Arnhem-Nijmegen,  scheikunde , Katholieke Universiteit Nijmegen,  Organon ,  da...
Introduction Technology and social shift
Postbankvideo You have ain’t seen nothing yet!
From analogue to networked digital Analogue Digital Networked digital Personal Video  Recorders Flat Screen TVs Media PCs ...
From geek to common usage
New business rules
Communication shift
Social networks
Socialising & sharing
Back to the old days?
Trust?
Trust?
New players in new markets bestaande spelers nieuwe spelers bestaande markt nieuwe markt
Banking 2.0 (Frankwatching)
Payment
Examples Paypal
Examples Paypal
Examples Google Checkout
Examples Amazon Payments Server
Examples Xoom.com
Examples RevolutionMoneyExchange.com
Lending
Examples Prosper.com
Examples Prosper.com
Examples Zopa.com
Examples Boober.nl
Examples VirginMoney (CircleLending)
Examples Fynanz.com
Examples Boober.nl
Examples BooberWatch.nl
Person-to-person or p2p-lending Is this a disruptive service or a niche market?
Person-to-person or p2p-lending Is this a disruptive service or a niche market?
Person-to-person or p2p-lending Is this a disruptive service or a niche market?
Person-to-person or p2p-lending Is this a disruptive service or a niche market?
Saving & investment
Examples SmartyPig.com
Examples ChipIn.com
Examples LoyaltyMatch.com
Examples SocialPicks.com
Examples Herdstreet (herdst.com)
Examples BullPoo.com
Examples MyFootballClub.co.uk
Money management
Examples BillMonk.com
Examples Bill.com (voorheen Cashview)
Examples Bizner/Reeleezee
Examples Mint.com
Examples Geezeo.com
Examples Wesabe.com
Examples Wesabe.com
Examples Wesabe.com
Examples Wesabe.com
Examples Wesabe.com
Examples Wesabe.com
Examples Mint, Geezeo or Wesabe? (happydollars.blogspot.com)
Examples MoneyStrands + Expensr
Marketing & communication
Fragmented customers 20 th  Century Homogenous Customers 21 st  Century Fragmented Customers Extreme shifts in: Age Wealth...
Trust?
Social networks or online communities
Marketing & communication Analytics
Marketing & Communication Analytics are becoming increasingly important
Marketing & communication Where are my customers?
Marketing & Communication Esmee Denters op YouTube
Marketing & Communication MoveOutMoveUp (ING Direct) op YouTube
Marketing & Communication Postbank op YouTube (via Brandbase)
Marketing & Communication Postbank op YouTube (via Marketingfacts)
Marketing & Communication RaboSportTV (eigen channel op YouTube)
Marketing & Communication ING embedded video
Marketing & Communication Postbank WebTV (met ING Embedded Videoplayer)
Marketing & Communication SkyDiver-gadget voor Hyves (Centraal Beheer)
Marketing & Communication Rabobank Hyves.nl
Marketing & communication Online communities
Marketing & Communication Wells Fargo weblogs
Marketing & Communication Wells Fargo “Student LoanDown” weblog
Marketing & Communication Executive Blog Bryan Inch, GM RaboPlus
Marketing & Communication Raboblog.nl
Marketing & Communication Join2grow.biz (Fortis)
Marketing & Communication Flametree (ABN AMRO)
Marketing & Communication Listening to customer
Marketing & Communication Google Labs
Marketing & Communication American Express Labs
Marketing & Communication American Express Account Widget
Marketing & Communication Geldwaardering.nl
Marketing & Communication Vanspaarbankveranderen.nl
Marketing & Communication Blackboard (ABN AMRO)
Marketing & Communication Postbankmoetblijven.nl
Marketing & Communication Bizner (Reeleezee)
Marketing & Communication Bizner (Reeleezee)
Future of banking?
Banking in 2020
References <ul><li>Resources: </li></ul><ul><li>Everything 2.0 (Bob Stumpel) </li></ul><ul><li>Person-to-Person Lending 2....
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Marco Derksen Banking 2.0

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  • Marco Derksen Banking 2.0

    1. 1. Banking 2.0 It’s all about socialising, sharing and creating Erik van Roekel, Marco Derksen Mei 2008 An introduction
    2. 2. Aalten , Amsterdam , Arnhem , Hogeschool Arnhem-Nijmegen, scheikunde , Katholieke Universiteit Nijmegen, Organon , datamining , marketing , consultant, VODW Marketing Village, BrandmarC , P&G, ING, digitale media , gezin , Share of Mind, Essent, Amicon, webanalytics, ilse media, Marketingfacts , Lenthe (Marketing Tribune) , Blogads, Upstream , HAN , Blogresearch , Social networks, IAB, VPRO
    3. 3. Introduction Technology and social shift
    4. 4. Postbankvideo You have ain’t seen nothing yet!
    5. 5. From analogue to networked digital Analogue Digital Networked digital Personal Video Recorders Flat Screen TVs Media PCs Multi-media mobile phones Games consoles PDAs Portable Media Players Digital imaging devices Media Servers IP TV STBs Mp3 players Removable storage Handheld Games consoles Networked DVD players Digital radio Wearable media Streaming media players Notebook & tablet PCs
    6. 6. From geek to common usage
    7. 7. New business rules
    8. 8. Communication shift
    9. 9. Social networks
    10. 10. Socialising & sharing
    11. 11. Back to the old days?
    12. 12. Trust?
    13. 13. Trust?
    14. 14. New players in new markets bestaande spelers nieuwe spelers bestaande markt nieuwe markt
    15. 15. Banking 2.0 (Frankwatching)
    16. 16. Payment
    17. 17. Examples Paypal
    18. 18. Examples Paypal
    19. 19. Examples Google Checkout
    20. 20. Examples Amazon Payments Server
    21. 21. Examples Xoom.com
    22. 22. Examples RevolutionMoneyExchange.com
    23. 23. Lending
    24. 24. Examples Prosper.com
    25. 25. Examples Prosper.com
    26. 26. Examples Zopa.com
    27. 27. Examples Boober.nl
    28. 28. Examples VirginMoney (CircleLending)
    29. 29. Examples Fynanz.com
    30. 30. Examples Boober.nl
    31. 31. Examples BooberWatch.nl
    32. 32. Person-to-person or p2p-lending Is this a disruptive service or a niche market?
    33. 33. Person-to-person or p2p-lending Is this a disruptive service or a niche market?
    34. 34. Person-to-person or p2p-lending Is this a disruptive service or a niche market?
    35. 35. Person-to-person or p2p-lending Is this a disruptive service or a niche market?
    36. 36. Saving & investment
    37. 37. Examples SmartyPig.com
    38. 38. Examples ChipIn.com
    39. 39. Examples LoyaltyMatch.com
    40. 40. Examples SocialPicks.com
    41. 41. Examples Herdstreet (herdst.com)
    42. 42. Examples BullPoo.com
    43. 43. Examples MyFootballClub.co.uk
    44. 44. Money management
    45. 45. Examples BillMonk.com
    46. 46. Examples Bill.com (voorheen Cashview)
    47. 47. Examples Bizner/Reeleezee
    48. 48. Examples Mint.com
    49. 49. Examples Geezeo.com
    50. 50. Examples Wesabe.com
    51. 51. Examples Wesabe.com
    52. 52. Examples Wesabe.com
    53. 53. Examples Wesabe.com
    54. 54. Examples Wesabe.com
    55. 55. Examples Wesabe.com
    56. 56. Examples Mint, Geezeo or Wesabe? (happydollars.blogspot.com)
    57. 57. Examples MoneyStrands + Expensr
    58. 58. Marketing & communication
    59. 59. Fragmented customers 20 th Century Homogenous Customers 21 st Century Fragmented Customers Extreme shifts in: Age Wealth Ethnicity/Culture Lifestage patterns Household composition Value systems Bron: IBM Institute for Business Value Customer Segments % of population Customer Segments % of population
    60. 60. Trust?
    61. 61. Social networks or online communities
    62. 62. Marketing & communication Analytics
    63. 63. Marketing & Communication Analytics are becoming increasingly important
    64. 64. Marketing & communication Where are my customers?
    65. 65. Marketing & Communication Esmee Denters op YouTube
    66. 66. Marketing & Communication MoveOutMoveUp (ING Direct) op YouTube
    67. 67. Marketing & Communication Postbank op YouTube (via Brandbase)
    68. 68. Marketing & Communication Postbank op YouTube (via Marketingfacts)
    69. 69. Marketing & Communication RaboSportTV (eigen channel op YouTube)
    70. 70. Marketing & Communication ING embedded video
    71. 71. Marketing & Communication Postbank WebTV (met ING Embedded Videoplayer)
    72. 72. Marketing & Communication SkyDiver-gadget voor Hyves (Centraal Beheer)
    73. 73. Marketing & Communication Rabobank Hyves.nl
    74. 74. Marketing & communication Online communities
    75. 75. Marketing & Communication Wells Fargo weblogs
    76. 76. Marketing & Communication Wells Fargo “Student LoanDown” weblog
    77. 77. Marketing & Communication Executive Blog Bryan Inch, GM RaboPlus
    78. 78. Marketing & Communication Raboblog.nl
    79. 79. Marketing & Communication Join2grow.biz (Fortis)
    80. 80. Marketing & Communication Flametree (ABN AMRO)
    81. 81. Marketing & Communication Listening to customer
    82. 82. Marketing & Communication Google Labs
    83. 83. Marketing & Communication American Express Labs
    84. 84. Marketing & Communication American Express Account Widget
    85. 85. Marketing & Communication Geldwaardering.nl
    86. 86. Marketing & Communication Vanspaarbankveranderen.nl
    87. 87. Marketing & Communication Blackboard (ABN AMRO)
    88. 88. Marketing & Communication Postbankmoetblijven.nl
    89. 89. Marketing & Communication Bizner (Reeleezee)
    90. 90. Marketing & Communication Bizner (Reeleezee)
    91. 91. Future of banking?
    92. 92. Banking in 2020
    93. 93. References <ul><li>Resources: </li></ul><ul><li>Everything 2.0 (Bob Stumpel) </li></ul><ul><li>Person-to-Person Lending 2.0 (Banking Report) </li></ul><ul><li>Top 25 Web 2.0 Apps for Money, Finance, and Investment </li></ul><ul><li>Finovate Startup </li></ul><ul><li>Thanks: </li></ul><ul><li>Erik van Roekel, Ton Wesseling & Yuri van Geest </li></ul><ul><li>Questions: </li></ul><ul><li>Marco Derksen, [email_address] of 06-27041122 </li></ul>

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