Anthony Wilkey from Emailvision (Mashable Social Media Day)
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  • Social media marketing is onechannelamongmanyothers. The #1 challenge is to integrateitintoyourcompanyecosystem.Your clients and prospects are alreadyusing multiple social networks and connectfromanywhere, anytime. In order to addressthemyouneed to bepresent on various social networks and move fasterthanyou’reused to.Managingvarious social networks whileempowering multiple employees to converse withyour fans require to scaleyouractivities.
  • Social media managers and community managers must encourage communityinvolvementinstead of waiting to seeitgrownaturally. They must be able to createresonance.Thisapproachrequires efforts, planning and optimization in order to:Launch Social CampaignsDeliveryour messages at the right timeManage the conversationsEngage withyour fans on the go
  • Social media managers and community managers must encourage communityinvolvementinstead of waiting to seeitgrownaturally. They must be able to createresonance.This approachrequires efforts, planning and optimization in order to:Alignwithyour business objectivesCreateyour social strategiccalendarTrackyourcampaignsDefine the best moment to generatetraffic
  • Campaign Commander Social Edition is the most international social campaign managementplatform.Our mission is to help you scale your social media activities and align them with your business objectives.Scaleyour social media activitiesEngage withyourcommunityIncreaseyourtraffic and salesGenerate brand awarenessGet insights

Transcript

  • 1.
  • 2.
  • 3.
  • 4. What do youneed to achieve?
    • Scale your social media marketing
    • 5. Engage withyourcommunity
    • 6. Increaseyourtraffic and sales
    • 7. Generate brand awareness
    • 8. Gain insights
  • Campaign Commander powers global online marketing campaigns for Email, Mobile and Social Media
    Campaign Commander from Emailvision
  • 9. Scaleyour social media marketing
    • Across social channels
    • 10. Acrossyourcompany
  • Engage withyourcommunity
    • Launch social campaigns
    • 11. Deliveryour messages at the right time
    • 12. Manage the conversations
    • 13. Engage withyour fans on the go
  • Increaseyourtraffic and sales
    • Be aligned with your marketing objectives
    • 14. Createyour social strategiccalendar
    • 15. Trackyour social campaigns
    • 16. Know whenyou’llgeneratetraffic
  • Generate brand awareness
    • Branded Shortened URLs
    • 17. Branded Application Names
    • 18. Landing Pages
  • Gain insights
  • Key take-aways...
    Campaign Commander Social Edition:
    • Scale your social media activities
    • 22. Engage with your community
    • 23. Increase your traffic and sales
    • 24. Generate brand awareness
    • 25. Gain insights