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ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
ClassfourIndustry.ppt
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ClassfourIndustry.ppt

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  • 1. INDUSTRY INFORMATION INLS 227 Fall 2002 Definition: -a group of productive or profit-making enterprises or organizations that have a similar technological structure of production and that produce or supply technically substitutable goods, services, or sources of income( the poultry___, the automobile___…) OL = Indu,endo – within; struus – structure
  • 2. INDUSTRY <ul><li>Government creates Industry Sectors </li></ul><ul><li>Government creates SIC/NAICS codes </li></ul><ul><li>Industries fall in between the sectors and codes and are made up of: </li></ul><ul><li>companies with product or service in </li></ul><ul><li> common </li></ul><ul><li>SIC, NAICS numbers ( which </li></ul><ul><li>companies assign) </li></ul><ul><li>Each financial service has own list of industries: Mergent, Value Line, S&amp;P, D&amp;B, LexisNexis </li></ul>
  • 3. What do you do with Industry Information? <ul><li>Can’t by stock in Industry </li></ul><ul><li>Can’t start an Industry </li></ul><ul><li>Can’t buy products from an Industry </li></ul>
  • 4. What can you do with Industry Information? <ul><li>Analyze economy – an indicator of development </li></ul><ul><li>Analyze key ratios between industries </li></ul><ul><li>Analyze ratio statistics within industry </li></ul><ul><li>Analyze company ratios to industry ratio for comparison – norms and benchmarks </li></ul>
  • 5. Questions about Industry <ul><li>Basic </li></ul><ul><ul><li>Size of industry, $ volume, main companies </li></ul></ul><ul><ul><li>What are the SIC or NAICS codes (These help classify and describe industry information) </li></ul></ul><ul><ul><li>Sources: </li></ul></ul><ul><ul><li>Statistical Abstract of the United States </li></ul></ul><ul><ul><li>Standard Industrial Classification Manual (SIC) </li></ul></ul><ul><ul><li>North American Industrial Classification System Manual (NAICS) </li></ul></ul><ul><ul><li>Market Share Reporter (print) </li></ul></ul>
  • 6. Questions about Industry <ul><li>Current and future state of industry </li></ul><ul><ul><li>News </li></ul></ul><ul><ul><li>Trends and forecasts </li></ul></ul><ul><ul><li>Market Share – Who are the dominant players? Why? What size of the market do they own or influence? </li></ul></ul><ul><ul><li>What are the key financials that dominate the industry? </li></ul></ul><ul><ul><li>Trade issues </li></ul></ul>
  • 7. Industry Search Strategy <ul><li>Determine Subject Headings / Keywords/Industry Terminology </li></ul><ul><ul><li>Consult Dictionaries, Encyclopedias, glossaries, journal articles </li></ul></ul><ul><li>Example: </li></ul><ul><ul><li>You are asked to find information about the automobile industry and upcoming regulatory issues which might impact the industry </li></ul></ul>Try finding words…
  • 8. Economic Indicators
  • 9. Example <ul><ul><li>automobile industry, automotive, automobiles, motor vehicles, cars, sport utility vehicles, trucks, regulation, legal, laws </li></ul></ul><ul><li>2. Combine with boolean operators : </li></ul><ul><ul><li>( automobile industry OR automobiles OR motor vehicles OR cars) and (regulation OR legal OR laws) </li></ul></ul>
  • 10. Industry Search Strategy <ul><li>3. Match Questions to Sources </li></ul><ul><ul><li>Looking for trade information (automobiles, issues, products) </li></ul></ul><ul><ul><ul><li>Business Source Elite contains more trade journals than ABI-INFORM so maybe start here. </li></ul></ul></ul><ul><ul><li>Looking for new technologies </li></ul></ul><ul><ul><ul><li>Trade associations provide industries with valuable information about new trends affecting them </li></ul></ul></ul><ul><ul><li>Looking for regulatory issues in government sources </li></ul></ul><ul><ul><ul><li>Code of Federal Regulations </li></ul></ul></ul><ul><ul><ul><li>Federal Register </li></ul></ul></ul><ul><ul><ul><li>State Regulations </li></ul></ul></ul><ul><ul><ul><li>News Sources – WSJ, Business Newspapers (Triangle Business Journal) </li></ul></ul></ul>
  • 11. Industry Search Strategy <ul><ul><li>Looking for Industry Overviews </li></ul></ul><ul><ul><ul><li>Hoover’s.com </li></ul></ul></ul><ul><ul><ul><li>Standard &amp; Poor’s Net Advantage </li></ul></ul></ul><ul><ul><ul><li>Value Line Investment Services </li></ul></ul></ul><ul><ul><ul><li>Business Source Elite, ABI-INFORM </li></ul></ul></ul><ul><ul><ul><li>CorporateInformation.com </li></ul></ul></ul><ul><ul><ul><li>Encyclopedia of American Industries </li></ul></ul></ul><ul><ul><ul><li>U.S. Industry and Trade Outlook </li></ul></ul></ul>
  • 12. Industry Search Strategy <ul><ul><li>Looking for News Sources </li></ul></ul><ul><ul><ul><li>LexisNexis Academic – business news </li></ul></ul></ul><ul><ul><ul><li>Wall Street Journal </li></ul></ul></ul><ul><ul><ul><li>Wall Street Transcript </li></ul></ul></ul><ul><ul><ul><li>Global News Bank </li></ul></ul></ul><ul><ul><ul><li>News and Observer or local paper </li></ul></ul></ul><ul><ul><ul><li>Reuters </li></ul></ul></ul><ul><ul><ul><li>Dow Jones Interactive </li></ul></ul></ul>
  • 13. Industry Search Strategy <ul><ul><li>Industry Financial and Operating Ratios </li></ul></ul><ul><ul><ul><li>Industry Norms and Key Business Ratios </li></ul></ul></ul><ul><ul><ul><li>RMA Annual Statement Studies </li></ul></ul></ul><ul><ul><ul><li>Statements of Income (SOI) – Corporation Tax Records </li></ul></ul></ul><ul><ul><ul><li>Trade Associations (especially in retail and wholesale) </li></ul></ul></ul><ul><ul><ul><li>Within trade and other journal articles </li></ul></ul></ul><ul><ul><ul><li>Market Research Reports </li></ul></ul></ul>
  • 14. Industry Search Strategy <ul><ul><li>Looking for industry data – production, trade, value of shipments </li></ul></ul><ul><ul><ul><li>Bureau of Economic Analysis national data by industry </li></ul></ul></ul><ul><ul><ul><li>Economic Census </li></ul></ul></ul><ul><ul><ul><li>County Business Patterns economic activity by county level </li></ul></ul></ul><ul><ul><ul><li>Bureau of Labor Statistics </li></ul></ul></ul><ul><ul><ul><li>International Trade Administration </li></ul></ul></ul><ul><ul><ul><li>STAT-USA </li></ul></ul></ul>
  • 15. Industry Search Strategy <ul><li>Looking for market information </li></ul><ul><ul><li>Commercial marketing reports - some free </li></ul></ul><ul><ul><ul><li>CorporateInformation.com </li></ul></ul></ul><ul><ul><ul><li>Business.com </li></ul></ul></ul><ul><ul><ul><li>Hoovers.com </li></ul></ul></ul><ul><ul><li>Fee Based Marketing research </li></ul></ul><ul><ul><ul><li>Frost and Sullivan </li></ul></ul></ul><ul><ul><ul><li>Wright </li></ul></ul></ul><ul><ul><ul><li>MarketResearch.com </li></ul></ul></ul>
  • 16. Industry Search Strategy <ul><ul><li>Looking for trends </li></ul></ul><ul><ul><li>Industry can change so quickly. One event can affect industry and economy: Airline Industry and 9/11 </li></ul></ul><ul><ul><ul><li>S&amp;P Industry Surveys print and Net Advantage </li></ul></ul></ul><ul><ul><ul><li>S&amp;P Outlook – print and Net Advantage </li></ul></ul></ul><ul><ul><ul><li>S&amp;P Monthly Investment Review - print and Net Advantage </li></ul></ul></ul><ul><ul><ul><li>D&amp;B Industry Norms and Key Business Ratios - print </li></ul></ul></ul><ul><ul><ul><li>US Industry and Trade Outlook - print </li></ul></ul></ul><ul><ul><ul><li>Value Line Industry Overview </li></ul></ul></ul>

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