Audience research questionnaire  into magazine buying habits.        (using feedback from 41 people)
Do you ever buy magazines from shops?   70.00%   60.00%   50.00%   40.00%   30.00%   20.00%   10.00%    0.00%            Y...
Do you have a subscription to any           magazines?60.00%50.00%40.00%30.00%20.00%10.00% 0.00%          YES            NO
Do you have a subscription to a MUSIC             magazine?  100.00%   90.00%   80.00%   70.00%   60.00%   50.00%   40.00%...
If you do buy music magazines, what genre      of music do they cover? (tick all that apply)                       Other  ...
What is the most you would pay for a          music magazine?    More than £5          £4 - £5          £3 - £4          £...
What attracts you to buying a music       magazine? (Tick all that apply)                           Freebies and merchandi...
Do you have any music magazine Apps on             your phone?    100.00%     90.00%     80.00%     70.00%     60.00%     ...
When looking at music magazinesonline, what do you prefer to use?                            Phone                        ...
My research shows a range of different feedback.Although quite a large group showed little to no interestin music magazine...
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Audience research questionnaire into magazine buying habits

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Audience research questionnaire into magazine buying habits

  1. 1. Audience research questionnaire into magazine buying habits. (using feedback from 41 people)
  2. 2. Do you ever buy magazines from shops? 70.00% 60.00% 50.00% 40.00% 30.00% 20.00% 10.00% 0.00% YES NO
  3. 3. Do you have a subscription to any magazines?60.00%50.00%40.00%30.00%20.00%10.00% 0.00% YES NO
  4. 4. Do you have a subscription to a MUSIC magazine? 100.00% 90.00% 80.00% 70.00% 60.00% 50.00% 40.00% 30.00% 20.00% 10.00% 0.00% YES NO
  5. 5. If you do buy music magazines, what genre of music do they cover? (tick all that apply) Other Ska and Reggae Rock / Pop Indie Rock Hip - Hop R&B / Soul Metal Jazz Folk Electronic Classical Dont buy music magazines 0.00% 5.00% 10.00% 15.00% 20.00% 25.00%
  6. 6. What is the most you would pay for a music magazine? More than £5 £4 - £5 £3 - £4 £2 - £3 Up to £2 Wouldnt buy one 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00%
  7. 7. What attracts you to buying a music magazine? (Tick all that apply) Freebies and merchandise Articles with favourite bands/musicians Finding new music Reviews of new releases Information on gigs Festival line-ups None of these
  8. 8. Do you have any music magazine Apps on your phone? 100.00% 90.00% 80.00% 70.00% 60.00% 50.00% 40.00% 30.00% 20.00% 10.00% 0.00% YES NO
  9. 9. When looking at music magazinesonline, what do you prefer to use? Phone Tablet / iPad Computer / Laptop Not interested
  10. 10. My research shows a range of different feedback.Although quite a large group showed little to no interestin music magazines I was still able to find out the mainattractions of a music magazines and the favoured genrefor them to cover. I also found out the preferred item oftechnology when it comes to getting hold of an onlinemusic magazine and how much most people my age arewilling to spend on a music magazine.The only issue with my questionnaire was that I was onlyable to reach 41 people, and that a lot of theinterviewees were from my Facebook account andtherefore closer to my age, which means I wasn’t able toget an obvious range of opinions.

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